Cipher
DECEMBER 6, 2021
For decades, email has been central to the way we work and communicate. Professionals all over the world use email to share updates, schedule meetings, consume information, and much, much more. It’s no stretch to say that for many of us, working without using email would be close to impossible.
Crayon
DECEMBER 9, 2021
We’ve all found ourselves lured by the siren song of some irresistible silver bullet.
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mention
DECEMBER 8, 2021
It’s hard to be original. The B2B marketplace demands innovation, but when it comes to content marketing meeting deadlines can be counter-productive to creativity. Many creatives might work under more pressure than they would like, finding it difficult to “invoke the muse” or brainstorm ideas in tight spaces. It is understandable. Nevertheless, creativity should be at the forefront of campaigns , with writers, marketers, and designers breaking new ground at every opportunity.
Smart Data Collective
DECEMBER 9, 2021
Meta Description: Having a website and/or mobile app is important for your business success. That is why you have to know the good UX design principles. Continue to read this blog post for more important details. Big data technology has transformed the web design and e-commerce professions in recent years. It is no longer possible to rely on artistic abilities or even coding skills alone.
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Cipher
DECEMBER 8, 2021
If you’re in the process of selecting the right Competitive Intelligence (CI) software for your organization, you know there are many variables to consider. You’ll need to think through how easy the software will be to implement in your organization, the benefits the technology can offer your team, and the data sources you can leverage to generate insights.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Primary Intelligence
DECEMBER 8, 2021
Most often when people think of win loss analysis, they think of the sales process. But win loss analysis has tremendous benefits on the customer success side of a buyer’s journey. It is not uncommon for the sense of urgency to dip once the deal is done. Using buyer feedback throughout the customer experience helps delivery ensure they are fulfilling on the expectations of the customer.
Smart Data Collective
DECEMBER 9, 2021
Decision making is a big part of running a business, and in today’s world, big data drives that decision making. The power of big data has become more available than ever before. Big data has been highly beneficial to business. Decisions like whether or not to expand a certain division or add a big contractor are understood to require painstaking data analytics, research and planning before execution.
Zoominfo
DECEMBER 9, 2021
Kevin Knieriem started his career in sales selling ice cream to convenience stores. Now he’s the chief revenue officer of Clari. In this week’s episode, Kevin tells us how he ended up in a windowless meeting room negotiating for 40 hours straight, despite his own company’s global team trying to intervene. Available wherever you listen to podcasts: Apple | Spotify | Website Brace Yourself We’ve got millions of verified B2B contacts — ready for you to close.
SpyFu
DECEMBER 8, 2021
Google's tools are helpful for checking current rankings on your own site, but if you want more options--including past website rankings--that's where 3rd party tools come in. That's especially true for competitive research or market research, because Google won't help you find much on other people's sites. Here's how to get past all of that. You can check a website's ranking by searching it in SpyFu.
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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.
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Dataversity
DECEMBER 10, 2021
IT professionals are still struggling to manage the risks brought about by remote work with their existing data security tools. Remote access went from being considered a workplace exception to the default model for large swaths of employees seemingly overnight. However, the considerable strain remote access puts on information security environments continues to be felt. […].
Smart Data Collective
DECEMBER 9, 2021
It’s no secret that big data technology has transformed almost every aspect of our lives — and that’s especially true in business, which has become more tech-driven and sophisticated than ever. The financial and accounting sector has been particularly impacted by these developments. The market size for financial analytics was worth $6.7 billion last year.
Zoominfo
DECEMBER 6, 2021
Scenario Customer referrals with compelling stories of success with your solution can be a significant contributor to your business pipeline. Make it easy for your customers to give referrals. Send them an automated request email with a discount code or landing page link. Some referral programs provide incentives, while others rely on the goodwill of their customers.
Netbasequid
DECEMBER 8, 2021
Performance benchmarking involves tracking a series of metrics that connect back to a brand’s goals for the month, quarter or even the year. These metrics offer a tangible way to measure a brand’s successful consumer outreach efforts and to also identify challenges that need to be reconsidered moving forward. Performance benchmarking offers a way to set standards and hold teams accountable with metrics that every brand should have in place in 2022.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Academyci
DECEMBER 5, 2021
Enhancing US Army SOF Transitions During Unconventional Warfare By Leonard Casiple, PSYOP/SF, Gary Harrington, USMC/SF/CIA and Benjamin Gilad, PhD. Introduction. The three tribes of US Army Special Operations ( Special Forces, Civil Affairs, and Psychological Operations ) operate in ambiguous environments that escape the predictability of a fixed architecture.
Smart Data Collective
DECEMBER 5, 2021
Data breaches have become far more common in recent years. There were nearly 1,300 data breaches between January 1, 2021 and September 30, 2021. This was nearly 20% higher than all of 2020, when data breaches already became higher than ever due to so many people staying at home. The rate of data breaches is going to continue to increase, due to the changing nature of the economy.
Zoominfo
DECEMBER 6, 2021
Scenario Capturing leads who download your content is a great way to seed your database with potential buyers. But what happens to those leads after they are collected? Content downloads and webinar leads often aren’t “hot” enough to assign to a sales rep. But you can create automated campaigns with multiple touches that relate to the downloaded content to nurture the lead progressively along the buyer journey.
Netbasequid
DECEMBER 9, 2021
What are consumers interested in worldwide – and how are marketers aggregating, analyzing and taking action around these interests? Our Global Consumer Insight Analytics Report shares best practices and challenges from leading consumer and marketing intelligence professionals located around the world. And we have a summary of those findings for you below!
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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
Weidert Group
DECEMBER 9, 2021
The world isn’t what it used to be. No kidding, right?! Yet, even before these pandemic days, marketing was evolving at a skyrocketing rate. Traditional print ads and mass media campaigns aren’t just old-school, they’re now dinosaurs, replaced by hyper-targeted content, personalization, chatbots, and AI. So, stop trying to get leads for your business using outdated methods and tools.
Smart Data Collective
DECEMBER 8, 2021
Data security is very important in any industry. You have to take all possible measures to make sure data is properly encrypted and secured. However, data protection is even more important in the healthcare sector. There are special regulations regarding patient data, which you must carefully adhere to. These data protection regulations even apply to things like sending faxes.
Zoominfo
DECEMBER 6, 2021
Scenario For every ten leads submitted through a marketing form, there are six people who started to fill out a form but didn’t submit it. Maybe they got distracted or they weren’t ready to talk to someone. If you track partial form fills—also known as abandoned forms—you can boost lead volume by 60%. ZoomInfo’s FormComplete enables the real-time capture of emails from partially filled or resubmitted forms.
Netbasequid
DECEMBER 6, 2021
Monitoring online buzz this holiday season reveals a population talking about shopping safety in its many varieties. More specifically, vaccines, scams and mobberies top consumer conversations about shopping safety, and brands will want to keep these topics in mind as they message out in the coming weeks! People have been sharing their wants and needs, as well as their challenges and fears online for a long time now – and understanding the specifics of these feelings – what drives these em
Speaker: Evelyn Chou
Choosing the right business intelligence (BI) platform can feel like navigating a maze of features, promises, and technical jargon. With so many options available, how can you ensure you’re making the right decision for your organization’s unique needs? 🤔 This webinar brings together expert insights to break down the complexities of BI solution vetting.
Evalueserve
DECEMBER 6, 2021
Global Healthcare Market – 2021. It’s been over 16 months since the start of the pandemic, and we are still fighting against the deadly coronavirus. Economic recovery across regions has been diverse due to differences in the pace of vaccine rollouts and policy support. The consistent and equitable implementation of tools to control the pandemic continues to be a challenge for governments across the globe.
Smart Data Collective
DECEMBER 8, 2021
A number of industries have been affected by artificial intelligence technology. It is no surprise that more businesses are using AI as they discover the benefits it has to offer. The benefits of AI is more obvious to some businesses than others. However, some industries are discovering the wonderful benefits of AI in unexpected ways. For example, the flooring industry has been heavily influenced by advances in AI technology.
Zoominfo
DECEMBER 6, 2021
Scenario A potential customer views a product page on your website. To capture their interest, send targeted ads and messaging about the product they viewed. Initiate an automated email campaign. Follow up with a call to schedule a product demo. Trigger Prospect views a product page on your website Actions • Use re-targeting to send ads about the viewed product to the prospect • Initiate automated email touting the value of the product • Follow up with a call to schedule a demo “We think o
Dataversity
DECEMBER 6, 2021
With the COVID-19 pandemic pushing life further online, the way we collaborate and communicate has been altered forever. In addition, the volume and variety of information and content grows exponentially by the day, making effective Data Governance a tough task for many companies. As work-from-anywhere policies become the norm, it has never been more important for companies to deploy an information management solution […].
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
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