Zoominfo

AUGUST 26, 2018

A little bit of humor can go a long way– even in the marketing world. Today’s marketing professionals must juggle a number of high-priority tasks throughout the day, and often, they find themselves under a significant amount of stress. In these cases, a few lighthearted jokes can ease the tension of the day-to-day marketing job. And, believe it or not, humor does more than just relieve stress– it can actually make marketers better at their jobs.

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DC Velocity

AUGUST 23, 2018

Here's how the federal government's actions on trade and tax law will affect forklift makers and their customers. There will be winners and losers.

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Digimind

AUGUST 12, 2018

Get the most insights and trends with these social medial media monitoring strategies and best practices every digital marketer or social media analyst must know! The post The Five Commandments of Social Media Monitoring appeared first on Digimind Blog.

Marketing 58

Marketing Marketing Analysis Intelligence 58

Happy Market

AUGUST 31, 2018

Our guest is Matt Dusig, Co-founder and Managing Director at InnovateMR. InnovateMR is a panel provider which has created the Pegasus Sample Access Platform, allowing users to employ a DIY sampling solution. Prior to starting InnovateMR, Matt has founded and harvested 3 other companies and invested in many others. In this interview, Matt covers building successful partnerships and teams in entrepreneurship, how he determines investment opportunities that works for him, and the what InnovateMR of

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Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

Elegant BI

AUGUST 30, 2018

Social BI Encourages Sharing, Learning and Data Popularity! Social Business Intelligence, AKA Social BI, may seem like a frivolous achievement, but it is far from frivolous! Consider what happens when people share and collaborate. And, if you expand the view of Social BI benefits, you will discover that business users who have access to a Social BI environment can also improve business readiness, agility and results.

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Zoominfo

AUGUST 27, 2018

Today’s digital marketplace has become increasingly customer-centric. Modern customers demand authentic, valuable content over more traditional marketing content that resembles a sales pitch. So, how can marketers deliver the content buyers crave? We say, embrace user-generated content. If you’re new to user-generated content, keep reading! Today’s blog post will tell you everything you need to know.

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Win Marketing Marketing Research 221

DC Velocity

AUGUST 13, 2018

Retailers need more sophisticated technology to manage inventory in an omnichannel world. Tools that improve visibility and flexibility are at the top of the list.

Retail 69

Retail Technology Technology Management 69

Digimind

AUGUST 5, 2018

Launching a product is akin to firing an arrow: hitting your target requires optimal positioning and the right amount of energy. Read on for four simple but effective ways collecting and analyzing data from social media can help create a winning product launch strategy! The post Ace Your Product Launch Strategy with Social Media Intelligence in 4 Steps appeared first on Digimind Blog.

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Happy Market

AUGUST 28, 2018

Today, my guest is Alex Gelman, CEO of mTAB. mTAB has a platform for integrating and analyzing data so that brands make the most informed business decisions. Prior to founding mTAB, Alex worked as business consult at McKinsey and KKR. FIND US ONLINE: www.happymr.com Facebook: [link] Twitter: @happymrxp Instagram: @happymrxp LinkedIn: [link] FIND ALEX GELMAN ONLINE: LinkedIn: [link] Twitter: @Alex_Gelman mTAB: [link] [00:00:00] Hi.

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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

Competitive

Elegant BI

AUGUST 27, 2018

ElegantJ BI Tally® ISV partnership evolves with ElegantJ BI Mobile App for Tally. Access from anywhere – key indicators, trends, and more. ElegantJ BI is proud to announce the ElegantJ BI Mobile App for Tally®. The mobile app allows Tally users to leverage a familiar Tally ERP application and access its data in a mobile environment from a smart phone, providing numerous benefits and business advantages, including access to critical data in online or in offline mode.

Banking 52

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Domo

AUGUST 6, 2018

‘Nothing is constant’ should be your marketing team’s motto – new pricing strategies, product updates, or market entrants mean your marketing cannot, and should not, stand still. This in turn means that the way you implement your reporting needs to be real-time, dynamic and able to facilitate fast optimisation, confident spend allocation and better decision making.

Marketing 40

Marketing Marketing Intelligence Intelligence 40

Zoominfo

AUGUST 8, 2018

For many sales reps, productivity is key to sales success. The more calls you make, the more deals you close. So, if your goal is to increase sales productivity, start by asking how much time you waste on non-selling activities. In a typical day, we’d be shocked if you spend 8 hours on the phone. After all, you’re not a robot. And even before you can pick up the phone to contact decision-makers, you must conduct a significant amount of research. .

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Sales Sales Enablement Research Information 214

DC Velocity

AUGUST 2, 2018

Both methods are designed to get DC equipment up and running faster—and keep it running longer—than with conventional charging. So which is best for your operation?

IT 61

IT 61

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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Digimind

AUGUST 3, 2018

Influencer marketing has proven to be a valuable method for marketing a brand or product, with some of the key outcomes being: improving brand advocacy, increasing awareness, reaching new audiences, and improving sales conversion. The most widely used social media platforms for influencer brand collaborations is Instagram, followed by blogs, YouTube, Facebook, and Pinterest.

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Happy Market

AUGUST 27, 2018

In this episode, Alexandra and Jamin breakdown some of the key points of the interview with Ryan Barry, CRO of Zappi. In particular, they cover some pitfalls to avoid in consulting firms, the power of Zappi's company culture, and the opportunity that tech brings to market research as well as the greater responsibility on researchers to bring analysis.

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Market Research Marketing Research Analysis Research 52

Elegant BI

AUGUST 17, 2018

As advanced analytics and self-serve, augmented analytical tools make their way into the average enterprise, the average organization struggles to quantify the effects and, moreover, to understand and leverage the changes within the business. Every company is different and the impact of these types of tools will be unique in some ways, but there are many ways in which the introduction of advanced analytics to business users will typically impact your business.

Human Resources 52

Human Resources Knowledge Capital Education 52

Domo

AUGUST 2, 2018

As a marketer, you see a number of different KPIs on a daily basis. You’ve got your advertising figures, web traffic numbers, social media engagements, CTRs and open rates. But are you able to take a step back to look at all these insights and make an informed decision on what you could do next to improve your customers’ journey? Do you know how to holistically assess if your marketing efforts are being steered in the right direction?

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Marketing Marketing Business Information 40

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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

Competitive

Zoominfo

AUGUST 7, 2018

The digital nature of our current business landscape has caused a dramatic shift in the way companies market their products. More customers are turning to the internet to research, test, and purchase products and services. As a result, SEO has become an essential skill for all modern marketers. Yet, if you’ve worked in marketing for any length of time, you know bridging the gap between traditional marketing and SEO isn’t that simple.

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Sales Research Marketing Marketing 196

DC Velocity

AUGUST 8, 2018

Agencies are struggling to process a surging tide of time-sensitive e-commerce shipments while keeping tabs on security and regulatory compliance.

Commerce 66

Commerce Security Security 66

Digimind

AUGUST 16, 2018

What is Internal Billing? Internal billing in competitive intelligence is a method of charging internal customers (e.g. departments and functional units) for the CI services they use. Instead of bundling all CI costs under the CI department, an internal billing program allocates the various costs of every function (e.g. services, software, maintenance) to the business […].

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Competitive Intelligence Competitive Intelligence Intelligence 40

Happy Market

AUGUST 21, 2018

Kristin Luck, advisor to countless companies and founder of the Luck Collective as well as WIRe, shares her perspective on the industry trends. With a keen eye on marketing research's victories and failures in the past, she diagnoses what we should be keeping our eye on for the future. FIND US ONLINE: www.happymr.com Facebook: [link] Twitter: @happymrxp Instagram: @happymrxp LinkedIn: [link] FIND KRISTIN LUCK ONLINE: LinkedIn: [link] Twitter: @kristinluck The Luck Collective: [link] WIRe: [link]

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Globalization Market Research Marketing Research Research 52

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Competitive

Elegant BI

AUGUST 14, 2018

This article provides a brief definition of the multinomial-logistic regression classification algorithm and its uses and benefits. What is the Multinomial-Logistic Regression Classification Algorithm? Logistic regression measures the relationship between the categorical target variable and one or more independent variables It deals with situations in which the outcome for a target variable can have two or more possible types.

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Algorithm Analysis Briefing Competitive Landscape 52

Domo

AUGUST 2, 2018

In the growing digital landscape, technological advances have proliferated the number of methods that marketers can use to reach their audience, from interest targeting to influencer marketing to interactive campaigns. These new opportunities make it an exciting, but extremely busy, time to be a marketer. But with every new channel utilised comes the corresponding uptick in workload.

Marketing 40

Marketing Marketing Sales Knowledge 40

Zoominfo

AUGUST 27, 2018

There is no greater asset to your organization than your B2B database. However, when your database becomes cluttered with outdated, incomplete or inaccurate contact information, it can prove to be a costly obstacle along your route to success. From marketing, lead generation and customer relationships, to sales and even revenue, dirty data can have an insurmountable impact on all areas of your business.

Finance 189

Finance Sales Marketing Marketing 189

DC Velocity

AUGUST 2, 2018

Rhode Island's new truck-only highway toll scheme has thrust the habitual failed thinking of the smallest state's leaders into the national spotlight.

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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu

IT