August, 2023

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The 4 most overhyped technologies in IT

CIO

Most CIOs and IT staffers remain, at heart, technologists, with many proclaiming their interest in shiny new tech toys. They may publicly preach “No technology for technology’s sake,” but they still frequently share their fascination with the latest tech gadgets. They’re not the only ones enthralled by tech. With technology and tech news now both pervasive and mainstream, many outside of IT — from veteran board members to college-age interns — are equally enthusiastic about bleeding-edge technol

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Customer Corner: How AB Tasty Used Market and Competitive Intelligence to Improve Employee Onboarding

Crayon

Creating a culture of CI can feel like training for a marathon. It requires serious dedication and repetition (So. Much. Running). And for most, running 26.2 miles doesn’t happen on the first day. You’ve got to start somewhere with those first few miles. When it comes to competitive intelligence, starting somewhere often translates to new hire orientation.

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Advances in AI Are Driving Major Changes in Cybersecurity

Smart Data Collective

Artificial intelligence technology is radically changing the future of cybersecurity. Last year, global organizations spent over $15 billion on AI to bolster their cyber defenses. Smart companies realize that they can no longer overlook the importance of using AI to thwart hackers. After all, hackers themselves are turning to AI to commit their crimes.

Security 285
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Understanding The “External table is not in the expected format” Error In Power Query In Power BI And Excel

Chris Webb BI

Sometimes when you’re importing data from files using Power Query in either Power BI or Excel you may encounter the following error: DataFormat.Error: External table is not in the expected format What causes it? TL;DR it’s because you’re trying to load data from one type of file, probably Excel (I don’t think you can get this error with any other source but I’m not sure), and actually connecting to a different type of file.

IT 205
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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What is Intent Data? How to Turn Signals into Action

Zoominfo

Modern go-to-market teams have the tools, data, and tactics that would make their predecessors wildly jealous. But if their timing isn’t right, all of those advantages can quickly go out the window. Prospects who love your product may not be ready to buy. Buyers who are in the market today probably haven’t asked for a meeting. And those somewhere in the middle could be swayed — if you can reach them.

Sales 147

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What is NLP? Natural language processing explained

CIO

Natural language processing definition Natural language processing (NLP) is the branch of artificial intelligence (AI) that deals with training computers to understand, process, and generate language. Search engines, machine translation services, and voice assistants are all powered by the technology. While the term originally referred to a system’s ability to read, it’s since become a colloquialism for all computational linguistics.

Algorithm 889
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Struggling to Prioritize Your Competitors? Use the Competitor Coefficient.

Crayon

Being a CI team of 1 in a saturated market is a tough job. Ideally, you'd like to keep tabs on every competitor, but you don't have nearly enough bandwidth to do that.

Marketing 325
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Data Analytics Boosts ROI of Investment Trusts

Smart Data Collective

Data analytics has had a tremendous impact on the financial sector in recent years. Therefore, it should be no surprise that the market for financial analytics is projected to be worth nearly $19 billion by 2030. There are a ton of great benefits of using data analytics in finance. One of the biggest opportunities to leverage financial analytics technology is in the field of investing.

Capital 255
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Log Out Of Power BI Automatically After A Period Of Inactivity

Chris Webb BI

A common requirement from Power BI customers in highly-regulated industries is the need to log users out of Power BI if they have been inactive for a certain amount of time. If your Power BI reports contain extremely sensitive data you don’t want someone to open a report, leave their desk for lunch, forget to lock their PC and let everyone in the office see what’s on their screen, for obvious reasons.

Security 198
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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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8 Reasons Why Gen Zers Prefer Instagram Search

mention

Did you know that Instagram has over 1 billion active users each month? The platform has been taking the world by storm lately and has become a preferred choice for youngsters around the globe. The youth, especially Gen Zers, use the application for entertainment purposes and as a search platform to discover best-suited solutions. And there can be a number of reasons for it.

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More Tools for Competitive Analysis on Marketing Spend

Aqute Intelligence

Any successful marketing campaign accomplishes two key objectives. First, it convinces consumers to support a brand. Second, but just as important, it encourages consumers to choose that brand over its competition. That’s why it’s important to carry out competitor analysis before determining your company’s marketing spend. Tracking your rivals’ successful marketing campaigns will give you insights on how to best execute your own.

Analysis 130
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What is digital transformation? A necessary disruption

CIO

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth. Executives know that if their businesses don’t continually evolve through digital transformation they risk being overtaken by competitors or shut down by startups th

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Unveiling the Vision: The Forces Behind ZoomInfo’s New Brand Campaign

Zoominfo

For quite some time, ZoomInfo has been thought of as a contact database platform that helps sales reps find their best customers. That makes sense — we’ve been building out our best-in-class data engine for over 15 years, and we invest hundreds of millions of dollars annually to improve and enhance our foundational data. But that’s only the beginning of how we help businesses go to market.

Win 130
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Cloud Technology Powers Research on PSA Software

Smart Data Collective

Cloud technology has been instrumental in the software development sector. This is one of the many examples of how cloud technology has benefited enterprises. Steven Gage wrote a great article in Dice.com a few years ago on the benefits of cloud computing for software development. Some of the biggest benefits include ease of deplorability and scalability.

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Cross Database Query Folding For SQL Server Sources In Power Query In Power BI And Excel

Chris Webb BI

A few months ago a new option was added to the Sql.Database and Sql.Databases functions in Power Query in Power BI and Excel which allows Power Query queries that combine data from different SQL Server databases to fold. Here’s a simple example showing how to use it. On my local PC I have SQL Server installed and the Adventure Works DW 2017 and Contoso Retail DW sample databases: Both of these databases have date dimension tables called DimDate.

Retail 186
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The Psychology of Color in Social Media

mention

What comes to your mind when you think of McDonald’s? The significant yellow arch? What about Starbucks? Do you instantly picture their green logo? Color significantly impacts how people behave, make decisions, and remember things. In fact, up to 90% of people’s initial impressions are based on color. In such a scenario, isn’t it wrong to only focus on the logo placement, visuals, and copy for social media marketing?

Profiling 130
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The shifting mid-tier competitor in Huntsville – COLSA

FedSavvy

COLSA is an information technology services company founded in 1980. COLSA specializes in providing engineering, IT, and programmatic solutions in the areas of defense, intelligence, cybersecurity, and aerospace. The company has over 1,300 employees and is headquartered in Huntsville, Alabama. COLSA’s Primary Federal Customers and Contracts COLSA’s top federal customers by spending value are the U.S.

Loss 130
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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CIOs are worried about the informal rise of generative AI in the enterprise

CIO

In my previous column in May, when I wrote about generative AI uses and the cybersecurity risks they could pose , CISOs noted that their organizations hadn’t deployed many (if any) generative AI-based solutions at scale. What a difference a few months makes. Now, generative AI use has infiltrated the enterprise with tools and platforms like OpenAI’s ChatGPT / DALL-E, Anthropic’s Claude.ai, Stable Diffusion, and others in ways both expected and unexpected.

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What is Data as a Service (DaaS)?

Zoominfo

As the velocity, volume, and variety of data increases, many businesses struggle with unreliable data that doesn’t offer valuable insights, leading to significant losses. In fact, a Gartner survey found that companies attribute an average of $15 million in losses each year to bad data. Data as a service, or DaaS, helps solve these challenges by putting the task of data quality in the hands of the experts.

Profiling 130
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7 Tips for Using Data Analytics to Inform Revenue Operations

Smart Data Collective

By analyzing the revenue streams of a particular business, you can gain deep insights about the processes that the company uses to make money. In some cases, this can tell you where funds and time are being wasted, while others might learn that they’re missing out on opportunities to increase efficiency, or even uncover some segment of the market they should be emphasizing further with their sales efforts.

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Can You Develop For Power BI Using Only Your Browser?

Chris Webb BI

One frequently asked question I see asked on Power BI forums is whether it’s possible to run Power BI Desktop on a Mac or indeed anything other than a Windows PC. There are already a lot of detailed blog posts and videos out there on this subject, such as this one from Guy In A Cube: the answer is no, you can’t run Power BI Desktop natively on a Mac or any other OS apart from Windows and there are no plans to port it over, so you need to either install Windows somehow (for example wi

Profiling 149
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Creating Employee Communication Channels to Boost Company Culture

mention

Are you concerned with the level of engagement and productivity of your employees? Are you finding it difficult to attract and retain top talent? If your answer to any of these questions is “yes,” chances are you could stand to make substantial improvements in company culture, and creating employee communication channels will go a long way toward accomplishing that goal.

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Deadly Sins in Proposals: Use penalties to secure the win

FedSavvy

We often hear capture teams claim they can eliminate a competitor through the presence of an organizational conflict of interest (OCI). However, banking on these claims to enable a win is rarely ever fruitful. Read on through two examples of an OCI claim that worked and another typical example of a failure as we continue our Deadly Sins series ! Sin #16: Relying on OCIs to eliminate the competition OCIs are very difficult to prove.

Win 130
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Digital mining for sustainability in a low-carbon economy

CIO

Since the Paris Agreement was signed in 2015, businesses have been taking part to contribute in pursuing net zero and achieve emission reduction targets. For Petrosea — a multi-disciplinary mining, infrastructure, and oil and gas services company in Indonesia — attention shifted to pursuing more sustainable operations with lower carbon emissions. A complex undertaking for mining concerns In Petrosea’s case, decarbonizing the company’s large fleets and fossil fuel-dependent heavy equipment unit

Finance 740
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How Brands are Innovating the Luxury Retail Experience

Intelligence Node

Predictions and Insights for Industry Leaders While the luxury industry took a while to pivot to digital, the last two years have seen a big uptick in digital investments, including. The post How Brands are Innovating the Luxury Retail Experience appeared first on Blog.

Retail 104
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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu