April, 2019

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11 business intelligence certifications to advance your BI career

CIO

With data increasingly vital to business success, business intelligence (BI) continues to grow in importance. With a strong BI strategy and team, organizations can perform the kinds of analysis of business information necessary to help users make data-driven business decisions. BI encompasses numerous roles. BI analysts, with an average salary of $66,791 per year according to PayScale, provide application analysis and data modeling design for centralized data warehouses and extract data from dat

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5 Innovative Ways Big Data Is Shaping Cities Of The Future

Smart Data Collective

According to a UN study, 55% of the total world population is living in cities and by the year 2050, this figure could rise to a whopping 68%. The modern world is increasingly urbanized and megacities are rising faster than ever before, especially in Asian and African countries. The report highlighted that , at the present rate of development, there will be 43 megacities by 2030 and New Delhi is set to surpass Tokyo, which is currently the world’s largest city.

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7 Steps to Improve Email Deliverability

Zoominfo

Take a look at your inbox – how many unread or deleted messages do you have? And how many of them are from companies trying to catch your attention? This is the reality of email marketing today. As such, it’s crucial to understand best practices that can help you improve email deliverability and compete in an environment where much is outside your control.

Loss 233
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How long does a competitive intelligence project take?

Aqute Intelligence

it would be facile to say that the length of a competitive intelligence project varies. Of course it does. But most competitive intelligence projects fall into a fairly similar range. The length of a competitive intelligence project is determined mainly by the following factors: Depth and complexity of the research scope Time required to find and contact primary sources Number of competitors The biggest impact on project length comes from the time required to find and contact primary sources.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Your Guide To Project Management Dashboards – Examples & Templates

Datapine Blog

Projects are one of the cornerstones of a successful business. Sector or industry aside, strategic initiatives focused on specific areas of the business are what helps drive an organization forward, growing, progressing, and evolving year after year. Also, implementing effective management reports will create a data-driven approach to making business decisions and obtaining sustainable business success.

More Trending

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A BI Solution Will Help You to Succeed!

Elegant BI

What Is Business Intelligence and Why is it Important for Business? A business might wonder how to justify the implementation and cost of business intelligence tools when, in fact, it is more difficult to justify the decision NOT to implement a BI solution. A BI solution can provide targeted, concise information with which the business and business users can make fact-based decisions, and it can provide insight into trends and patterns that will help to dictate new product and service decisions,

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How to Present Data to a Non-Technical Audience

Smart Data Collective

. When you’re presenting data analytics or any technical information to a non-technical audience, it can be difficult. You have to think about the components of a good presentation in general, but also how to simplify complex subjects and information and make them resonate with your target audience. If you’re someone who understands data analytics well or is highly technical, it can be especially challenging to know how to make your presentation work for the needs of an audience which is differ

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Out with the Funnel, In With the Flywheel: The Modern Buyer’s Journey

Zoominfo

As human beings, we’re naturally inclined to regard change with a sense of skepticism. But, sales and marketing organizations must resist this instinct in order to constantly adapt to changing markets, new technologies, emerging trends and so on. But, there’s one business concept that’s stood the test of time like no other. It’s a model so deeply ingrained in modern strategies that most businesses don’t even think to question it.

Sales 228
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Writing the research scope for competitive intelligence

Aqute Intelligence

Many of our clients are hiring a competitive intelligence agency for the first time. They need to scope out the research and it can be helpfult to have a ready-made starting point. What questions should frame a research proposal? What is it possible to discover about competitors? What is a good structure? Below are some the questions that typically go into a competitor profile.

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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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Build Up Your Performance With KPI Scorecards – Examples & Templates

Datapine Blog

Monitoring the business performance and tracking relevant insights in today’s digital age has empowered managers and c-level executives to obtain an invaluable volume of data that increases productivity and decreases costs. In fact, data has become the raw material that every business decision is based on while reporting tools create the environment to act on generated information swiftly and accurately.

KPI 90
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The One-Hour Guide to SEO: Link Building - Whiteboard Friday

Moz

Posted by randfish The final episode in our six-part One-Hour Guide to SEO series deals with a topic that's a perennial favorite among SEOs: link building. Today, learn why links are important to both SEO and to Google, how Google likely measures the value of links, and a few key ways to begin earning your own. Click on the whiteboard image above to open a high resolution version in a new tab!

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Business Intelligence Software with Cross-Tab Analysis!

Elegant BI

Business Intelligence Tools Should Include Cross-Tab Analysis! When you are considering a business intelligence tool, you may not think it is important to consider whether that solution has the capacity to provide cross-tab analysis. Even though cross-tab analysis has been around awhile, it is still very relevant and, when it is paired with other great business intelligence tools, it can be a powerful feature to provide data clarity and support confident business decisions.

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Big Data Should be a Priority in Every College Curriculum

Smart Data Collective

As technology progresses, more companies are producing huge amounts of data as a by-product of their day-to-day operations. While I’m not one to claim that “most businesses are practically drowning” in a sea of data, it’s fair to say that companies wanting a long future had better start taking Big Data seriously. To put this in perspective, many pundits in the field predicted a few years back that Big Data will double in size every couple of years until 2020.

Education 261
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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13 Compelling Statistics About Technographic Data and B2B Sales

Zoominfo

Technographic data is having its moment in the B2B sales world. But unlike other passing sales trends, it looks like technographic data is here to stay. For those who may be unfamiliar with the term, technographic data refers to the data points surrounding the core tools and technologies a company uses to conduct day-to-day business. Technographic data provides necessary context to important selling activities– enabling sales organizations to close more deals, faster.

Sales 197
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Quick Tips: Export Power BI Desktop and Power BI Service Model Data In One Shot with DAX Studio

BI Insight

In some of my old posts, which are most popular ones, I explained how to Export data Power BI Desktop or Power BI Service data to different destinations like CSV, Excel and SQL Server. In this quick tip I explain a very easy way to export the model data as a whole to either CSV … Continue reading Quick Tips: Export Power BI Desktop and Power BI Service Model Data In One Shot with DAX Studio.

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Everything You Need To Know To Get Started With Helpdesk KPIs

Datapine Blog

In today’s business world, competition is fierce across all industries and sectors, which means that to survive and thrive, working with measurable online data analysis and performance metrics is essential. Studies suggest that by 2020, customer experience (CX) will be the main brand differentiator (according to a research conducted by the customer experience consultant company Walker), surpassing factors such as price and product in terms of importance to today’s digitally native consumers.

KPI 67
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The One-Hour Guide to SEO: Technical SEO - Whiteboard Friday

Moz

Posted by randfish We've arrived at one of the meatiest SEO topics in our series: technical SEO. In this fifth part of the One-Hour Guide to SEO, Rand covers essential technical topics from crawlability to internal link structure to subfolders and far more. Watch on for a firmer grasp of technical SEO fundamentals! Click on the whiteboard image above to open a high resolution version in a new tab!

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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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Faces of Fuld: Q+A with CEO, Diane Borska

Fuld

Diane Borska, CEO and President, maintains a deep history working with Fuld + Company and has held a variety of positions within the firm spanning an almost 20-year tenure. Over the course of her career, she’s crystalized her values and emphasizes mentoring, problem-solving and client-service which is demonstrated in her leadership style. We sat down with Diane to learn more about her background, her approach to client service, and her take on Fuld + Company’s key differentiators.

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Invest In Analytics To Improve Your Production Line

Smart Data Collective

Manufacturing is a more powerful and essential part of our industries and economies than ever. But setting these vital enterprises up for maximum success and unrivaled innovation takes information — and that means gathering data. If you represent a manufacturing concern and you’re wondering about the benefits of capturing and analyzing operational data , you’ve come to the right place.

Startups 254
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6 Outdated SEO Tactics to Avoid At All Costs

Zoominfo

The Internet has long been the dominant outlet used by businesses to reach their target audience. As a result, Search Engine Optimization (SEO) has stepped into the spotlight as a vital digital marketing tactic. For those who aren’t familiar with the acronym, SEO is the art of increasing a website’s visibility and traffic through organic (non-paid) search engine results.

Algorithm 189
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What Does XMLA Endpoints Mean for Power BI and How to Test it for Free?

BI Insight

XMLA endpoint connectivity for public preview has been announced late March 2019. As at today, it is only available for Power BI Premium capacity users. This sounds like a massive restriction to a lot of people who don’t have a Premium capacity, but they’d love to see how it works. In this article I show … Continue reading What Does XMLA Endpoints Mean for Power BI and How to Test it for Free?

IT 59
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Dashboard Storytelling: From A Powerful To An Unforgettable Presentation

Datapine Blog

Plato famously quipped that “those who tell stories rule society.” This statement is as true today as it was in ancient Greece – perhaps even more so in modern times. In the contemporary world of business, the age-old art of storytelling is far from forgotten: rather than speeches on the Senate floor, businesses rely on striking data visualizations to convey information, drive engagement, and persuade audiences. .

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8 Content Distribution Ideas to Meet Your Brand’s Goals

Moz

Posted by AlliBerry3 There’s a lot to consider when creating a content strategy in 2019. Not only is there more competition than ever online, but there are so many types of content and ways to reach your target audience. Do you start a blog? Do you podcast? Should you focus on research studies or whitepapers? How do you really know what to do? But before you do anything else, you need to define what goals you want to accomplish with your content.

Finance 68
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Ep. 212 - Priscilla McKinney - 4 Marketing Hacks Anyone Can Use to Improve their Marketing

Happy Market

My guest today is Priscilla McKinney, President of Little Bird Marketing. Little Bird Marketing is a well-respected, full-service ad agency founded in November 2009. They use design and marketing to showcase clients as experts in their field by making unexpected connections. In 2014, Priscilla started a podcast, Ponderings from the Perch where she covers a variety of topics, including marketing techniques, current events, and thought leadership in our space.

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Is Cloud Communication A Good Alternative To Mobile Communications?

Smart Data Collective

Cloud technology is starting to have a major impact on the communications sector. Klaris Chua, a cloud communications expert, wrote a detailed overview of the trends in cloud communications in Martech Advisor. Most of her discussions focused on the implications of cloud solutions for email and interconnected apps. However, there is a growing demand for cloud VoIP services too.

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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu