Crayon

FEBRUARY 3, 2022

Q: How much is a product worth? A: Whatever people will pay for it. In some cases, that’s nothing (not great!). In others, it means charging a premium because, well, you can. Today, we’re focusing on the latter. This principle is what allows the enigmatic restaurateur Salt Bae to charge $1,200 for a ribeye flecked in gold leaf. It’s what makes a shiny rock in a pretty, robin-egg box cost 5x more than a shiny rock purchased from a jewelry shop that shares its parking lot with a Cheesecake Factory

IT 616

IT Competitive Competitive Intelligence Intelligence 616

Smart Data Collective

FEBRUARY 3, 2022

Thanks to the rapid digital transformation , the software industry is one of the fastest-growing industries globally. Data analytics helps to determine the success of the business. Although the COVID-19 pandemic harmed several businesses, the software industry didn’t suffer much of a collapse. Digital technology has helped almost every industry.

Globalization 329

Globalization Finance Business Environment Technology 329

mention

FEBRUARY 1, 2022

Figures from the United States Bureau of Labor Statistics show that 70% of businesses fail before reaching their fifth year. . The factors that lead each business to close down depend on the business, owners, market, and external economic factors. But there are trends among businesses that fail: 38% ran out of money to fund the business 35% offered a product or service the market didn’t need 20% couldn’t beat a competitor 19% had a “flawed business model” How do you avo

Startups 275

Startups Business SWOT Analysis 275

Tinuiti

FEBRUARY 2, 2022

Full-Funnel Influencer Marketing Solution To Drive Measurable ROI at Scale for Brands NEW YORK, NY, February 2, 2022 – Tinuiti, the largest independent performance marketing firm across Streaming TV and the Triopoly of Google, Facebook, Amazon, today announced the official launch of its full-service omnichannel Performance Influencer Practice, a full-funnel solution that delivers meaningful and […]

Marketing 130

Marketing Marketing IT 130

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

Crayon

FEBRUARY 1, 2022

Crayon's Product Marketing Spotlight is a video interview series where we chat with product marketers to get a glimpse into their careers and gain unique insight into product marketing strategy. In this edition of the Product Marketing Spotlight Series, we shine the light on Farhan Manjiyani of Rev.

Marketing 325

Marketing Marketing 325

ArchIntel

FEBRUARY 1, 2022

ArchIntel™ -. Humans will still play a central role in the age of automation because of the inherent limitations of the technology, according to an executive from CiGen, an Australian company specializing in automation solutions. Daniel Pullen , chief automation officer at CiGen, said in an opinion piece that automation technologies are only designed to repeatedly perform tasks that do not change.

Intelligence 104

Intelligence Intelligence Innovation Technology 104

Paul Turnley

FEBRUARY 4, 2022

Technology evolves, the industry changes and the way businesses use technology changes. The road that has brought us to the current state of reporting capabilities in the Microsoft data platform has been long and winding. Ten years ago, we were using SQL Server Reporting Services (SSRS) to create interactive, dashboard-like reports scorecard reports.

Technology 128

Technology Technology Business IT 128

Zoominfo

FEBRUARY 3, 2022

As we enter another year of global uncertainty, everyone is searching for something positive — including your customers. As the pandemic continues to upend our expectations, brands are finding that consistency has become more essential. And with more options than ever, consumers find it easier to write off a brand after a negative experience. For the 12th consecutive year, the strength of consumer relationships and trust in brands have declined.

Education 100

Education Sales Competitive Knowledge 100

Smart Data Collective

FEBRUARY 3, 2022

For the first time, the Internet of Things (IoT) appeared in 1999. The basis of this concept is data transmission between devices that allows them to gather, process, and analyze information using special equipment and software. In other words, the IoT system means connecting things (equipment) to the Internet for improving the quality of people’s life.

Business 300

Business Hospitals Technology Technology 300

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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

Competitive

ArchIntel

FEBRUARY 1, 2022

ArchIntel™ -. AbbVie, a science and health care company , has announced an opening for a full-time associate director of competitive intelligence for immunology. The role is responsible for providing detailed and actionable intelligence about competitive forces in the current and future market, AbbVie said. The associate director will also serve as a strategic adviser to the company’s global brands team, providing expertise in the use of competitive intelligence in informing strategic deci

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Timo Elliot

FEBRUARY 4, 2022

A quick Friday reminder that we have to focus on what’s important, despite all the daily complexities and challenges of technology!… All too often I see projects failing not because the technologies aren’t working, but because not enough attention has been paid to the people being displaced. For example, several years ago an executive dashboard project was very nearly derailed by one of the executive assistants.

Technology 119

Technology Technology Information IT 119

Domo

FEBRUARY 4, 2022

Yes, folks, the Olympics are upon us again. If you’re like me, you’re thinking, “Wait, didn’t the Olympics just happen?” That’s not your mind playing tricks on you, though. You’re thinking that because the answer is, “Yes.” Normally, the Olympics happen every two years. But because the 2020 Tokyo Summer Olympic Games were delayed due to the COVID-19 pandemic , the Beijing 2022 Olympic Winter Games have already begun—just six months after the

Gaming 105

Gaming Competitive IT 105

Smart Data Collective

FEBRUARY 3, 2022

The subscription market enjoys immense popularity. The one-time purchase method isn’t considered to be efficient within specific niches. Therefore, the subscription business model is changing how customers pay for the service they receive. The concept includes paying a small fee over the time of the relationship between the company and the customer.

Business 288

Business Education Data Analysis Sales 288

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IT

ArchIntel

FEBRUARY 1, 2022

ArchIntel™ -. Digital optimization and analytics company Amplitude is hiring a full-time senior product marketing manager for competitive and market intelligence. The successful applicant will design a scalable competitive intelligence program for the company. The manager will also develop and maintain a comprehensive view of the competitive landscape, create a scalable market intelligence and reporting engine, craft competitive response strategies and materials and work with the company’s

Market Intelligence 104

Market Intelligence Intelligence Intelligence Management 104

Netbasequid

FEBRUARY 2, 2022

Staying on top of how your company is perceived by social media users around the world is critical. With the growth of this online tool for communication, shopping and even getting news, it’s never been more important to keep an eye on the prize. We have five social media audit examples and how to conduct one detailed below to help you get started. Your brand needs to understand the potential world of intel available online.

Travel 105

Travel Finance Restaurants Win 105

Timo Elliot

FEBRUARY 1, 2022

Here’s my new overview of SAP, our customers, and technology explaining how SAP solutions can help you become an intelligent, sustainable enterprise — and full of real-world examples of organizations like yours who have already taken the plunge. And if you’d rather not listen to all that, here’s a full transcript: Enabling your success. Hello Everyone!

Intelligence 105

Intelligence Intelligence Benchmarking Innovation 105

Smart Data Collective

JANUARY 31, 2022

The intersection of different forms of technology is becoming more crucial for the future of marketing. One of the biggest changes is the combination of big data and search engine marketing. Search engine optimization has become a crucial form of marketing over the past 20 years. In addition to providing a steady stream of Internet traffic, SEO also converts very well.

Research 267

Research Marketing Marketing Technology 267

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Competitive

ArchIntel

FEBRUARY 1, 2022

ArchIntel™ -. Hetherington Group, a provider of investigations and intelligence services, will commence the second round of the OSINT Academy program on Feb. 19. OSINT Academy is a cyber intelligence training course developed as part of a collaboration among Hetherington, Dakota State University and the National Security Agency. The program is aimed at strengthening the U.S. cybersecurity workforce by providing educational opportunities for interested communities, Hetherington Group said.

Education 104

Education Advantage Advantage Intelligence 104

Netbasequid

FEBRUARY 3, 2022

In a previous post, we talked about competitive intelligence and its benefits, strategy, as well as examples of information that can be analyzed to yield insights. One component of competitive intelligence is having a competitor analysis template to inform your efforts. And we have one for you here! A deep level of intelligence on your competitors is necessary to gauge your standing in the market.

Competitor Analysis 105

Competitor Analysis Analysis Competitive Intelligence Competitive 105

Dataversity

JANUARY 31, 2022

These past two years have ushered in major changes to how we navigate work, human interactions, and information. These shifts have coincided with the increased maturity of AI as a field. As AI has become more widespread, accessible, and acceptable, it’s stepped in to fill gaps in the economic, social, institutional, and political realms – […].

Information 98

Information Learning Education 98

Smart Data Collective

FEBRUARY 3, 2022

The concept of artificial intelligence has been around for some time now, and there are major breakthroughs in AI technology. AI developers are making progress creating new applications. There are tons of devices that use artificial intelligence because there are tons of artificial intelligence companies that deal in many spheres. Efforts over the past two decades have been primarily focused on the development of artificial intelligence and machine learning.

Algorithm 260

Algorithm Intelligence Intelligence Learning 260

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

Business Intelligence

ArchIntel

FEBRUARY 1, 2022

ArchIntel™ -. Cellebrite, an Israeli digital intelligence company, announced that it has won an open-source intelligence customer contract. The company said that the multi-year award is the most significant software-as-a-service deal it has won to date. The contract is worth $1.5 million for the first year, Cellebrite said. Alon Klomek, chief business officer at Cellebrite, said that the contract proves the company’s ability to improve public safety using its end-to-end investigative workf

Win 104

Win Intelligence Intelligence Analysis 104

Netbasequid

FEBRUARY 4, 2022

Since the pandemic settled in, consumers have been binge watching shows, with savvy brands picking up on what their watching habits signal. Let’s explore popular streaming series and see how consumer sentiment connects to each, along with ways brands can fold that sentiment into their campaign messaging! Consumers become incredibly invested in the shows they watch, and we see this in the debates and strong emotion shared about storylines, main characters and spoilers online.

Startups 98

Startups Gaming Win Information 98

WideNARROW

JANUARY 31, 2022

As is true with many fast-growing software categories, the market and competitive intelligence tool landscape has become a bit crowded. With varying use cases and similar messaging creating confusion. Gartner is working to add clarity to the space and Wide Narrow was recognized as a Representative Vendor in 2022 Gartner® Market Guide for Competitive and Market Intelligence Tools for Technology and Service Providers.

Market Intelligence 98

Market Intelligence Competitive Technology Technology 98

Smart Data Collective

JANUARY 31, 2022

Blockchain technology has changed our lives in innumerable ways. One of the most obvious impacts of blockchain technology has been in the cryptocurrency industry. In fact, blockchain is largely attributed with the birth of bitcoin and other cryptocurrencies. It remains one of the most important forms of technology that is shaping the industry in the years to come.

Banking 245

Banking Capital Research Technology 245

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive