October, 2022

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P&G turns to AI to create digital manufacturing of the future

CIO

Over the past 184 years, The Procter & Gamble Co. (P&G) has grown to become one of the world’s largest consumer goods manufacturers, with worldwide revenue of more than $76 billion in 2021 and more than 100,000 employees. Its brands are household names, including Charmin, Crest, Dawn, Febreze, Gillette, Olay, Pampers, and Tide. In summer 2022, P&G sealed a multiyear partnership with Microsoft to transform P&G’s digital manufacturing platform.

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5 Tips for Building Your Competitive Intelligence Dream Team from CI Leaders at Dropbox and Stripe

Crayon

Assembling a team takes more than just finding candidates with the right keywords on their resumes — company culture, soft skills, and communication styles are key to putting together the right combination of talent to help a company grow. And when it comes to an emerging field like competitive intelligence, figuring out where to look for the right hires can be a challenge.

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AI Data, Traditional Trading, and Modern Investments

Smart Data Collective

Artificial intelligence is drastically changing the future of finance. Financial institutions spent over $10.1 billion on AI last year. One of the many ways that AI is being leveraged in finance is by helping improve the experience of investors. Modern investors enjoy a much smoother trading experience than their predecessors. Thanks to the invention of the internet, everything from conducting trades to downloading comprehensive reports can be completed almost instantly.

Finance 355
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Finding The Tables, Columns And Measures Used By A DAX Query In Power BI

Chris Webb BI

If you’re monitoring activity in Power BI, for example using Log Analytics , you’ll know that you can capture the DAX queries generated by your published Power BI reports. How do you make sense of them though? You may want to know which tables, columns or measures are being used by a query – maybe so you can work out which ones aren’t being used and can be deleted.

Sales 317
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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9 Overlooked Aspects of Email Deliverability

mention

Love it or hate it – emails remain the undisputed, most powerful tool for business communication in the world. With over 4 billion global users checking their emails daily and an average ROI of 3600% , there’s simply no room for debate on this matter. Just to put it into perspective, in 2020 there were 40 times more emails sent and received than the entire world population.

More Trending

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What transformational leaders too often overlook

CIO

High-performing CIOs know that digital mastery depends on a strong foundation of rock-solid infrastructure, information security, enterprise data management, and sound IT governance. But for all the emphasis on cutting-edge technology for business transformation, IT infrastructure too often gets short shrift. Infrastructure, what happens behind the IT screen, and related support activities remains poorly understood, underappreciated, and mismanaged in 89% of enterprises today, according to a rec

Gaming 545
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Podcast Episode: How to Train your Whole Company on Competitive Intelligence Techniques

Crayon

As we inch closer to the end of another month, you know what that means — a brand new episode of Into the Fray: The Competitive Intelligence Podcast has arrived!

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AI Tools Make Short-Selling Possible with Algorithmic Trading

Smart Data Collective

Artificial intelligence is driving a number of changes in the financial sector. We pointed out that AI has created new opportunities for investors purchasing real estate stocks. However, it is also creating unique trading opportunities for those using nontraditional investing decisions. One of the ways that smart investors can use AI is with short-selling.

Algorithm 343
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What Is The Difference Between A Live Connection And DirectQuery Mode In Power BI?

Chris Webb BI

It’s very easy to get confused between a Live connections and DirectQuery mode in Power BI: the customers I work with frequently get them mixed up, partly because they are similar concepts, partly because other BI tools use the term “live connection” to refer to what Power BI calls DirectQuery mode. In this post I will explain the differences between these two terms.

Analysis 310
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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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17 Digital Marketing KPIs and How to Measure Them

mention

You can’t improve what you can’t measure. By choosing the right digital marketing KPIs, you can track if your marketing campaigns move a needle and learn what content needs to be optimized to perform better. Let’s explore the core digital marketing KPIs that can help you accomplish your goals. What are Digital Marketing KPIs? Digital marketing KPIs are used to determine the success of your marketing campaigns.

Marketing 246
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Is Leidos eating your candy?

FedSavvy

This blog is a follow-up to our October 2021 analysis on Leidos. Leidos continues to eat the candy of many of their competitors. Whether you see this as the good candy or bad candy, they seem to be happy to eat it all. Yes, they even eat the candy corn. Read on to refresh your knowledge of the big bad boogeyman – Leidos. Leidos and their customer portfolio…then and now.

Win 130
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5 top ERP trends for 2022 — and their implications for IT leaders

CIO

It wouldn’t be far-fetched to call ERP (enterprise resource planning) the brain of an organization’s IT infrastructure. After all, an ERP system streamlines, standardizes, and integrates a wide range of vital business processes across diverse business functions. Implementing an ERP solution ranks among the most capex-intensive projects any IT leader will undertake.

IT 545
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Podcast Episode: Building a Competitive Intelligence Program That's Collaborative and Connected to What Your Users Really Need

Crayon

Just in time to kickoff Q4 — a brand new episode of Into the Fray: The Competitive Intelligence Podcast has arrived!

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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What is Data Pipeline? A Detailed Explanation

Smart Data Collective

Big data is shaping our world in countless ways. Data powers everything we do. Exactly why, the systems have to ensure adequate, accurate and most importantly, consistent data flow between different systems. Pipeline, as it sounds, consists of several activities and tools that are used to move data from one system to another using the same method of data processing and storage.

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Monitoring Power BI Desktop Activity Using Extended Events In SQL Server Management Studio

Chris Webb BI

Something I do all the time when performance tuning Power BI is use SQL Server Profiler to monitor query and refresh activity. There’s a handy external tool that lets you open up Profiler with a connection to Power BI Desktop; if you’re using Power BI Premium you can also connect Profiler up to a published dataset using the XMLA Endpoint.

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Metaverse vs Multiverse vs Omniverse: Which Is Here To Stay?

mention

Metaverse, a concept that Meta (ex-Facebook) created hype about in 2021, has attracted a humongous amount of attention. Companies from all over the world, whether big or small, are trying to explore opportunities to onboard this technology to keep up with the cutthroat competition in their respective industries. However, Metaverse is not the only universe that the world is familiar with today.

Gaming 214
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Demand Gen vs. Lead Gen: Which is ‘Best’ for Startups?

Zoominfo

Not so long ago, many startups found it easy to attract significant venture capital investment. However, investors today expect to see sophisticated user-attraction models and established growth trajectories from even seed-stage startups , making lead generation mission-critical for businesses hoping to secure additional investment. The good news? Lead generation has matured immensely as a marketing discipline over the past decade, with more tools and data available than ever before.

Startups 130
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7 Strategies to Gather (and Actually Use) Competitive Intel from Employees

Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.

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The CIO as chief integration (and influence) officer

CIO

IT leaders hold a powerful position at Owens Corning. CIO Steve Zerby not only has a seat at the table, but he’s driving business strategy at the manufacturing company thanks to his panoptic view of the centralized yet global organization. He’s able to spot synergies in supply chain processes that could create efficiencies, and connect leaders in high-performing geographies with lower-performing regions that could benefit from their perspective — even if they’re not in the same business division

Travel 545
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Analysis of Competing Hypotheses: An Overview + Example

Crayon

Imagine you lead the intelligence function at a CRM software company. One day, you notice that your closest competitor has recently published a couple blog posts about contracts and document management—which is out of the ordinary for them.

Analysis 311
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Cloud Technology Helps Students Earn Higher SAT Scores

Smart Data Collective

Cloud technology is changing some of the most core aspects of our lives. A growing number of students are finding ways to leverage the cloud to improve their learning experience. Education Technology Magazine has published an article on some of the most surprising ways that cloud technology is changing academia. Most of their focus was on their focus has been on the benefits of using cloud technology from the standpoint of educators.

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Speed Up Power BI Dataset Refresh Performance In Premium Or PPU By Changing The “Parallel Loading Of Tables” Setting

Chris Webb BI

Do you have a a large dataset in Power BI Premium or Premium Per User? Do you have more than six tables that take a significant amount of time to refresh? If so, you may be able to speed up the performance of your dataset’s refresh by increasing the number of tables that are refreshed in parallel, using a feature that was released in August 2022 but which you may have missed.

Profiling 300
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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What the Web Data Revolution Is and How to Benefit From It

mention

Were the hieroglyphs of Ancient Egypt humanity’s original form of “big data” collection? Many people believe that cave paintings were made specifically to record and store vast amounts of complex information, including things like maps, astronomical charts, and population data. It makes sense: human instinct has long sought to organize and understand the world that surrounds us.

IT 195
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3 Ways to Build a Successful People-First Sales Culture

Zoominfo

I couldn’t tell you who the customer was, how likely they were to buy, or how much money was at stake. All I remember is running around the office in celebration when one of the sales development representatives (SDRs) on my team booked their first meeting. It was thrilling. At that moment, reveling in victory, I realized the most critical element of sales management: People.

Sales 130
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What is transformational leadership? A model for motivating innovation

CIO

What is transformational leadership? The transformational leadership approach encourages, inspires, and motivates employees to innovate and create the change necessary to shape the future success of the company. This is accomplished by setting an example at the executive level through authenticity, a strong sense of corporate culture, employee ownership, and independence in the workplace.

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20 Advanced Link Building Tips To Boost Your Rankings

SpyFu

Are you still relying on old-school link building strategies to improve your rankings ? If so, chances are you’re not seeing much success. This guide will show you 20 strategies to gain more high-quality backlinks and brand mentions from various channels and relevant sites. Tactics like guest blogging, blog commenting, forum discussions, Quora answers, and promoting content on social media still work to a degree.

Travel 128
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Maximize Productivity and Simplify IT Management with Conversational AI

ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu