Sat.May 21, 2022 - Fri.May 27, 2022

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Connecting Employees to the “Why Care” and “Where to Go” with Competitive Intelligence Integrations

Crayon

We all know your stakeholders can benefit from competitive intelligence , but let’s talk about the real problem: They have so many places to look for information that, rather than looking, they’ll often just ask a colleague a question instead. Sales. Customer Success. Product managers. Product marketers. Content marketers. Recruiters. Executive leaders.

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7 Best Practices for Creating Engaging & Meaningful Infographics

mention

As a marketer or business owner, would you like to acquire free backlinks, increase user time spent on a page, and get brand exposure on social media through social media sharing? If so, infographics are a great tool for you and your business. Infographics are not a new concept and a lot of brands similar to yours are already using them in their marketing strategy.

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How AI Can Supercharge Your Ransomware Defense In 2022?

Smart Data Collective

Human-operated ransomware attacks have threat actors using certain methods to get into your devices. They depend on hands-on-keyboard activities to get into your network. AI can protect you in the event of these and other attacks. Since the decisions are data-driven, you have a lower likelihood of falling victim to attacks. The decisions are based on extensive experimentation and research to improve effectiveness without altering customer experience.

Advantage 343
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Modern Data Compliance: Here’s What Global Businesses Need to Consider

Zoominfo

When lawmakers in the United Kingdom adopted the General Data Protection Regulation (GDPR) in 2018, the global privacy and compliance landscape experienced a monumental shift. At that time, most organizations around the world enacted changes to bolster their own privacy practices and ensure compliance with what was considered the new gold standard for privacy regulations.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Deloitte…Their Changes, Investments and Contract Wins…Oh My!

FedSavvy

We last looked at Deloitte in January 2020 to gain insight into the Government & Public Services (GPS) practice, including its major wins and customer portfolio. Deloitte’s GPS business has experienced changes in its U.S. Government customer portfolio balance over the last two years. In 2020, Deloitte’s customer portfolio was led by the IRS, U.S.

Win 130

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How Smart Cities Can Leverage Data Technology to Improve Air Quality

Smart Data Collective

Big data has led to some very important changes in our lives. However, few people realize that data technology is helping solve environmental issues. One of the most stunning facts revealed by the new coronavirus pandemic (COVID-19) has been our acceptance of polluted air. Skies in the world’s largest cities turned a color that astonished many residents when personal vehicle miles plummeted dramatically.

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Sales Intelligence Tools: A Guide to Predictive Prospecting

Zoominfo

Business leaders know that data is the critical heart of growth and expansion. And while it’s not hard to find basic business data — company names, phone numbers, employee counts, revenue, maybe direct dial numbers and email addresses — today’s complicated sales cycles need more than just names and numbers. What is Sales Intelligence? Sales intelligence uses data and sophisticated software for lead generation , creating an ideal customer profile , data quality management, and more.

Sales 130
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Market Data: What It Means & How to Read It

Netbasequid

Market data refers to all the intel available explaining the demand and supply of products and services within a business category. On the surface, this “data” includes information on the types of products and services available, how many are sold to/by the number of businesses operating in the market, and the size of the customer base. But below the surface, there is so much more data available – and so much opportunity.

IT 124
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What I Learned At Gartner Data & Analytics 2022

Timo Elliot

I was at the Gartner Data & Analytics conference in London a couple of weeks ago and I’d like to share some thoughts on what I think was interesting, and what I think I learned…. First, data is by default, and by definition, a liability , because it costs money and has risks associated with it. To turn data into an asset , you actually have to do something with it and drive the business.

Learning 124
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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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The Importance of Implementing a Sensible Data Collection Strategy

Smart Data Collective

Data has become one of the most valuable assets to modern organizations. Some companies are still in denial of its importance, but their hesitance to embrace it is subsiding. One poll found that 36% of companies rate big data as “crucial” to their success. However, many companies still struggle to formulate lasting data strategies. One of the biggest problems is that they don’t have reliable data collection approaches.

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Simplify, Scale, Sell: How Business Intelligence Boosted 3 UK Firms

Zoominfo

Industry researchers have found that a typical salesperson only spends about a third of their time actually selling. The rest is typically spent researching prospects, logging activities, and organizing to-do lists. When time is money, sales professionals can’t afford to waste precious hours doing something that could be automated. They need information about their customers fast — with enough time to act on it in meaningful ways.

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The Beauty Industry Glow Up of 2022 & Beyond

Intelligence Node

Introduction In the era before the new normal – otherwise known as the year 2019 – the global cosmetics market was valued at $380.2 billion.

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Is inflation getting better? The answer, in charts

Domo

Even though we did a blog post about inflation as recently as February 2022, it’s still a hot topic (unfortunately) three months later. So, we figured it would be worth revisiting by focusing on a key question at hand: “How do we know when inflation is getting better?” To answer, we must first ask how inflation—the year-over-year (YoY) change in the Consumer Price Index (CPI) —has changed from one month to the next, which is exactly what the following chart addresses, starting

Sports 111
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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4 Elements of Success for Companies that Develop Big Data Applications

Smart Data Collective

Big data technology is changing our lives in countless ways. Due to the many benefits that data provides, more companies are investing in it. Global companies are expected to spend over $234 billion by 2026. This is a great opportunity for companies that develop big data applications for customers and businesses alike. If you are interested in creating a successful big data application , then you could have a very profitable business model on your hands.

Startups 296
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Need a Foolproof Privacy Compliance Strategy? Start Here

Zoominfo

Privacy compliance is non-negotiable for any business handling and processing customer data. If you don’t have an established and well-executed compliance plan, you’re potentially putting your company at major risk. In 2021, European Union data protection authorities handed out a total of $1.25 billion in fines for privacy breaches. But the consequences of lax customer data handling go beyond hefty fines to reputation damage, business disruption, and even legal action.

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Your B2B Demand Generation Funnel: How to Create One and Mistakes to Avoid

CXL

Sales intelligence platform Cognism cut their lead generation efforts by 90% in 2021. Then they increased their revenue from $2M to $6M in six months. Cognism saw this growth by ditching the linear funnel and delivering value upfront, replacing a traditional strategy that brought them low- or no-intent leads. This value-based model bringing all the right customers to their yard is called demand generation.

Research 103
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FIRST QUARTER 2022 ANNUITY SALES

Wink Intel

Deferred Annuity Sales. Total 1Q2022 deferred annuity sales were $59,716 million, compared with sales of $58,395 million for the first quarter of 2021. First quarter deferred annuity sales were down nearly 2% when compared to the previous quarter and up more than 2% when compared to the same period last year. Deferred annuities include sales of fixed, indexed, multi-year guaranteed, structured and variable deferred annuities.

Sales 98
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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The Role of Blockchain When Buying Bitcoin in 2022

Smart Data Collective

Blockchain is one of the most disruptive technologies of the 21st Century. A growing number of industries are using blockchain to operate more efficiently or boost security. However, blockchain is still most important in the realm of cryptocurrencies. Bitcoin has become very popular since its inception in 2008 and that is largely due to the power of blockchain.

Banking 287
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Pretty Big Deal: ‘Things happen to me that don’t happen to normal people’

Zoominfo

From cracking the code for selling dictionaries door-to-door, to selling Stevie Wonder a computer back in 1986, to joining HubSpot as a founding team member, Dan Tyre has spent his whole professional life in sales. In this week’s episode of ZoomInfo’s “Pretty Big Deal” podcast, Dan tells us about a time he lost sight of the customer, and how a single tweet changed his perspective forever.

Startups 100
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Identifying Competitors at the Inflection Point

Netbasequid

As the world continues to move faster, businesses struggle to keep pace with consumer needs, and to keep pace with emerging competitors. Identifying these competitors as they emerge, at the inflection point, is a must – and we are going to show you how to do it! According to the US Census Bureau, business creation hit an all-time high in 2020 with more than 4.4M businesses created, an almost 25% increase from 2019 – and the trend continued through 2021.

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The Rise of the Semantic Layer

Dataversity

Cloud giants like Google and Snowflake, unicorns like dbt Labs, and a host of venture-backed startups are now talking about a critical new layer in the data and analytics stack. Some call it a “metrics layer,” or a “metrics hub” or “headless BI,” but most call it a “semantic layer.” I prefer to call it a “semantic layer” because it best describes a business-friendly interface […].

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.

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Demand Generation: 7 Tactics to Fuel Your Funnel

CXL

Done right, demand generation can supercharge growth. It’s how ConvertKit grew from $98K to $625K MRR and Morning Brew reached two million subscribers in just five years. Demand generation tactics address two of the biggest marketing challenges: raising brand awareness and generating leads. Without awareness and leads, you’re missing out on opportunities to close sales and grow your business.

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How going offline is one way to avoid disinformation and online manipulation

Vable

How many times have you been outraged by something on social media today? How did you respond - did you share and amplify? In a recent webinar , one of the key messages Dr Carl Miller delivered was to stop and think before reacting to anything we read online.

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How to Do a Competitor Analysis: Complete Guide

Netbasequid

. Competitor analysis is a methodical examination of your category to see where your company stands. It involves a deep exploration of businesses operating in the same market segment, with the intention of maintaining or acquiring more market share. And there’s a definite art to it – which we’ll reveal below! A comprehensive competitor analysis looks at the competition in terms of products, features, prices, technology, marketing, and other details that may give competitors an edge over your bu

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Logistics, Data, and AI: Key Learnings from the Pandemic

Dataversity

The supply chain business is evolving incredibly rapidly – particularly when it comes to how it uses technology. And with this in mind, earlier this year, we commissioned an in-depth report on how the pandemic impacted the freight procurement industry, by speaking with hundreds of shippers with $100 million-plus in annual freight spend. Almost all […].

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr