CIO
DECEMBER 24, 2019
Business intelligence (BI) and analytics platforms have long been a staple for business, but thanks to the rise of self-service BI tools, responsibility for analytics has shifted from IT to business analysts, with support from data scientists and database administrators.
Smart Data Collective
DECEMBER 2, 2019
Data science has shifted the existing ether bringing in new marvelous opportunities to many industries. In line with these immense possibilities, comes rapid changes and challenges. And in this case, the travel and tourism industry is no exception here. Travel industry may not be the first to inculcate emerging technology for its benefit, but it sure is benefiting from it now.
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Zoominfo
DECEMBER 20, 2019
Should you be putting more thought into your cold email subject lines? The answer is yes. Do you have time to read through a million examples of email subject lines to find the best ones? We’ll go ahead and assume the answer is no. We sifted through top blogs to find the best email subject lines, plus some fresh, real-life examples from our own SMEs.
Datapine Blog
DECEMBER 11, 2019
“Software as a service” (SaaS) is becoming an increasingly viable choice for organizations looking for the accessibility and versatility of software solutions and online data analysis tools without the need to rely on installing and running applications on their own computer systems and data centers. SaaS is taking over the cloud computing market. Gartner predicts that the service-based cloud application industry will be worth $143.7 billion by 2022—a level of growth that will shape SaaS trends
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
BI Insight
DECEMBER 30, 2019
This post has been waiting in my blogging list for a while and now this is my last post in 2019. I wish you all have a wonderful year ahead. In this post I discuss a very important aspect of data visualisation; Colour Coding. I believe, colour coding is one the most powerful and efficient … Continue reading Empower Your Story Telling Data Visualisation in Power BI with Colour Coding.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Digimind
DECEMBER 17, 2019
Conducting a competitive analysis is an essential step for every successful brand. Briefly, a competitive analysis is a living document that identifies and evaluates your competitors strategies to determine their strengths and weaknesses in relation to your own products and services. More generally, understanding and applying the insights gained from a competitive analysis will help you identify strengths and weaknesses that relate to brand health, community management, content strategy, and mor
Smart Data Collective
DECEMBER 14, 2019
Predictive analytics is one of the biggest disruptive technologies shaping the eCommerce industry. IQLECT published an article on this last year titled The Importance of Predictive Analytics for E-commerce Stores. The article pointed out that companies have lagged implementing predictive analytics technology, due to cost and complexity concerns. However, this has changed as new AI technology has become more widely available.
Zoominfo
DECEMBER 18, 2019
Gone are the days of the distant businesses, where complaints and comments from consumers were lodged by mail and responses from companies were slow, if they came at all. The proliferation of social media has made it easier than ever to check the pulse of your customers and create a community centered around your brand. But just what should a brand-centered community look like, and why does that matter?
Datapine Blog
DECEMBER 17, 2019
As in many other industries, the information technology sector faces the age-old issue of producing IT reports that boost success by helping to maximize value from a tidal wave of digital data. While integral to organizational success and development, without the ability to gain actionable insights from your most important data, IT reporting could be considered somewhat of a fruitless exercise.
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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.
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BI Insight
DECEMBER 30, 2019
This post has been waiting in my blogging list for a while and now this is my last post in 2019. I wish you all have a wonderful year ahead. In this post I discuss a very important aspect of data visualisation; Colour Coding. I believe, colour coding is one the most powerful and efficient … Continue reading Empower Your Story Telling Data Visualisation in Power BI with Colour Coding.
Moz
DECEMBER 29, 2019
Posted by Tom-Anthony Most of us have done site speed audits, or seen audits done by others. These can be really helpful for businesses, but I often find they're quite narrow in focus. Typically we use well-known tools that throw up a bunch of things to look at, and then we dive into things from there. However, if we dig deeper, there are often other ideas on how site speed can be improved.
Digimind
DECEMBER 17, 2019
Conducting a competitive analysis is an essential step for every successful brand. Briefly, a competitive analysis is a living document that identifies and evaluates your competitors strategies to determine their strengths and weaknesses in relation to your own products and services. More generally, understanding and applying the insights gained from a competitive analysis will help you identify strengths and weaknesses that relate to brand health, community management, content strategy, and mor
Smart Data Collective
DECEMBER 1, 2019
Artificial intelligence has had a profound impact on our lives. A study by Tractica found that the global AI market is projected to grow to $118.6 billion within the next six years. The market for artificial intelligence technology is growing largely due to the number of industries that depend on it. Almost every industry can use AI technology in some capacity.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Zoominfo
DECEMBER 4, 2019
Authenticity is the name of the game when it comes to recruiting. In today’s candidate-driven landscape, it’s no longer sufficient to go through the motions of a one-size-fits-all recruiting strategy — particularly when it comes to social recruiting. Social media has transformed the recruiting industry, as more than 91% of employers use social media to hire talent today ( source ).
Elegant BI
DECEMBER 27, 2019
What is Business Intelligence and How Can Dashboarding Tools Help Me? There has been a lot of discussion about Business Intelligence over the past decade. Business professionals hear this term in industry conferences and read about it in trade journals. But, many struggle to define the concept, so let’s start this discussion with a business intelligence definition.
Happy Market
DECEMBER 23, 2019
In this episode, we’ll hear from insight professionals at top brands on the biggest challenges facing user experience, customer experience and market researchers. Happy Market Research is closing the year with a four-part podcast series, highlighting industry challenges, trends and much more. This year we hit 80,000 downloads, interviewed 250 guests, heads of insights at Microsoft, P&G, and Samsung, we also had guests from leading agencies like Nielsen and TNS as well as several startup founders
Moz
DECEMBER 1, 2019
Posted by MiriamEllis. Image credit: Visit Lakeland. Reporting fake and duplicate listings to Google sounds hard. Sometimes it can be. But very often, it’s as easy as falling off a log, takes only a modest session of spam fighting and can yield significant local ranking improvements. If your local business/the local brands your agency markets aren’t using spam fighting as a ranking tactic because you feel you lack the time or skills, please sit down with me for a sec.
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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
Digimind
DECEMBER 11, 2019
On November 21st Tesla announced the release of their newest vehicle, the Cybertruck. Conversations surrounding Tesla spiked after Tesla’s CEO, Elon Musk, live streamed the Cybertruck’s reveal, putting the truck to the test in front of a live audience. Consumers, critics, and companies took to social media to express their sentiment surrounding the Cybertruck reveal.
Smart Data Collective
DECEMBER 4, 2019
Artificial intelligence is playing a very important role in the future of video editing. Anybody that works in the profession should learn how to use AI technology to get the most value out of their videos. How can you use AI to benefit as a video editor ? Intelligent HQ founder Dinis Guarda has talked about some of the benefits of artificial intelligence for video editing in this article.
Zoominfo
DECEMBER 16, 2019
In 3 hours, the go-to-market teams at ZoomInfo made 24,000 calls, ended up on the phone with our customers and prospects for 250 hours, scheduled 400 follow up meetings, etc. Here’s how we did it. Is cold calling dead? Don’t worry: today’s blog post isn’t another rehashing of the same tired argument sales reps hear on a near-daily basis. We’ve written at length about the state of cold calling, and we’ve explained why the phone remains an essential tool in the modern sales rep’s arsenal.
Elegant BI
DECEMBER 23, 2019
Self-Serve Data Prep Takes the Pain Out of Data Preparation! Let’s talk about data preparation! That often cumbersome, always complex process by which data scientists and IT professionals gather and prepare data for analysis. Data prep involves the extraction and transformation of raw data to prepare that data for analysis. It includes cleaning and reducing that data by removing outliers and standardizing data formats, among other things.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Domo
DECEMBER 20, 2019
It’s no secret that transformation is risky. For many, this risk outweighs the benefits of inactivity; McKinsey found that the rate of successful digital transformation is consistently low, with only 16% finding success over the long term. Within industries and business sizes, this also varies. Businesses with fewer than 100 employees are almost three times more likely to have fruitful transformational efforts compared to businesses with up to 50,000 employees.
Moz
DECEMBER 17, 2019
Posted by Alex-T Life has taught me that good things should be expensive — especially when it comes to any type of digital marketing services. If you’re not an expert, you can end up getting something far from what you’ve been expecting. Here’s an example of “the best mascot image you can get for your event” that I paid for when organizing one of our first Digital Olympus events: Just for reference, this is how our mascot looked originally: My point is, just like working with freelance designers
Digimind
DECEMBER 4, 2019
Uber, the world leader in ride-hailing, has given birth to the term “Uberization” , meaning the transformation of an industry by introducing a different way of using it, especially with mobile technology. Thanks to new technologies (web, mobile, geolocation, broadband, computing time, etc.), new players are transforming traditional industries by creating a new intermediary that allows end-users and service providers to connect directly.
Smart Data Collective
DECEMBER 11, 2019
In 2013, Wired published a very interesting article about the role of big data in the field of integrated business systems. Author James Kobielus, the lead AI and data analyst for Wikibon and former IBM expert, said that there are a number of ways that integrated business systems are tapping the potential of AI and big data. -Kobielus points out that every vertical is finding ways to use big data to improve its competitive advantages.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
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