CIO
JULY 13, 2020
The world bought into the idea of continual improvement ever since Japanese car companies embraced it in the ‘70s and ate Detroit's lunch. But you can’t improve what you can’t measure – which is why analytics now envelops the entire enterprise, crunching every data set it can find to get a clear view of current reality and suggest a better road ahead.
Cipher
JULY 31, 2020
This article is a part of our competitor analysis resource center. Visit the complete competitor analysis resource center for more content like this. The U.S. Securities and Exchange Commission (SEC) is part of the United States federal government. Its database is known as EDGAR, which stands for Electronic Data Gathering, Analysis and Retrieval.
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Zoominfo
JULY 24, 2020
In theory, your sales and marketing departments should be the best of friends. But in practice, there are bottlenecks and a serious lack of communication. Sure, it’s a problem, but your company is doing well. It’s not the biggest issue, right? Wrong. What if I told you that misalignment between sales and marketing technologies costs B2B companies 10% of revenue or more per year?
Smart Data Collective
JULY 26, 2020
Employee engagement is one of the most important metrics for the success of an organization, but it’s an elusive figure. According to one recent Gallup poll , a meager 15 percent of employees define themselves as “engaged” with their work. But what does that really mean? And how can you measure or improve employee engagement in your organization? What Is Employee Engagement?
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
CIO
JULY 30, 2020
Business intelligence (BI) and analytics platforms have long been a staple for business, but thanks to the rise of self-service BI tools, responsibility for analytics has shifted from IT to business analysts, with support from data scientists and database administrators.
Cipher
JULY 29, 2020
This article is a part of our competitor analysis resource center. Visit the complete competitor analysis resource center for more content like this. Successful companies know what their competitors are up to. Accumulating data on competitor activity promotes market knowledge and strengthens corporate strategy. This is how some companies predict responses, follow market shifts and always come out on top.
Zoominfo
JULY 6, 2020
You’d be hard-pressed to find someone who didn’t have …. an unusual second quarter. At ZoomInfo, the story was no different. With Covid-19 hitting the US hard, we had to pivot in a lot of different ways. We adjusted goals. We reset expectations. We said goodbye to the office (for now). Oh yeah, and we IPOd. Saying this quarter was eventful would be the understatement of the decade.
Smart Data Collective
JULY 26, 2020
Data pipelines have been crucial for brands in a number of ways. In March, Hubspot talked about the shift towards incorporating big data into marketing pipelines in B2B campaigns. “A modern B2B sales pipeline is a treasure trove of data to model and improve, providing insights that are critical to performance,” writes Hubspot author Dan Tyre. However, it is important to use the right data pipelines to leverage these benefits.
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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.
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Datapine Blog
JULY 1, 2020
“The goal is to turn data into information, and information into insight.” – Carly Fiorina, former executive, president, HP. Digital data is all around us. In fact, we create around 2.5 quintillion bytes of data every single day, with 90% of the world’s digital insights generated in the last two years alone, according to Forbes. If utilized correctly, data offers a wealth of opportunity to individuals and companies looking to improve their business’ intelligence, operational efficiency, pr
CIO
JULY 13, 2020
The COVID-19 pandemic has profoundly disrupted supply chains across the globe. This is especially true in the manufacturing industry, where supply chain managers must track and analyze the pandemic’s impact in every region that effects their business: Is it safe to bring staff into factories? Are suppliers still shipping — or even still in business?
Cipher
JULY 24, 2020
This article is a part of our competitor analysis resource center. Visit the complete competitor analysis resource center for more content like this. LexisNexis is a media monitoring database that provides resources for competitive analysis. This platform extracts data from all kinds of news and reporting outlets, streamlining and sorting the information.
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Zoominfo
JULY 28, 2020
Putting together a B2B marketing team kind of feels like assembling a superhero group. You want the best of the best from every industry specialty. An essential step towards building this powerful pack is recognizing which areas in your marketing structure currently come up short. Unfortunately, we’re not actually superheroes and there is no magic formula to pinpointing your perfect people.
Smart Data Collective
JULY 27, 2020
. It is the 21 st century, and technology has experienced radical changes making it more seamless to perform tasks. The massive advancement in technology is increasing the rate of real time monitoring, data collection, and data measurement. The changes in technology enable the massive integration of data into smart home technology and the existing environment site.
Tinuiti
JULY 14, 2020
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Moz
JULY 2, 2020
Posted by BritneyMuller Page speed has always been a crucial part of SEO work, and as more companies make the shift to online operations, optimization becomes more important than ever. However, it's a complex subject that tends to be very technical. What are the most crucial things to understand about your site's page speed, and how can you begin to improve?
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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
Data Hut
JULY 23, 2020
By now, everyone has figured out that data means opportunity. But how exactly does data become an opportunity? Markets are volatile and most products have a limited window of opportunity. Businesses need to improve engineering and design and to develop the features and personalization their customers want. From massive selections and free shipping to inventive new shopping experiences, customers today have a plethora of options to choose from.
Cipher
JULY 22, 2020
This article is a part of our competitor analysis resource center. Visit the complete competitor analysis resource center for more content like this. Gaining a competitive advantage is not possible without first analyzing your competitors. As you glean big data, it can become a resource by which a company refines their business strategy. All of the smartest moves, sharpest pivots and most market-responsive acts are steeped in competitor analysis.
Zoominfo
JULY 23, 2020
Not all leads are created equal. In fact, they fall more on a spectrum. There are good ones, not-so-good ones, and just plain bad ones. That being said, there are also amazing leads that are essentially ready to buy. Aka, the dream leads. More often than not, though, you will be dealing with warm leads. In terms of the lead spectrum, they fall somewhere around the middle.
Smart Data Collective
JULY 31, 2020
AWS has become a surprisingly popular platform. It has over a million customers and generates over $104 billion a year. This can be a great skill to learn for anyone in IT that wants greater wages and job security. Before even considering an IT career , you must understand yourself. What are your ambitions for the new year? Are you just going to sit there and wait for things to happen when you can make a major impact on your career with the right training?
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Datapine Blog
JULY 8, 2020
Chief operating officers (COOs) have a demanding task to make sure all operational activities within a company are performed in the best possible manner, but their career development can vary based on industry and previous experience. We won’t delve into details about the career prospects of this C-level position but we will present COO dashboards and reports that are critical for helping chief operating officers across the world to effectively manage their time, company, operational proce
Moz
JULY 16, 2020
Posted by Cyrus-Shepard There's a new ranking factor in town: Core Web Vitals. Expected in 2021, this Google-announced algorithm change has a few details you should be aware of. Cyrus Shepard dives in this week on Whiteboard Friday. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription. Howdy, Moz fans.
Markets and Markets
JULY 21, 2020
Every task comes with its own set of challenges. Creating a competitive intelligence (CI) plan can be daunting, even for experienced CI professionals. In Crayon’s SCIP report, it was found that 95% of CI professionals struggled with at least one of the following areas –.
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
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