CIO
JULY 28, 2022
For the past few years, IT leaders at a US financial services company have been struggling to hire data scientists to harness the increasing flood of incoming data that, if used properly, could improve customer experience and drive new products. To deal with this hiring problem, they’ve had to get creative. They’re not just offering remote work and flexible hours.
Crayon
JULY 29, 2022
Another month is here and you know what that means — a brand new episode of Into the Fray: The Competitive Intelligence Podcast !
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Smart Data Collective
JULY 28, 2022
Bitcoin has experienced tremendous price volatility in recent months. Traders are struggling to make sense of these patterns. Fortunately, new predictive analytics algorithms can make this easier. The financial industry is becoming more dependent on machine learning technology with each passing day. Last summer, a report by Deloitte showed that more CFOs are using predictive analytics technology.
mention
JULY 27, 2022
Keeping track of customer demands and communications is becoming an increasingly complex discipline. The buyer’s journey today spans a growing number of touchpoints, and people expect the businesses that they interact with to know more about them as the relationship grows beyond marketing and sales nurture to encompass support , success and even advocacy.
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
CIO
JULY 26, 2022
All successful CIOs know how to instruct, motivate, energize, and even excite their teams. Yet only a relative handful of IT leaders can truly be described as inspirational figures, capable of leading their teams to goals that collegues at other enterprises can only dream about. CIOs who are purposefully positive and responsible, with a focus on integrity, tend to inspire others, says Ola Chowning, a partner at global technology research and advisory firm ISG.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Smart Data Collective
JULY 25, 2022
Business intelligence is an integral part of any business strategy. It helps to turn your data or objectives into something meaningful. Business intelligence software can integrate information and present it in dashboards, reports, or graphs. Sixty-four percent of BI users have felt it was very helpful. It is also essential for a business to have a bi consultant who helps the business enhance its data strategy and processes.
mention
JULY 29, 2022
Cold email outreach is an effective way to build backlinks, but not everyone is seeing great ROI with it. Backlinko analyzed 12 million cold emails and found that only 8.5% of emails triggered a response. From getting the first response to actually closing the deal, the numbers go down even further. So this begs the question — what’s ailing the link building today?
CIO
JULY 27, 2022
During the past few years, business leaders experienced a crash course of invaluable lessons. While there was plenty to learn throughout the pandemic, perhaps the most important takeaway was the value of being agile and flexible in the face of fast-moving changes. The businesses with the resilience to roll with the punches have fared measurably better than those lacking a fast-acting ability to protect operations, technology, and employees from crisis and chaos.
Crayon
JULY 26, 2022
If you’re working with a sales team actively involved in competitive deals, you’re probably familiar with battlecards. Battlecards are a fundamental resource to help your sales team win more deals when frequently faced with familiar competitors.
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Smart Data Collective
JULY 27, 2022
Are you planning on running a startup that relies heavily on data analytics technology ? This is a smart decision. A report by Entrepreneur shows that companies that use big data have 8% higher profits. They also cut expenses by an average of 10%. There are tons of great benefits of using big data to run your company. You can improve marketing strategies with big data , improve employee productivity, meet compliance targets and track trends more easily.
Chris Webb BI
JULY 24, 2022
I like free stuff and I like books, so of course I like free books – and it seems that the more I provide free publicity for relevant books here the more free books I get sent. I’ve now got enough to merit writing another post covering those I’ve received recently from various publishers and authors. As always these are not reviews, just short summaries of books you might want to check out.
CIO
JULY 25, 2022
While researchers examined the pandemic in relation to how companies managed to keep afloat in such an unprecedented situation, auditors assessed the increased data vulnerability, lack of data compliance, and costs incurred by such events. As businesses were forced to adapt new styles of working and adapt technologies, they struggled to meet security compliance standards like the General Data Protection Regulation (GDPR) and lagged in responding to data breaches.
Zoominfo
JULY 28, 2022
In an ideal world, B2B revenue teams would run with lightning-fast lead response times, streamlined operations, and an aligned sales and marketing team. But can all of that be possible at the same time? Without a doubt. A sales funnel powered by volume and velocity is vital to stay competitive in today’s market. Intelligent lead routing is a key component of that effective, speedy sales motion.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Smart Data Collective
JULY 27, 2022
In today’s world, data is increasingly being shared and stored electronically. Therefore, the need to protect data from unauthorized access or theft is more important than ever. The of data breaches cannot be overstated. Over 440 million data records were exposed in data breaches in 2018 alone. This figure is growing as more people work from home and don’t take adequate precautions.
mention
JULY 26, 2022
Scheduling content in advance is a great way to stay organized with your brand’s social media presence and online strategy. Through the use of a content calendar tool, the ability to schedule content can now be quick and centralized providing you with a macro view of your online communications. The Calendar View can be found in the Publish tool within the Mention platform.
CIO
JULY 25, 2022
Construction logistics have traditionally been complicated, intensive, and error-prone and, until recently, there was little indication that this was going to change. Ordering can be maddening, delivery points are often overloaded, and larger construction companies average 150,000 receipts annually. Processing those receipts has long been a challenge in itself.
Zoominfo
JULY 27, 2022
Even in today’s data-driven sales landscape, cold calling remains a fact of life for many sales professionals. But cold calling isn’t just a major investment of time and energy, it’s precious time that could be better spent connecting with warm leads — prospects who want to hear from you and are ready to spend. Fortunately, today’s salespeople have a crucial advantage over their predecessors — an abundance of data.
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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
Smart Data Collective
JULY 25, 2022
Data breaches are becoming far more common these days. Security Magazine reports that over 22 billion records were exposed in the over 4,000 publicly disclosed data breaches last year. The actual number is likely higher, since many data breaches are never reported. We have talked extensively about the importance of taking precautions to prevent data breaches.
IT Business Edge
JULY 25, 2022
Data lakes and data warehouses are two of the most popular forms of data storage and processing platforms, both of which can be employed to improve a business’s use of information. However, these tools are designed to accomplish different tasks, so their functions are not exactly the same. We’ll go over those differences here, so you have a clear idea of what each one entails and choose which would suit your business needs.
CIO
JULY 27, 2022
Prasanna Burri began his career as a mechanical engineer in India but had a secret passion for IT. His endeavour to get into the technology space led him to learn about enterprise application platforms and he eventually started his ERP career at IBM. Later he joined SAP Labs in the US where he was immersed in product management for cloud technology.
Zoominfo
JULY 26, 2022
Go-to-market (GTM) teams rely on accurate business data to prioritize, engage, and serve their customers to the fullest. But unreliable data spread across siloed, disconnected systems too often impedes a team’s ability to achieve its revenue goals. Application programming interfaces (APIs) make it easy to connect revenue teams with high-quality data across multiple systems.
Speaker: Evelyn Chou
Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.
Smart Data Collective
JULY 27, 2022
Big data technology has helped businesses improve efficiency in many important ways. Many companies are using big data to streamline many different aspects of their business. They use data analytics tools to improve financial management, One of the ways that many companies are using big data is to improve the way that they manage appointments. They can use data-driven appointment management tools to make this process easier than ever.
Intelligence Node
JULY 28, 2022
Understanding Promotional Pricing and its Common Usage Regardless of whether we as marketers or consumers immediately recognize the phrase, promotional pricing has long since had its place in the commercial. The post The ABC’s of Promotional Pricing for a Successful Retail Business appeared first on Blog.
CIO
JULY 29, 2022
For financial services company Capital Group, competing in tight IT talent markets is all about the long run. “We focus on the long term,” says Global CIO Marta Zarraga. “Every single decision we make is based on the healthiness of the organization long term.”. That focus includes not only the firm’s customer-facing strategies but also its commitment to investing in the development of its employees, a strategy that is paying off, as evidenced by Capital Group’s No. 3 for employee satisfaction am
Zoominfo
JULY 25, 2022
For many employers, the initial scramble to implement remote work policies has now become a durable part of post-COVID work life. In the aftermath of this massive shift, many employers are taking a good look at how they can embrace remote work and build company cultures that help remote employees thrive. Here, we present the three dominant remote work models, their benefits, and how they compare.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
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