Crayon

JULY 29, 2022

Another month is here and you know what that means — a brand new episode of Into the Fray: The Competitive Intelligence Podcast !

Competitive Landscape 620

Competitive Landscape Competitive Competitive Intelligence Intelligence 620

CIO

JULY 28, 2022

For the past few years, IT leaders at a US financial services company have been struggling to hire data scientists to harness the increasing flood of incoming data that, if used properly, could improve customer experience and drive new products. To deal with this hiring problem, they’ve had to get creative. They’re not just offering remote work and flexible hours.

IT 539

IT Algorithm Sports Advantage 539

Smart Data Collective

JULY 28, 2022

Bitcoin has experienced tremendous price volatility in recent months. Traders are struggling to make sense of these patterns. Fortunately, new predictive analytics algorithms can make this easier. The financial industry is becoming more dependent on machine learning technology with each passing day. Last summer, a report by Deloitte showed that more CFOs are using predictive analytics technology.

Predictive Analytics 346

Predictive Analytics Algorithm Loss Profiling 346

mention

JULY 27, 2022

Keeping track of customer demands and communications is becoming an increasingly complex discipline. The buyer’s journey today spans a growing number of touchpoints, and people expect the businesses that they interact with to know more about them as the relationship grows beyond marketing and sales nurture to encompass support , success and even advocacy.

Business 317

Business Sales Retail Profiling 317

Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Win

Crayon

JULY 27, 2022

The last time I made an appearance on this blog, I showed you how to optimize your competitive intelligence program for both search mode and awareness mode. I showed you, in other words, how to ensure that each of your colleagues has easy access to the information they need—even when they don’t know they need it.

Win 325

Win Competitive Intelligence Competitive Intelligence 325

Smart Data Collective

JULY 25, 2022

Business intelligence is an integral part of any business strategy. It helps to turn your data or objectives into something meaningful. Business intelligence software can integrate information and present it in dashboards, reports, or graphs. Sixty-four percent of BI users have felt it was very helpful. It is also essential for a business to have a bi consultant who helps the business enhance its data strategy and processes.

Business Intelligence 339

Business Intelligence Intelligence Intelligence Business 339

mention

JULY 29, 2022

Cold email outreach is an effective way to build backlinks, but not everyone is seeing great ROI with it. Backlinko analyzed 12 million cold emails and found that only 8.5% of emails triggered a response. From getting the first response to actually closing the deal, the numbers go down even further. So this begs the question — what’s ailing the link building today?

Profiling 312

Profiling Benchmarking Management Gaming 312

Crayon

JULY 26, 2022

If you’re working with a sales team actively involved in competitive deals, you’re probably familiar with battlecards. Battlecards are a fundamental resource to help your sales team win more deals when frequently faced with familiar competitors.

Battlecard 325

Battlecard Win Sales Competitive 325

CIO

JULY 27, 2022

During the past few years, business leaders experienced a crash course of invaluable lessons. While there was plenty to learn throughout the pandemic, perhaps the most important takeaway was the value of being agile and flexible in the face of fast-moving changes. The businesses with the resilience to roll with the punches have fared measurably better than those lacking a fast-acting ability to protect operations, technology, and employees from crisis and chaos.

Business 482

Business Advantage Advantage Education 482

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

Smart Data Collective

JULY 27, 2022

Are you planning on running a startup that relies heavily on data analytics technology ? This is a smart decision. A report by Entrepreneur shows that companies that use big data have 8% higher profits. They also cut expenses by an average of 10%. There are tons of great benefits of using big data to run your company. You can improve marketing strategies with big data , improve employee productivity, meet compliance targets and track trends more easily.

Startups 334

Startups Retail Advantage Advantage 334

Chris Webb BI

JULY 24, 2022

I like free stuff and I like books, so of course I like free books – and it seems that the more I provide free publicity for relevant books here the more free books I get sent. I’ve now got enough to merit writing another post covering those I’ve received recently from various publishers and authors. As always these are not reviews, just short summaries of books you might want to check out.

Knowledge 289

Knowledge Learning Technology Technology 289

IT Business Edge

JULY 25, 2022

Data lakes and data warehouses are two of the most popular forms of data storage and processing platforms, both of which can be employed to improve a business’s use of information. However, these tools are designed to accomplish different tasks, so their functions are not exactly the same. We’ll go over those differences here, so you have a clear idea of what each one entails and choose which would suit your business needs.

Data Analysis 133

Data Analysis Analysis Learning Information 133

CIO

JULY 25, 2022

While researchers examined the pandemic in relation to how companies managed to keep afloat in such an unprecedented situation, auditors assessed the increased data vulnerability, lack of data compliance, and costs incurred by such events. As businesses were forced to adapt new styles of working and adapt technologies, they struggled to meet security compliance standards like the General Data Protection Regulation (GDPR) and lagged in responding to data breaches.

Loss 396

Loss Security Security Commerce 396

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Competitive

Smart Data Collective

JULY 27, 2022

In today’s world, data is increasingly being shared and stored electronically. Therefore, the need to protect data from unauthorized access or theft is more important than ever. The of data breaches cannot be overstated. Over 440 million data records were exposed in data breaches in 2018 alone. This figure is growing as more people work from home and don’t take adequate precautions.

Security 305

Security Security Analysis Business 305

Zoominfo

JULY 28, 2022

In an ideal world, B2B revenue teams would run with lightning-fast lead response times, streamlined operations, and an aligned sales and marketing team. But can all of that be possible at the same time? Without a doubt. A sales funnel powered by volume and velocity is vital to stay competitive in today’s market. Intelligent lead routing is a key component of that effective, speedy sales motion.

Intelligence 130

Intelligence Intelligence Sales Win 130

mention

JULY 26, 2022

Scheduling content in advance is a great way to stay organized with your brand’s social media presence and online strategy. Through the use of a content calendar tool, the ability to schedule content can now be quick and centralized providing you with a macro view of your online communications. The Calendar View can be found in the Publish tool within the Mention platform.

Management 130

Management Information IT 130

CIO

JULY 25, 2022

Construction logistics have traditionally been complicated, intensive, and error-prone and, until recently, there was little indication that this was going to change. Ordering can be maddening, delivery points are often overloaded, and larger construction companies average 150,000 receipts annually. Processing those receipts has long been a challenge in itself.

Finance 396

Finance Retail Innovation Knowledge 396

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IT

Smart Data Collective

JULY 25, 2022

Data breaches are becoming far more common these days. Security Magazine reports that over 22 billion records were exposed in the over 4,000 publicly disclosed data breaches last year. The actual number is likely higher, since many data breaches are never reported. We have talked extensively about the importance of taking precautions to prevent data breaches.

Security 305

Security Security IT Technology 305

Zoominfo

JULY 27, 2022

Even in today’s data-driven sales landscape, cold calling remains a fact of life for many sales professionals. But cold calling isn’t just a major investment of time and energy, it’s precious time that could be better spent connecting with warm leads — prospects who want to hear from you and are ready to spend. Fortunately, today’s salespeople have a crucial advantage over their predecessors — an abundance of data.

Sales 130

Sales Research Profiling Knowledge 130

IT Business Edge

JULY 26, 2022

Sundar Pichai introduced Vertex AI to the world during the Google I/O 2021 conference last year, placing it against managed AI platforms such as Amazon Web Services (AWS) and Azure in the global AI market. The Alphabet CEO once said, “Machine learning is a core, transformative way by which we’re rethinking how we’re doing everything.” A November 2020 study by Gartner predicted a near-20% growth rate for managed services like Vertex AI.

Algorithm 122

Algorithm Learning Research Intelligence 122

CIO

JULY 27, 2022

Prasanna Burri began his career as a mechanical engineer in India but had a secret passion for IT. His endeavour to get into the technology space led him to learn about enterprise application platforms and he eventually started his ERP career at IBM. Later he joined SAP Labs in the US where he was immersed in product management for cloud technology.

Technology 370

Technology Technology Security Security 370

Advertiser: ZoomInfo

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

Capital

Smart Data Collective

JULY 27, 2022

Big data technology has helped businesses improve efficiency in many important ways. Many companies are using big data to streamline many different aspects of their business. They use data analytics tools to improve financial management, One of the ways that many companies are using big data is to improve the way that they manage appointments. They can use data-driven appointment management tools to make this process easier than ever.

Management 303

Management Sports Algorithm Technology 303

Zoominfo

JULY 26, 2022

Go-to-market (GTM) teams rely on accurate business data to prioritize, engage, and serve their customers to the fullest. But unreliable data spread across siloed, disconnected systems too often impedes a team’s ability to achieve its revenue goals. Application programming interfaces (APIs) make it easy to connect revenue teams with high-quality data across multiple systems.

Business 130

Business Sales Profiling Information 130

CXL

JULY 25, 2022

Careful attention to CTA (call to action) copywriting is the difference between brands that drive conversions and those that only drive traffic. Brands that slap a “Buy Now” button on a page and call it a day wonder why their campaigns fail to convert. Companies that engage in strategic CTA testing continue to drive success metrics like CTR (click-through rate) up and to the right.

Copywrite 121

Copywrite Benchmarking Sales Learning 121

CIO

JULY 29, 2022

For financial services company Capital Group, competing in tight IT talent markets is all about the long run. “We focus on the long term,” says Global CIO Marta Zarraga. “Every single decision we make is based on the healthiness of the organization long term.”. That focus includes not only the firm’s customer-facing strategies but also its commitment to investing in the development of its employees, a strategy that is paying off, as evidenced by Capital Group’s No. 3 for employee satisfaction am

Capital 369

Capital Globalization Learning Data Analysis 369

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

Business Intelligence