Sat.Aug 27, 2022 - Fri.Sep 02, 2022

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Metaverse: The time for CIOs to experiment is now

CIO

For the past forty years CIOs have labored to retrofit, rearchitect, and ultimately replace underfunded and underappreciated legacy infrastructures in hopes of delivering the full benefits associated with periodically occurring waves of transformative emerging technologies. Debate now rages in IT and digital communities regarding what will be the seismic technological shift of the 2020s.

Sports 909
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Podcast Episode: Using Competitive Intelligence to Influence your Content Marketing Strategy

Crayon

Just in time to kick off the month — a brand new episode of Into the Fray: The Competitive Intelligence Podcast has arrived!

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Calling The Power BI Enhanced Refresh API From Power Automate, Part 4: Getting The Status Of a Refresh

Chris Webb BI

So far in this series (see part 1 , part 2 and part 3 ) I’ve looked at how you can create a Power Automate custom connector that uses the Power BI Enhanced Refresh API to kick off a dataset refresh. That’s only half the story though: once the refresh has been started you need to know if it has finished and, if so, whether it finished successfully or not.

IT 346
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7 Enterprise Applications for Companies Using Cloud Technology

Smart Data Collective

The market for cloud technology is booming. Companies spent over $405 billion on cloud services last year. The sudden growth is not surprising, because the benefits of the cloud are incredible. Enterprise cloud technology applications are the future industry standard for corporations. Cloud computing has found its way into many business scenarios and is a relatively new concept for businesses.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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6 key board questions CIOs must be prepared to answer

CIO

Board directors like Jean Holley can be a CIO’s best friend or worst nightmare. A former CIO herself, Holley always reaches out to the CIO before board meetings to offer her advice on how to handle inevitable questions. “It’s amazing how many times they don’t take me up on it,” Holley says. These CIOs, especially those new to the role, often come off as overly techie, out of touch with the business, or worse, out of their depth in the position, she says.

Capital 697

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The Gore and Glamor of Halloween Trends in 2022

Intelligence Node

What to expect this spooky retail season As retailers worldwide work their way through the remainder of 2022, it’s time to brace for the big leagues. The major holidays of. The post The Gore and Glamor of Halloween Trends in 2022 appeared first on Blog.

Retail 196
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5 Ways B2B Companies Can Use Analytics for Pricing

Smart Data Collective

Analytics technology is very important for modern business. Companies spent over $240 billion on big data analytics last year. That figure is expected to grow as more businesses discover its benefits. There are many important applications of data analytics technology. One of the most important is with helping companies set their prices correctly. Analytics Can Be Essential for Helping Companies with their Pricing Strategies.

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The 10 most in-demand IT jobs in finance

CIO

The US financial services industry has fully embraced a move to the cloud, driving a demand for tech skills such as AWS and automation, as well as Python for data analytics, Java for developing consumer-facing apps, and SQL for database work. The push is part of an industrywide trend toward making banking more accessible by giving customers better access to savings accounts, investments, and loans through digital services, according to careers website Dice.com.

Finance 617
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How To Boost Your Website’s Search Engine Ranking: 9 Proven Ways

mention

According to a study by Hubspot , 75% of people who use the internet do not go past the first page of search engine results. This means that if your business’s website is not on the first page, you are missing out on a lot of organic leads. Fortunately, there are things you can do to help boost your website’s ranking and increase your chances of being one of the businesses that people see when they search online.

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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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A Marketer’s Guide to European Union (EU) Privacy Laws

Zoominfo

We’re all familiar with the “four Ps” of marketing: product, price, promotion, and place. Well, now we need to add a fifth P to the mix: privacy. Privacy compliance has become an essential part of modern-day marketing. Even though the General Data Protection Regulation (GDPR) went into effect in 2018, data collection and processing can still leave marketers feeling uncertain.

Security 130
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Creative Ways to Leverage Big Data for an Optimal Marketing Plan

Smart Data Collective

Big data technology is becoming more important than ever for modern business owners. One study by the McKinsey Institute shows that data-driven organizations are 19 times more likely to be profitable. There are many benefits of using big data to run a business. One of the most important advantages is that big data can help with marketing. Big Data is Essential for Modern Marketing Strategies.

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Expert tips for hiring (and retaining) data scientists

CIO

With IT leaders increasingly needing data scientists to gain game-changing insights from a growing deluge of data, hiring and retaining those key data personnel is taking on greater importance. Without enough trained, high-level data scientists to fill all the job openings out there, CIOs are working with HR and hiring specialists to find ways to attract applicants.

Education 617
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5 Reasons Why Your TikTok Marketing Campaign Is Failing

mention

To say that TikTok is the new black, especially for Millennials and Zoomers, would be an understatement. This social media platform has gained unprecedented popularity over the last couple of years. In fact, the TikTok app has been downloaded and installed on devices more than 3 billion times around the globe. Hands down, TikTok is changing our understanding of social media, content, and online communities.

Marketing 162
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Getting Data Into Shape for Reporting with Power BI

Paul Turnley

I see a lot of Power BI projects that we are asked to fix or performance tune, and at least nine times out of ten, the answer is that the data needs to be shaped and transformed so it is optimized for reporting.

IT 118
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How Data Flow Works In MQ Telemetry Transport (MQTT)

Smart Data Collective

Data created by humans found on the Internet and on computers isn’t always accurate. Typing, scanning, taking pictures, or recording done by humans aren’t always reliable. But what if there are sensors on machines that collect data and are capable of communicating with other machines? What if there’s some kind of protocol that makes medical and personal gadgets, appliances, and other electronics send and receive data from each other?

Security 304
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2022 CIO75 ASEAN Awards: Nominations are now open

CIO

CIO ASEAN is proud to launch the CIO75 ASEAN awards for 2022, recognising the top 75 senior technology executives and teams in Southeast Asia and Hong Kong driving innovation and influencing rapid change. The CIO75 ASEAN awards are aligned to Foundry’s global awards program and viewed as a mark of excellence within the enterprise. First launched as the CIO50 ASEAN awards in 2019 , the decision to expand the initiative to 75 awards in 2021 was in recognition of a wealth of standout submissions, i

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SECOND QUARTER 2022 ANNUITY SALES

Wink Intel

Deferred Annuity Sales. Total 2Q2022 deferred annuity sales were $72,804 million, compared with sales of $64,492 million for the second quarter of 2021. Second quarter deferred annuity sales were up nearly 22% when compared to the previous quarter and up nearly 13% when compared to the same period last year. Deferred annuities include sales of fixed, indexed, multi-year guaranteed, structured and variable deferred annuities.

Sales 105
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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7 Keys to Drug Launch Success

Netbasequid

The pharmaceutical industry is undergoing a transformation in the way new drugs are introduced into the market. Before the industry gets it right, we will see many failed drug launches. Here’s how to make sure it’s not yours! The reality of drug launches is harsh. In one study , less than 10% of drug launches were rated as Excellent. And it is estimated that up to 80% of drug launches do not improve a company’s already established sales curve in the initial two years.

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How To Enhance Your Analytics with Insightful ML Approaches

Smart Data Collective

Did you know that 53% of companies use data analytics technology ? Most of these companies have found that is is very useful. It can be even more valuable when used in conjunction with machine learning. Machine Learning Helps Companies Get More Value Out of Analytics. There are a lot of benefits of using analytics to help run a business. You will get even more value out of analytics if you leverage machine learning at the same time.

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Google employees at loggerheads with company over defense contract, again

CIO

A group of Google employees are yet again speaking out against Google’s defense contracts, this time asking the company to shelve its $1.2 billion Project Nimbus contract for the Israeli government and military. Google partnered with Amazon to bid for the project. Under employee pressure, Google has previously dropped one US government defence contract (Project Maven), and shied away from another (JEDI).

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Walking the exhibit floor at Gartner Data & Analytics Summit

Domo

Last week, Gartner held one of its Data and Analytics conferences in Orlando with many vendors (including Domo) exhibiting. My colleague, Domo Chief Data Officer Mohammed Aaser, and our partner Juan Sequeda from data.world decided that they would try to write down every vendor tagline they saw on the exhibit floor at the conference. They collected a list of 113 taglines from the conference and that makes for a very interesting small set of data.

IT 98
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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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Monitoring Green Initiatives Impacting the Automotive Industry

Netbasequid

The auto industry has long been accused of dragging its feet around adopting sustainable business practices. But this perception has been changing as industry leaders increasingly monitor advanced consumer and market research to make decisions that not only satisfy market demands, but also impact their bottom line. Advances in the industry have allowed auto makers to advance the old ways of production with new cleaner and more energy efficient processes.

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Cloud Computing Can Improve Human Resource Management

Smart Data Collective

Cloud technology is changing the future of business in many different ways. Countless companies have discovered the benefits cloud computing has to offer. As a result, 60% of companies have migrated to the cloud. One of the many benefits of cloud technology pertains to human resource management. A growing number of companies are storing employee data on the cloud, which makes it easier to handle certain HR tasks.

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2022 CIO75 ASEAN Awards: Nominations are now open

CIO

CIO ASEAN is proud to launch the CIO75 ASEAN awards for 2022, recognising the top 75 senior technology executives and teams in Southeast Asia and Hong Kong driving innovation and influencing rapid change. The CIO75 ASEAN awards are aligned to Foundry’s global awards program and viewed as a mark of excellence within the enterprise. First launched as the CIO50 ASEAN awards in 2019 , the decision to expand the initiative to 75 awards in 2021 was in recognition of a wealth of standout submissions, i

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Ep. 568 – How to Measure Consumer Emotions Using Passion Points with George Carey, Founder and CEO of The Family Room 

Happy Market

My guest today is George Carey, Founder and CEO of The Family Room. Founded 29 years ago, The Family Room is a market intelligence company that helps brands connect emotion to brand relevance and growth. Fifteen years ago, The Family Room launched a global longitudinal tracking with a proprietary framework called Passion Points. This data is used by top brands including Nike, HBO, YouTube, McDonald’s, LEGO, and Disney.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How to Conduct Qualitative Market Research: A Complete Guide

Netbasequid

Understanding how people perceive your product, service, or brand has a huge impact on your business. It certainly impacts how much revenue you generate, so pinning this intel down should top your list of priorities! There are two great market research approaches to keep brands informed: Qualitative and quantitative market research. While both have their place in business and there are situations where you could use either, we are focusing here on qualitative market research.

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What is data architecture? | GoodData

GoodData

Data architecture refers to the model, rules, and standards that document an organization’s data assets. Learn how this process transforms raw data.

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Expert tips for hiring (and retaining) data scientists

CIO

With IT leaders increasingly needing data scientists to gain game-changing insights from a growing deluge of data, hiring and retaining those key data personnel is taking on greater importance. Without enough trained, high-level data scientists to fill all the job openings out there, CIOs are working with HR and hiring specialists to find ways to attract applicants.

Education 617