CIO

FEBRUARY 27, 2020

Remember when software as a service (SaaS) was the future of computing?

900

900

Smart Data Collective

FEBRUARY 21, 2020

The accessibility and value of consumer data has grown substantially in the past several years. These days, nearly every company bigger than a “mom and pop” shop works to gather and analyze terabytes of data from their customers, hoping to better understand and serve them while one-upping the competition. In the financial industry, these efforts are particularly intense.

Banking 306

Banking Algorithm Predictive Analytics Startups 306

Zoominfo

FEBRUARY 20, 2020

Is there a marketing discipline with more variables than content marketing? For one, content marketers have so many different formats and types of content to play around with. The benefits of producing marketing content are proven — but unlike other marketing initiatives, content is difficult to connect to your typical revenue metrics. Simply put, marketers […].

Marketing 267

Marketing Marketing 267

Datapine Blog

FEBRUARY 4, 2020

Let’s face it: every serious business that wants to generate leads and revenue needs to have a marketing strategy that will help them in their quest for profit. Today’s digital data has given the power to an average Internet user a massive amount of information that helps him or her to choose between brands, products or offers, making the market a highly competitive arena for the best ones to survive.

Marketing 112

Marketing Marketing KPI Analysis 112

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

Moz

FEBRUARY 4, 2020

Posted by Suganthan-Mohanadasan Without a doubt, it is our job as SEOs to keep an eye on the future and anticipate what Google is planning, testing, or looking to drop on our doorsteps. Over the past 12 months alone, we have seen several changes in Google Search — each impacting how we plan, implement, and report on campaigns. In this article, I will take a look at what is in store for SEO in 2020 and how these factors will change the way we formulate strategies throughout the next year and beyo

Knowledge 93

Knowledge Algorithm Matrix Advantage 93

Domo

FEBRUARY 28, 2020

Today we made the decision to transform Domopalooza 2020 from an in-person event for 3,000 people in Salt Lake City, Utah, to one that is 100% digital. We’re calling it Domopalooza LIVE & On-Demand. Over the past several weeks, we’ve been monitoring CDC updates. We’ve also been ensuring our business continuity plans are in place while taking steps to minimize the risk of COVID-19 to our customers, employees, and the communities in which we do business.

Education 52

Education Information Business IT 52

Smart Data Collective

FEBRUARY 6, 2020

I had an interesting encounter at a young professionals’ group the other day. I ran into the head of an analytics company with a lot of experience in big data. When I talk to people from analytics companies, they usually emphasize the technical aspects of their profession. This man was different. He talked extensively about the types of clients he worked with the most.

Marketing 293

Marketing Marketing Learning Technology 293

Zoominfo

FEBRUARY 13, 2020

They delete your emails. They decline your invitations. They cut your calls short. So, what does it really take to sell to the Chief Marketing Officer? We wanted to know just like you do, so we went straight to the source: a CMO. We asked Jill Konrath, best-selling author and speaker on the subject of […].

Sales 247

Sales Marketing Marketing IT 247

Datapine Blog

FEBRUARY 18, 2020

The financial health, flow, and fluidity of your business will ultimately dictate its long-term success, which is why monitoring your money matters carefully, comprehensively, and accurately is absolutely essential. In our data-driven digital age, ‘business intelligent’ organizations with the ability to collate, organize, and leverage the insights that are most valuable to their ongoing commercial goals are the ones that are destined to thrive in the long-term.

Business 80

Business Finance KPI Loss 80

Advertisement

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

Competitive

Moz

FEBRUARY 20, 2020

Posted by randfish You don't want to try to rank for every one of your competitors' keywords. Like most things with SEO, it's important to be strategic and intentional with your decisions. In this fan favorite Whiteboard Friday, Rand shares his recommended process for understanding your funnel, identifying the right competitors to track, and prioritizing which of their keywords you ought to target.

Competitor Analysis 81

Competitor Analysis Competitive Analysis Research 81

Digimind

FEBRUARY 18, 2020

What is Messenger Marketing? Messenger marketing connects businesses directly to customers and prospects through mobile messaging apps such as Facebook Messenger and Whatsapp.

Marketing 60

Marketing Marketing Business 60

Cleverx

FEBRUARY 27, 2020

As more and more businesses move their prospect acquisition into online digital marketing channels, while at the same time dissolving global barriers to doing business, competition for customers is heating up. Developing market research strategies to reveal the secrets of your competitors is now as vital as knowing what your customers want and being able to deliver.

Benchmarking 52

Benchmarking Market Intelligence Competitive Intelligence 52

Smart Data Collective

FEBRUARY 21, 2020

Many careers have been heavily impacted by changes in big data. The big data revolution has had a profound effect on healthcare, marketing and many other fields. One of the fields that has been most affected by big data is electrical engineering. Tom Dietterich, a professor of the Department of Electrical Engineering and Computer Science at Portland State University, has written an article on the impact of big data in this field.

Data Mining 290

Data Mining Education Knowledge Research 290

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Zoominfo

FEBRUARY 27, 2020

We’ve seen a multitude of new data privacy laws begin to flood the privacy landscape around the world, most of which borrowing standards of transparency and individual rights created by the GDPR in 2018. As a result, it’s become increasingly important for organizations to monitor, analyze, and act upon upcoming regulations to protect their business. […].

Business 226

Business 226

Elegant BI

FEBRUARY 27, 2020

Business Intelligence Services and Consulting Can Ease the Transition! Business intelligence tools are an important part of every organization today. No matter the size of the organization, businesses must make good business decisions, plan and forecast and remain competitive. They need to understand customer buying behavior, competitive response, trends, patterns, problems, opportunities and resource and financial issues.

Business Intelligence 52

Business Intelligence Intelligence Intelligence Business 52

Moz

FEBRUARY 24, 2020

Posted by Cyrus-Shepard In earlier days of search marketing, SEOs often heard the same two best practices repeated so many times it became implanted in our brains: Wrap the title of your page in H1 tags Use one — and only one — H1 tag per page. These suggestions appeared in audits, SEO tools, and was the source of constant head shaking. Conversations would go like this: "Silly CNN.

Algorithm 80

Algorithm Analysis Technology Technology 80

Happy Market

FEBRUARY 25, 2020

My guest today is Emma Craig, UX Research Lead at Shopify. Shopify was founded in 2004 by Tobias Lütke, Daniel Weinand, and Scott Lake after attempting to open Snowdevil, an online store for snowboarding equipment. Today, Shopify offers online retailers a suite of services for more than 1,000,000 businesses in approximately 175 countries, with total gross merchandise volume exceeding $42 billion.

Research 52

Research Retail Education Market Research 52

Advertisement

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Contify

FEBRUARY 25, 2020

Contify, the AI-enabled market and competitive intelligence platform, has announced today the launch of a new and improved user experience for the mobile version of its web application. This new release brings some of the most powerful features of Contify’s Newsfeed available on the desktop version of the application to mobile, making it easier than ever to consume intelligence on competitors, customers and industry segments on the go: Smart Filters to drill down to updates based on busi

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Smart Data Collective

FEBRUARY 20, 2020

Big data is changing the nature of invoicing software in many ways. In 2015, Spend Matters wrote a detailed report on the applications of big data in the e-invoicing industry. This has changed the perception business owners had of invoicing applications, because they often ignored the benefits of it before then. Big Data Transforms Invoicing Software Applications.

Profiling 283

Profiling Knowledge Information Business 283

Zoominfo

FEBRUARY 25, 2020

The modern B2B customer journey is more complex and multilayered than ever before. In a prospect’s path to become a customer, they often engage in a number of digital touchpoints—social media posts, paid advertisements, email promotions, blog posts, webinars, and eBooks to name a few. In fact, studies show it takes an average of 6 […].

Marketing 207

Marketing Marketing IT 207

Elegant BI

FEBRUARY 24, 2020

Enjoy the Advantages of Advanced Analytics with Augmented Analytics Support! The benefits of advanced analytics are many and with augmented analytics support, the benefits are even more numerous. The Advantages of Augmented Analytics far exceed the cost and time required to implement this type of solution, especially if you choose a solution that provides all the features and functionality of a sophisticated analytical solution with the ease and flexibility of a solution that is suitable for e

Business 52

Business Advantage Advantage Data Analysis 52

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive

Moz

FEBRUARY 16, 2020

Posted by MiriamEllis. How should I get listed in Google My Business if I’ve got multiple businesses at the same address? How many listings am I eligible for if I’m legitimately running more than one business at my location? What determines eligibility, and what penalties might I incur if I make a mistake? How should I name my businesses at the same address?

Business 76

Business Restaurants Banking Sales 76

Domo

FEBRUARY 18, 2020

When The DICE Group —a collection of innovation teams within Thomas Jefferson University’s healthcare system—was tasked with finding a way to reduce the time it takes for patients to request appointments, it decided to start by giving them the option to fill out a shorter form and by launching a chatbot. Soon thereafter, the group turned to Domo to help it determine which form (long or short) and which platform (chatbot or standard online questionnaire) was performing best.

Finance 52

Finance Gaming Sports Marketing 52

Contify

FEBRUARY 24, 2020

This is the seventh article in the series ‘The Art and Science of Taxonomy Development for Market and Competitive Intelligence’. Click here to view other articles. Guidelines For Taxonomy Maintenance. Irrespective of how carefully we develop the initial taxonomy, it will evolve as the content it describes, users, and their use cases evolve over time.

Competitive Intelligence 52

Competitive Intelligence Analysis Information Competitive 52

Smart Data Collective

FEBRUARY 19, 2020

Injection molding is vital to the mass production of plastics and plastic products. Due to the variety of complications with mold design and mold manufacturing, and the combining of plastics and molding machines, there is difficulty in molding products with high quality and precision. However, Big Data and Cloud technology make the process simpler and improve quality.

Technology 262

Technology Technology Advantage Advantage 262

Advertisement

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

IT