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As your market saturates, connecting with your target audience becomes increasingly difficult. With each new competitor that pops up, you have to work that much harder to say something unique—something that differentiates your company's product from its alternatives. This is true no matter what promotional channel you're using. Whether you're writing an email, revising your website copy, or creating a customer case study, ask yourself: "In the eyes of a prospect, is this unique, memorable, and c
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Back-to-school season is always an exciting time of year. Classmates come together to trade tales of summertime adventure (and, eventually, employment). Teachers brainstorm new ways to engage and empower their students. Parents wonder how their kids are getting so old.
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Well-designed market research yields many valuable insights for organizations, helping leaders to better understand customer preferences, consumer behavior and market trends. But because there are so many different ways to conduct market research , the question of how much to invest in each phase is an important consideration in planning.
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Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
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Click to learn more about co-author Maarit Widmann. Click to learn more about co-author Daniele Tonini. Click to learn more about co-author Corey Weisinger. Time Series Forecasting is often neglected says Professor Daniele Tonini: “Considering the plethora of articles, applications, web tutorials and challenges on the data science subject that we’re seeing in the last […].
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