January, 2018

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The Power of Web Push Notifications [Infographic]

Zoominfo

If you’re not familiar with push notifications, here’s a very basic definition: Push notifications are messages that come from an app or website that appear on a subscriber’s desktop computer or mobile device—even if they’re not on that particular company’s website. Businesses everywhere use push notifications to deliver content and important updates to customers and website visitors.

Sales 182
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Bee Sweet Citrus juices up its packing operations

DC Velocity

As business blossomed, the California citrus packer began experiencing bottlenecks in its packing operations. A sophisticated automated palletizing system cleared the jam.

IT 72
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Measure Social Media and Internet Marketing Results

Elegant BI

Use BI for Social Media and Internet Marketing to Understand and Measure Results! Nearly every organization is using social media to promote its products and services and to establish and sustain relationships with prospects and customers. But, how do you know whether your social media outreach and your internet marketing campaigns are working? Senior management teams and shareholders do not take kindly to guess work or to subjective opinions about business success or applied techniques.

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App of the Week: CourseBuilder

Domo

If you’re on an HR team, an opps team, or an L&D team, you’re probably familiar with the organizational and clarity-related issues that can come when trying to train a group (or an entire organization) to learn a new method or program. Ideally, you’d have a comprehensive e-learning tool that would help you create training courses fast and easily, with the ability to customize them however you want for whoever you want, for multiple video channels.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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7 keys to choose competitive intelligence software

Innguma

We often hear views that relegate software to a secondary role in a Competitive Intelligence System of organisations. While it is true that a CI System must be supported by an appropriate strategy, a rational selection of people, a process adapted to the dynamics of the organisation and leadership and resources as driving forces behind a successful system, software also plays a crucial role.

More Trending

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Beating Your Prospect’s Defense [Infographic]

Zoominfo

Sales and football have a lot in common. If you’re among the many readers who just rolled their eyes—hear me out! Both activities are games of strategy and neither your reps nor your team will win big without the right resources. Among other factors, both require a good coach, lots of practice, a sense of urgency, the drive to win, incredible focus, and insight into the competition.

Win 153
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Twin-trailer expansion would need to be part of broad infrastructure deal, Burnley says

DC Velocity

Congressional opponents may not object if measure tucked into otherwise-favorable infrastructure bill, attorney says.

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Smart Data Visualization Makes Users Smarter

Elegant BI

Smart Data Visualization Guides Users to Clear Data in the Right View! Imagine if your advanced data discovery tool could take the guesswork out of data preparation and visualization and allow your business users to see past the obvious to find the true insight and subtle patterns, trends and data that will help your business to achieve success. Features like smart data visualization make it easy to see what is happening, where the source of a problem lies and what market opportunities may be ri

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Opportunities and Threats from Conducting Win/Loss Analysis

Ellennaylor

This is our third blog of the widely used SWOT (strengths, weaknesses, opportunities and threats) analysis to assess the value of Win/Loss analysis. Strengths (Blog 1) are HERE and Weaknesses (Blog 2) are HERE. This blog outlines the opportunities and threats of Win Loss analysis. Opportunities. Win/Loss Interviews Provide Deep Insight. In our digital age, these in-depth conversations are a rare opportunity for a personal connection with your customers and those who choose a competitor.

Loss 40
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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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INNGUMA is updated with two new features: Reminder and Search Wizard

Innguma

As some of you may know, last year we worked on an ambitious plan to develop INNGUMA to another level. Those of you who attended the INNGUMA Day were able to see first-hand the novelties that this work has yielded. Little by little we have launched these novelties, and today we would like to present two of the most important ones: the new functions Reminder and Search Wizard.

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Google Alerts: how it works and why it doesn’t

Contify

A Google alert is simple to set up?—?just search a keyword, click on ‘create alert’ and?—?voila?—?we’ve got a new Google Alert. Google will start sending email alerts whenever it finds updates matching our keyword on the web. It is one of the most popular services for tracking the Internet. Most professionals use or have used it at some point. However, it falls short of meeting the expectations of many professionals.

IT 40
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Bad News for the Average LinkedIn Recruiter

Zoominfo

Now boasting 740 million users worldwide, LinkedIn has become the go-to platform for recruiters. This makes sense, since LinkedIn publicly displays virtually every piece of information a recruiter would need to make an informed hiring decision. It should be every recruiter’s dream, right? However, research shows this might not be the case. 52% of hiring managers claim that passive candidate recruitment has been less effective because recruiters on LinkedIn are all competing for the same candidat

Profiling 130
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Teamsters' UPS contract proposal seeks 10,000 new full-time jobs, new driver classification

DC Velocity

Full-time jobs to be created from 20,000 part-time positions, union says in first salvo.

74
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Mobile BI: Designed for EVERY Device

Elegant BI

Mobile BI That is Designed for Every Device, Every user, Every Environment! Design is important! Design skills are used in many industries; everything from appliances and cars to clothing and software interface design. The overall design, the layout, the detail…it is all important. People want to use products that work in many environments. Think about it!

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10 Ways Data Analytics Can Revolutionize Your Business Strategy

Better Buys

A vision of what your business can achieve. A plan for getting there. A way of ensuring that you are constantly and consistently on track. These are three pillars of your business strategy. The fourth one is data analytics. Not just any old data analytics, but the ones that use your data to answer crucial […].

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How Apple and Google Changes Will Make Cookie-based Digital Advertising Obsolete

Audience Partners

Traditional digital advertising is at a crossroads. Major tech companies — namely Apple and Google — have recently begun to roll out ad blocking systems that will severely restrict the effectiveness of cookie-based digital advertising. Fortunately, Altice — in partnership with other major MVPDs — is scaling a new technology that will avoid the new ad blocking efforts while enabling a more effective and precise way of targeting consumers online.

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List Segmentation: The Key to Email Marketing

Zoominfo

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. In fact, studies show that email marketing has a 4400% return on investment ( source ). But, that’s only if you do it correctly. The days of batch and blast emails are long gone. It’s no longer good enough to send your entire customer database the same offers.

Marketing 124
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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20 Blog Posts to Guide Your Event Marketing Strategy

Zoominfo

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. This list includes some of our own posts as well as posts from other great companies. We tried to tackle every aspect of event marketing. From event planning to trade show design, there’s a little something for everyone. Check them out below!

Marketing 113
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Content Mapping for Marketing Success

Zoominfo

If you’ve ever received an annoying mass email or seen an irrelevant Facebook promotion, you’ve already seen the result of poor content mapping. Sharing the wrong content at the wrong time is a marketer’s worst nightmare. Think about it, you spend significant time and resources to craft a piece of content only for it to fall flat—or worse, annoy your audience.

Marketing 100
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What is Augmented Data Discovery?

Elegant BI

Wondering if Augmented Data Discovery is for You? Wonder No More! If you have heard of Augmented Data Discovery (aka Smart Data Discovery), but you don’t quite understand what it is and its value to average business, then we really need to talk! Augmented Data Discovery allows your business to go beyond data monitoring and helps users discover the more subtle yet crucial factors that affect business success.

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Self-Serve Data Prep Puts the Power in Hands of Your Users

Elegant BI

Self-Serve Data Preparation is Easy as Pie! Data preparation tools come in many shapes and sizes and not all are equal. If your business is interested in implementing a self-serve environment where its business users can become a greater asset to the organization, and use data preparation for analytics, you definitely need to consider ease-of-use for your users and flexibility, sophisticated functionality and mobile accessibility for the good of the organization.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Safety first: Interview with J. Scott Bicksler

DC Velocity

Keeping people safe has been the focus of Scott Bicksler's career, first in the U.S. Army and now with a national temporary staffing agency.

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Sealed Air annual contest to pick newest Bubble Wrap design

DC Velocity

Bubble Wrap ballot options include four patterns: Toy box, veggie patch, fresh leaves, and awareness ribbon. Contest ends February 5.

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Coyote executive suite continues to churn; COO, CCO have left, sources say

DC Velocity

Sources say UPS wants Silver, Coyote founder, to take more active role at brokerage unit.

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FedEx to improve Memphis, Indianapolis hubs in wake of tax reform

DC Velocity

Company to spend $1.5 billion to upgrade Indianapolis over seven years; will put $1.5 billion into pension plan, boost employee compensation.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu