Sat.Aug 17, 2019 - Fri.Aug 23, 2019

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Content Marketing: The Unsung Hero of Sales Enablement

Zoominfo

There’s no denying it — sales and marketing teams don’t always work well together. The two departments may see eye-to-eye and share unified goals, but it’s less common for sales to proactively help marketing perform better, or vice versa. But in today’s digital world, the line between sales and marketing is increasingly blurred. There’s no better example of this development than the relationship between content marketing and sales enablement. .

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How Data Analytics Can Help You Grow Your Business

Smart Data Collective

Setting up a business is probably the most difficult part of every entrepreneur’s journey. It requires dedication, contemplation, a lot of effort, and a bit of foresight. Once you build it from the ground up, you should know that your work doesn’t stop there. On the contrary, the moment you start settling in, you need to do some thinking again. You might wonder why that is necessary.

Business 234
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Take Advantage Of The Top 16 Sales Graphs And Charts To Boost Your Business

Datapine Blog

Billionaire Tilman Fertitta walks into the room. You can’t believe this heavyweight, the CEO and sole owner of multiple restaurant franchises, has given you the time of day. Tilman sits down, settles himself, and glances at the clock. “Well friend,” he says, “I have about three or four minutes before I have to get out of here. What do you wanna know?”.

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FAQ, HowTo, and Q&A: Using New Schema Types to Create Interactive Rich Results

Moz

Posted by LilyRayNYC Structured data (Schema markup) is a powerful tool SEOs can use to efficiently deliver the most important information on our webpages to search engines. When applied effectively across all relevant entities, Schema markup provides significant opportunities to improve a website’s SEO performance by helping search engines to better understand its content.

Loss 53
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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50 Business Blog Post Ideas to Win the Internet

Zoominfo

Blogging is one of the most effective ways to build brand awareness. It can create a foundation for engagement with current customers and prospects. But coming up with good blog post ideas can be challenging. It’s difficult to stay inspired , creative, and relevant. Staring at a blank, white page can be almost as terrifying as giving a speech. One way to ease blank page syndrome is the writing prompt – a word, phrase, question, photo or other trigger designed to get the creative juices flowing!

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More Trending

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Entertainment brand index 2019 Q3

ATTEST

Every quarter we survey British consumers on their brand awareness and preferences in relation to the entertainment industry. Our latest insights into this industry can be found below. Plus, in Q1 of each year we dive deeper into the data to create an in-depth report on the state of the industry. To jump straight to our 2019 entertainment brand index report, click below: Click to view research.

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Business Intelligence and Analytics for All Users!

Elegant BI

Data Analysis for Business Supports Fact-Based Decisions! Business intelligence and analytics are necessary tools for every business today. No business manager or team member can make decisions in vacuum and business intelligence and analytics tools are key to fact-based, data-driven decisions that will ensure positive results, help the business to avoid missteps and critical errors and allow the enterprise to anticipate changes in the competitive landscape and in customer buying behavior.

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50+ Business Blog Ideas to Win the Internet

Zoominfo

Blogging is one of the most effective ways to build brand awareness. It can create a foundation for engagement with current customers and prospects. But coming up with good blog post ideas can be challenging. It’s difficult to stay inspired, relevant, and creative in B2B marketing. Staring at a blank, white page can be almost as terrifying as giving a speech.

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Is Big Data Leading to More Quantitative Strategic Decision Making Models?

Smart Data Collective

Big data is changing the future of organizational decision making. Belkacem Athamena, a professor at Al Ain University of Science and Technology wrote a white paper on the evolution of big data in decision making. Companies will place a greater emphasis on quantitative decision-making models than ever before, since new big data technology has made it more reliable.

Analysis 213
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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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Goodbye, Generic SEO Audit – Say Hello to Customization & Prioritization - Whiteboard Friday

Moz

Posted by KameronJenkins It's too easy to fall into a rut with your SEO audits. If it doesn't meet best practices it ought to be fixed, right? Not always. Though an SEO audit is essentially a checklist, it's important to both customize your approach and prioritize your fixes to be efficient and effective with your time and effort. In today's Whiteboard Friday, Kameron Jenkins teaches us her methods for saying adios to generic, less effective SEO audits and howdy to a better way of improving your

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Smarten Augmented Analytics: Sophistication and Simplicity

Elegant BI

Discover the Smarten approach to Augmented Analytics and Advanced Data Discovery tools. These tools allow business users to leverage augmented analytics that provide guides and suggestions to help the business user more quickly and effectively produce clear advanced analytics with little to no training, thereby transforming the average business user into a Citizen Data Scientist.

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Skin Microbiome: Bolstering Host Immunity

BIS Research

Since 2011, there has been an increasing interest among the healthcare community in understanding the effects established by a microbiome upon a host. The key role of skin microbiome in human physiology, spanning from intestinal to brain activities, and direct influence upon several molecular pathways, has driven significant research and advancements.

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Why Big Data Is Essential To Digital Product Sales

Smart Data Collective

Big data is changing the future of the retail industry. One study found that the value of big data in this sector was worth $3.45 billion in 2018. Big data is especially important in the eCommerce industry, since the market is digital. Smart marketers will look at ways to utilize it. Big data is going to be even more important for companies selling digital products online.

Sales 198
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Fresh Features & Functionalities: A Six Month Look back at What’s New in Moz Pro

Moz

Posted by rachelgooodmanmoore If you’re anything like me, you might be wondering how the heck it's already August — where did the first half of the year go? As we move into the last months of 2019, it’s a great time to reflect on what we’ve accomplished so far this year. And here at Moz, we’ve been hard at work getting a bunch of cool features out the door.

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Entertainment brand index 2019 Q3

ATTEST

Every quarter we survey British consumers on their brand awareness and preferences in relation to the entertainment industry. Our latest insights into this industry can be found below. Plus, in Q1 of each year we dive deeper into the data to create an in-depth report on the state of the industry. To jump straight to our 2019 entertainment brand index report, click below: Click to view research.

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Circular Economy Targeting Fully Recyclable Plastics – Questions & Answers

BIS Research

Thank you all for attending the emerging tech webinar on Circular Economy- In Pursuit of Fully Recyclable Plastic , organized by BIS Research. During the webinar, significant insights were shared related to the concept of circular economy gaining popularity, since it can efficiently mitigate plastic waste crisis, improve sustainability, reduce the overdependence on fossil fuels, and highlight new business opportunities.

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Machine Learning Provides An Edge With Amazon FBA Product Selection

Smart Data Collective

Machine learning is tremendously beneficial for many e-commerce companies. Marketing expert and founder of Crazy Egg, Neil Patel, has discussed the benefits of machine learning in e-commerce. They are using machine learning and predictive analytics to forecast market trends , which can be very useful as they strive to grow. One of the biggest applications of machine learning in e-commerce is with identifying market trends.

Learning 197
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Contify Announces Account Intelligence solution That Enables Account And Sales Team To Drive Conversations And Conversions

Contify

Contify, a leading provider of Market and Competitive Intelligence solutions, announced the launch of an Account Intelligence solution to help account management and sales team at B2B organizations acquire, grow, and retain customers. The new solution leverages Contify’s AI-enabled Market and Competitive Intelligence platform to deliver sales and account management teams the latest updates based on actionable sales triggers such as business expansion , mergers and acquisitions , management chang

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Ep. 226 - Emmet Ó Briain on the Right way to use Consumer Insights and how Many Researchers get it Wrong

Happy Market

My guest today is Emmet Ó Briain, Founder of Quiddity. Established in 2010, Quiddity offers methodologically innovative research, particularly in the use and analysis of naturally-occurring data (and especially language) in consumer and social research. Prior to founding Quiddity, Emmet spent 6 years at Ipsos as Research Development Director. Additionally, he has recently made a name for himself as the naming guru on LinkedIn.

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How Big Data Could Spare Seniors From A Terrifying Retirement Crisis

Smart Data Collective

Millman has introduced some articles on the benefits of big data in the retirement industry. Wade Matterson wrote an article on LinkedIn on the value of big data for solving the retirement riddle. A growing body of research shows that big data can be invaluable for people planning for retirement. Predictive analytics and machine learning can help give some more perspectives on how retirees live , which can help them forecast their financial needs in their Golden Years.

Banking 195
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Useful Tips To Protect Your Bitcoin From Hackers

Smart Data Collective

Some of the biggest things putting people off getting into Bitcoin and other cryptos is a lack of education on what they are and how they work, as well as their frequent fluctuations in market value. Another is a fear of being hacked and having your Bitcoins stolen. Without a centralized body to fall back on and get your money reimbursed – like what happens with fiat currencies and bank accounts – people are reluctant to try Bitcoin.

Banking 188
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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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4 Signs Your Business Needs Professional IT Support

Smart Data Collective

American small and medium-sized businesses spend nearly $700 billion a year on technology. Utilizing the power of technology is essential when trying to gain a competitive edge. The more software programs and apps you have in place, the higher the need for professional information technology support will become. The biggest mistake you can make as a modern business owner is assuming you can maintain and repair the technology currently in place.

Business 187
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Urgent Tips To Guard Against New IoT Cybersecurity Threats

Smart Data Collective

Networking technologies have made the world very small in the sense that they have allowed people who are thousands of miles apart to communicate in real-time. But network technologies and gadgets can be dangerous when it comes to cyber espionage. Hacked network equipment could cause losses in the tens and hundreds of US dollars. Botnets that affect poorly protected network devices are particularly dangerous.

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Are SMEs Equipped To Master Data Science?

Smart Data Collective

A 2015 paper by the World Economic Forum showed that big data might just be a fad. The article certainly raised a lot of controversy, considering the massive emphasis on the value of data technology. However, the article raised some very valid points. The article was not arguing that big data is going to go obsolete. Rather, the point was that big data is one tool in any organization’s arsenal.

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Is AI Censorship Driving Global Demand For VPN Options?

Smart Data Collective

Artificial intelligence is driving the need for new approaches to censorship. A growing number of governments and corporations are using AI tools to identify content they don’t like and ban customers access to it. Facebook has been using AI technology to detect content they don’t like and impose restrictions to it. A lot of these changes were created in response to concerns that Russia used Facebook ads to influence the American elections.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr