Top 10 BI data visualization tools
CIO
SEPTEMBER 5, 2019
There is golden knowledge in the sea of data that businesses are swimming in. Being able to fish out the business intelligence you need — when you need it — is the key to steering your ship.
September, 2019
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7 Examples of Effective B2B Unique Selling Propositions
Zoominfo
SEPTEMBER 23, 2019
It’s no overstatement to suggest that a unique selling proposition (USP) is the very soul of any marketing strategy. The notion dates back to the 1940s when advertisers started to explore the ways in which their marketing propositions influenced customers to buy from one company over another. . No matter what you sell, there’s a reason a customer with many options chooses your brand— and a fully-realized USP is integral to that decision.
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The Role of Big Data In The Maintenance Industry
Smart Data Collective
SEPTEMBER 13, 2019
As industry buzzwords, “Big Data” is one of those phrases that has become seemingly ubiquitous. Everyone wants to be using big data to better their operation. The maintenance department is no exception to this trend. Accordingly, maintenance teams are beginning to embrace the use of big data and analytics to improve performance. In emphasizing the use of “big data”, maintenance can establish predictive maintenance programs, which reduce downtime and save on maintenance costs.
Make Sure You Know The Difference Between Strategic, Analytical, Operational And Tactical Dashboards
Datapine Blog
SEPTEMBER 4, 2019
The secret is out, and has been for a while: In order to remain competitive, businesses of all sizes, from startup to enterprise, need business intelligence (BI). Business intelligence has evolved into smart solutions that provide effective data management – from extracting, monitoring, analyzing, and deriving actionable insights needed to stay competitive on the market, to powerful visualizations created with a dashboard builder which enables business users to interact with data and drill into
Prepare Now: 2025s Must-Know Trends For Product And Data Leaders
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Competitive advantage and how to gain it
Primary Intelligence
SEPTEMBER 17, 2019
A competitive advantage is defined as the ability of a company to demonstrate a perceivable difference in their product that elevates it over that of their competitors. To make your product stand out against the competition, there are a few steps you can take that will have the most impact. Competitive Advantage starts with knowing what the market wants.
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Power BI vs. Tableau: Self-service analytics tools compared
CIO
SEPTEMBER 12, 2019
Business intelligence (BI) and analytics platforms have long been a staple for business, but thanks to the rise of self-service BI tools, responsibility for analytics has shifted from IT to business analysts, with support from data scientists and database administrators.
5 Proven Ways to Build Customer Loyalty
Zoominfo
SEPTEMBER 4, 2019
Why does a customer remain loyal to a particular brand? Businesses have posed this question throughout history. But it’s more pertinent than ever before in today’s crowded digital landscape, where businesses struggle to build customer loyalty in an ever-expanding field of competitors. Offering high-quality products is no longer enough. Today’s customers have an abundance of good options, so why should they stick with your brand over another?
7 Advantages of Using Encryption Technology for Data Protection
Smart Data Collective
SEPTEMBER 25, 2019
Data breaches are becoming more common in today’s society. Hackers know they can sell compromised information on the dark web or use it for purposes such as blackmail. However, encryption technology for data protection is widely available. It involves protecting information with cryptography via a scrambled code. Only people with the key to decode the data can read it.
Your Complete Guide To Creating Professional TV Dashboards
Datapine Blog
SEPTEMBER 25, 2019
In the Age of Information, data equals power. By harnessing the power of your business’s most valuable digital insights, you will enhance decision-making, improve internal communication, and accelerate your success. But with so much information and such little time in the day, how do you get the most from your data? Data is most effective when it’s visual, easy to analyze, and accessible to everyone in the organization.
Gain a Competitive Edge With This Scenario Planning Toolkit
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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.
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Proper focus for sales training
Primary Intelligence
SEPTEMBER 25, 2019
Sales training is meant to help salespeople improve their effectiveness and close more deals. The goal is to help sales gain the techniques that make the most impact on winning business. But what is the real world effectiveness of this? In 2005, CSO Insights determined that 41% of sales reps missed their quota. As the age of information has blossomed with the maturation of the Internet, sales reps have had more information at their disposal than ever.
How to Write Content for Answers Using the Inverted Pyramid - Best of Whiteboard Friday
Moz
SEPTEMBER 26, 2019
Posted by Dr-Pete If you've been searching for a quick hack to write content for featured snippets, this isn't the article for you. But if you're looking for lasting results and a smart tactic to increase your chances of winning a snippet, you're definitely in the right place. Borrowed from journalism, the inverted pyramid method of writing can help you craft intentional, compelling, rich content that will help you rank for multiple queries and win more than one snippet at a time.
Faces of Fuld: Q&A with Kimberlee Luce, Senior Director, Consumer Products + Retail
Fuld
SEPTEMBER 16, 2019
Kimberlee Luce has more than 20 years of experience in business research and consulting and has a unique blend of expertise rooted in opportunity analysis, competitor strategy and building effective distribution models in highly fragmented markets. She has provided market and competitive intelligence to some of the world’s largest and most ambitious companies taking her to places as diverse as Peru, Nigeria and China.
A B2B Sales Rep’s Guide to Selling to the C Level
Zoominfo
SEPTEMBER 29, 2019
Have you ever tried to set up a meeting with a senior-level executive? If so, you know how tough it is to connect with busy executives who are never in their office, rarely answer their phones, and seldom reply to voicemail or e-mail. To add insult to injury, executive-level assistants are trained to be gatekeepers. They are paid to protect the C-level from unnecessary interruptions— meaning, if you don’t reach your intended target directly, your message might never make it to them.
Are Your Impact Comms Resonating With Stakeholders?
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Big Data Paves The Road For A New Generation Of Investing Apps
Smart Data Collective
SEPTEMBER 15, 2019
Big data is changing the financial industry in a truly astounding way. Countless financial professionals are looking towards machine learning and other new tools to improve the quality of the services that they offer to their customers. K. Hussain of Atos Spain published a white paper on the growing relevance of big data in the finance and insurance verticals.
G2 Crowd’s Leading Business Intelligence Platform
Domo
SEPTEMBER 30, 2019
In G2 Crowd’s Winter 2020 Grid® Report for Business Intelligence Platforms, Domo has been named the leader. What’s in the report: Customer rankings of the top BI vendors. Scores for each company, determining their placement on the Grid. Domo’s product profile.
For better retention rates, create a “culture of new”
Primary Intelligence
SEPTEMBER 10, 2019
Retention rates. It is often used as a buzz word in companies when they discuss their customers. And well they should since it is five times more costly to acquire new customers than retain current ones. Not only that, but the probability of selling to a current customer is 3-12 times more likely than selling to a new prospect. And companies know this.
6 Ways to Get More Organic Traffic, Without Ranking Your Website
Moz
SEPTEMBER 29, 2019
Posted by ryanwashere A few years ago, I wrote a post here that caught some attention in the community. I argued Google appears to be ranking websites heavily based on searcher intent — this is more true now than ever. In fact, it might be algorithmically impossible to get your website on top of the SERPs. If you find your website in this position, don't give up on SEO!
7 Strategies to Gather (and Actually Use) Competitive Intel from Employees
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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
Fuld + Company Provides Global Consumer Products Company Precise Market Sizing & Opportunity Assessment to Inform a Strategic Investment
Fuld
SEPTEMBER 23, 2019
Background + Challenge. An international consumer goods company engaged Fuld + Company to determine the market size and assess marketplace dynamics in a large European country in support of a potential investment by leveraging unique methodology including on the ground field research. The client was unable to use syndicated research for their product in this particular country because the product is sold through traditional trade outlets like corner stores and small shops as opposed to modern tr
5 Examples of Memorable B2B Direct Mail Campaigns
Zoominfo
SEPTEMBER 25, 2019
When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. Direct mail is one of the very first outreach strategies employed by businesses.
How Big Data Is Transforming Social Media Marketing
Smart Data Collective
SEPTEMBER 13, 2019
Big Data is among one of the most impressive tech advancements that have hit the marketing world in recent memory. While it has been tossed around as a buzzword in certain circles, Big Data is so much more than just a phrase. For a definition , Oracle recommends Gartner’s 2001 description of Big Data, which describes it as data containing a greater variety, getting to the source in increasing volume and at ever-higher velocity.
G2 Crowd’s Leading Business Intelligence Platform
Domo
SEPTEMBER 30, 2019
In G2 Crowd’s Fall 2019 Grid® Report for Business Intelligence Platforms, Domo has been named the leader. What’s in the report: Customer rankings of the top BI vendors. Scores for each company, determining their placement on the Grid. Domo’s product profile.
How to Stay Competitive in the Evolving State of Martech
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Snacks brand index – 2019 Q4
ATTEST
SEPTEMBER 30, 2019
Every quarter we survey British consumers on their brand awareness and preferences in relation to the snacks industry. We’ve laid out our latest insights into the snack industry in this snacks brand index. To compile this quarter’s snacks brand index below, we looked at three things: Percentage of unprompted brand recall within the snacks category How likely a person is to purchase each brand (purchase intent) How likely a person is to recommend each brand (net promoter score).
10 Link Building Lies You Must Ignore
Moz
SEPTEMBER 15, 2019
Posted by David_Farkas Even though link building has been a trade for more than a decade, it’s clear that there is still an enormous amount of confusion around it. Every so often, there is a large kerfuffle. Some of these controversies and arguments arise simply from a necessity to fill a content void, but some of them arise from genuine concern and confusion: “Don’t ask for links!”.
Data Analytics Software Need Not be Out of Reach!
Elegant BI
SEPTEMBER 27, 2019
Data Analytics Can Transform Users to Citizen Data Scientists! The term ‘data analytics can seem daunting to the average business user. Isn’t analytics something that is the sole domain of data scientists? No, actually it is not! Today’s Data Analytics Tools are designed for the average business user and make it easier than ever to gather, analyze and understand data.
4 Ways to Regain a Customer’s Trust After Losing It
Zoominfo
SEPTEMBER 24, 2019
Every buyer-seller relationship is built on a foundation of trust. When a customer gives you their money, they need to trust that your product or service will deliver on the promises made during the sales process. In fact, research shows there’s a 60% chance a customer will make multiple purchases from the same company ( source ). The reason for this is simple: People want to buy from businesses they know they can trust.
Maximize Productivity and Simplify IT Management with Conversational AI
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
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