CIO

DECEMBER 4, 2018

With more and more data at our fingertips, it’s getting harder to focus on the information relevant to our problems and present it in an actionable way. That’s what business intelligence is all about.

Business Intelligence 697

Business Intelligence Intelligence Intelligence Information 697

Zoominfo

DECEMBER 3, 2018

There’s no way around it – prospect and customer data is one of the most valuable assets a B2B organization has access to. Think about it: without accurate information, how can you market, sell, or provide customer service to your target audience? Unfortunately, low-quality data is a real problem for many companies—simply because B2B data decays so rapidly.

Marketing 223

Marketing Marketing Market Intelligence Intelligence 223

Moz

DECEMBER 11, 2018

Posted by MiriamEllis. 64% of 1,411 surveyed local business marketers agree that Google is becoming the new “homepage” for local businesses. Via Moz State of Local SEO Industry Report.but please don’t come away with the wrong storyline from this statistic. As local brands and their marketers watch Google play Trojan horse, shifting from top benefactor to top competitor by replacing former “free” publicity with paid packs, Local Service Ads, zero-click SERPs, and related structures, it’s no surpr

Business 91

Business Research Competitive Knowledge 91

Digimind

DECEMBER 26, 2018

Be it online or offline, inbound or outbound, here is how you can boost your content marketing strategy simply by gathering and analyzing relevant insights from social media and the web! The post Optimize Your Content Marketing Strategy in 13 Steps with Social Media Intelligence appeared first on Digimind Blog.

Intelligence 78

Intelligence Intelligence Marketing Marketing 78

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

DC Velocity

DECEMBER 20, 2018

It's been more than two years since the expanded Panama Canal opened for business. But it may still be too early to assess its impact.

Business 86

Business IT 86

Elegant BI

DECEMBER 27, 2018

Can Tally Help My Business Manage with Easy-to-Use Tools and Reporting? Every Tally user sees the value of the Tally solution and its features and functionality. IF anything, Tally users just want to use the solution more but the need to access the information within Tally can be difficult to address because Tally is a desktop app, accessible from within the walls of the enterprise.

Business 52

Business Business Intelligence Analysis Advantage 52

Zoominfo

DECEMBER 19, 2018

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. Not only does this impact our personal lives on a regular basis—i.e. searching for recipes, directions, or new bars to try out. But, it also impacts our professional lives as well—i.e. searching for a question or resource, looking up design templates, or even hunting for the best tips and tricks to complete a task you’ve been handed.

Marketing 220

Marketing Marketing Travel Education 220

Domo

DECEMBER 18, 2018

We’ve all heard it or even seen the stats to back it up: The volume of data generated each minute grows exponentially. In fact, if IDC’s predictions are to be believed, the world will eclipse the 170 zettabyte threshold by 2025. That’s five times what was created in 2018. For that reason, there has never been a bigger opportunity for businesses to gain proactive insights into all the information available to them.

Algorithm 52

Algorithm Security Security Learning 52

Moz

DECEMBER 27, 2018

Posted by KameronJenkins What is it you do again? It's a question every SEO has had to answer at some point, whether to your family members over the holidays or to the developer who will eventually implement your suggestions. If you don't have a solid elevator pitch for describing your job, this is the Whiteboard Friday for you! Learn how to craft a concise, succinct description of life as an SEO without jargon, policing, or acting like a superhero.

Algorithm 57

Algorithm Education Marketing Marketing 57

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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

Competitive

DC Velocity

DECEMBER 11, 2018

Despite everyone's best efforts, late parcel deliveries seem to be a fact of life during the holiday shipping season. But there are some steps shippers can take to boost the odds that their packages will arrive as planned.

IT 74

IT 74

Happy Market

DECEMBER 21, 2018

Today, my guest is Bob Lederer, owner of RFL Communications. RFL Communications is dedicated to being a thought leader in the market research industry through distributing video content. Prior to starting RFL Communications, Bob has worked in the market research industry both on the brand and agency side. He founded his own firm in 1997 and has been providing valuable perspectives on the industry ever since.

Market Research 52

Market Research Marketing Research Research Marketing 52

Elegant BI

DECEMBER 24, 2018

Business Intelligence in India: A Local Approach to Global Success! India has a thriving business economy with a significant focus on technology. Whether a business plays in the technology market or is just trying to ensure that it can effectively compete in the local or global market, business intelligence is a necessary component of success. No matter how large or small the business may be, the concept of data democracy and business user empowerment is an important idea to embrace.

Business 52

Business Business Intelligence Globalization Intelligence 52

Zoominfo

DECEMBER 17, 2018

There’s no way around it, modern sales organizations need access to high-quality data in order to identify potential customers and engage with key stakeholders efficiently. And, unfortunately, even the most robust data set may not be as complete as you think. As the marketplace becomes increasingly competitive, sales professionals will need a more diverse and comprehensive set of data points to work with—including the subject of today’s post: Company hierarchy data.

Sales 216

Sales Advantage Advantage Competitive 216

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

IT

Domo

DECEMBER 14, 2018

Domo’s Chris Willis explores the biggest problem in your company that no one wants to talk about. Maybe Machiavelli was right. The thought crept into my head as I sat at my tiny desk overlooking Wall Street. It was a bright fall afternoon, but doubt and the ancient advice of that nearly 500-year-old treatise began to cloud my optimism. The project I’d been working on was a simple chat tool to connect ideas and people across a global bank.

Briefing 52

Briefing Banking Globalization Gaming 52

Moz

DECEMBER 3, 2018

Posted by Jeff_Baker Grab yourself a cup of coffee (or two) and buckle up, because we’re doing maths today. Again. Back it on up. A quick refresher from last time: I pulled data from 50 keyword-targeted articles written on Brafton ’s blog between January and June of 2018. We used a technique of writing these articles published earlier on Moz that generates some seriously awesome results (we’re talking more than doubling our organic traffic in the last six months, but we will get to that in anoth

Competitive Landscape 56

Competitive Landscape Algorithm Analysis Competitive 56

DC Velocity

DECEMBER 7, 2018

Australian rental equipment company Coates Hire cut costs and improved service with a combined transportation management/route planning solution.

Management 75

Management Technology Technology 75

Happy Market

DECEMBER 21, 2018

Happy Holidays from all of us at Happy Market Research! We are so thankful for all of our listeners and those who have supported us on this journey this year. Without you, none of this would be possible. Happy Market Research is heading into 2019 with so much gratitude, joy and excitement for what is to come. Here is a bonus episode featuring Anne Beall of Beall Research.

Marketing Research 52

Marketing Research Market Research Research Learning 52

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Elegant BI

DECEMBER 19, 2018

Can My Business Leverage Data from Enterprise Apps by Connecting BI Tools? Imagine if you were able to connect a business intelligence solution or BI tool to your enterprise applications without expensive, cumbersome integration! You would have access to all of that data for analysis, reporting and you could combine this data with data from other sources to get meaningful results, predict and forecast, identify trends and patterns and collaborate and share data.

Business Intelligence 52

Business Intelligence Intelligence Intelligence Analysis 52

Zoominfo

DECEMBER 12, 2018

The B2B sales cycle has always been complex and multifaceted—and it’s grown even more complicated in recent years. Thanks to modern technology, more decision-makers are involved in the average B2B purchase and, as a result, the way buyers find and consider products has changed dramatically. Given the complex nature of the modern buyer’s journey, it should come as no surprise that the typical B2B sales cycle is longer than the typical B2C sales cycle.

Sales 210

Sales Profiling Advantage Advantage 210

Domo

DECEMBER 3, 2018

I spend my days working with Domo’s amazing customer base to understand how we can grow their businesses by getting the most out of their data. Today, we’re honored to announce that Domo has been recognized as a Gartner Peer Insights Customers’ Choice for Analytics and Business Intelligence Platforms. The recognition comes from over 140 verified user reviews of Domo’s platform—from chief technology officers, heads of digital marketing, business analysts, and more—and highlights Domo’s scale, ent

Business Intelligence 52

Business Intelligence Intelligence Intelligence Learning 52

Moz

DECEMBER 7, 2018

Posted by KameronJenkins When Google says they prefer comprehensive, complete content, what does that really mean? In this week's episode of Whiteboard Friday, Kameron Jenkins explores actionable ways to translate the demands of the search engines into valuable, quality content that should help you rank. Click on the whiteboard image above to open a high-resolution version in a new tab!

Commerce 55

Commerce Research Finance Information 55

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive

DC Velocity

DECEMBER 26, 2018

Blockchain technology, artificial intelligence, and a host of market forces are shaping the transport of pharmaceuticals, industry executive says.

Pharmaceutical 69

Pharmaceutical Intelligence Intelligence Technology 69

Happy Market

DECEMBER 20, 2018

Hi, I’m Jamin Brazil and you’re listening to the Happy Market Research Podcast. My guest today is Adam Jolley, EVP Business Development at EMI Online Research Solutions and Market Research Influencer. EMI Research Solutions is a leading provider of online sample for surveys. Adam has a long tenure at EMI and has one of the earliest market research podcasts with 37 episodes starting in Jan 15, 2018, the Intellicast Podcast.

Market Research 52

Market Research Marketing Research Research Marketing 52

Elegant BI

DECEMBER 18, 2018

The National Dairy Development Board promotes finances and supports producer-owned and controlled organizations across India. Its programs and activities are designed to strengthen farmer cooperatives and to support national policies that are designed for the growth of these institutions. The NDDB site and team provides information for consumers, dairy farmers, cooperative and engineering services, sector analysis and studies and more.

Business Intelligence 52

Business Intelligence Intelligence Intelligence Management 52

Zoominfo

DECEMBER 13, 2018

Thanks to the influx of information made available online in the last decade or so, modern business professionals are thriving. With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like prospect research, sales outreach, and professional development.

Sales 187

Sales Win Gaming Research 187

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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

IT

Digimind

DECEMBER 26, 2018

70% of consumer prefer to discover a brand through content rather than conventional advertising. So it’s no surprise that more marketers are prioritising content creation, promotion, and measurement in their strategies. Be it online or offline, inbound or outbound, here is how you can boost your content marketing strategy simply by gathering and analyzing relevant insights from social media and the web!

Marketing 40

Marketing Marketing Intelligence Intelligence 40

Moz

DECEMBER 5, 2018

Posted by MiriamEllis This article was written jointly in partnership with Kameron Jenkins. You can enjoy her previous articles here. When you’ve accomplished step one in your local search marketing, how do you take step two? You already know that any local business you market has to have the table stakes of accurate structured citations on major platforms like Facebook, Yelp, Infogroup, Acxiom, and YP.

Profiling 52

Profiling Restaurants Hospitals Travel 52

DC Velocity

DECEMBER 21, 2018

Online retailer expands partnership with Air Transport Services Group, adding 10 cargo planes to its air transportation network, company says.

Retail 68

Retail IT 68