Smart Data Collective
JANUARY 27, 2020
The market for affiliate marketing is expected to reach $8.2 billion by 2022. AI is making it easier than ever to succeed in this growing field. The application of Artificial intelligence and Business Intelligence in affiliate marketing has been actively discussed for quite a time. No wonder, more or less but the majority of marketers have already applied them both at their campaigns.
Zoominfo
JANUARY 6, 2020
Depending on who you ask, reference checks are either an extremely valuable tool or a complete waste of time. But the fact is: a great candidate’s resume is only part of the hiring equation. You’ve got their previous experience and accomplishments on paper, but the intangibles are still unknown to you. You can trust your intuition and go forward with a hire—but we’ve all been surprised before.
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Aqute Intelligence
JANUARY 16, 2020
Competitive intelligence is used by many different departments within a typical organisation. Everyone from the sales team to the CEO has an interest in how competitors are performing. But today we’re going to focus on product teams, and how they can benefit from an understanding of the marketplace and the threats and opportunities presented by competitors.
Primary Intelligence
JANUARY 28, 2020
What happens when a sales team uses data-driven insights to fix their no decision problem? Here’s what one sales team accomplished, their unexpected results, and advice for others to get ahead of no decisions. —Melissa Short, VP Reporting Services. For some organizations, “no decisions” or “do nothing” buyers can comprise 30% of lost revenue annually—even when counted separately from losses.
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
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Datapine Blog
JANUARY 21, 2020
Big data plays a crucial role in online data analysis , business information, and intelligent reporting. Companies must adjust to the ambiguity of data, and act accordingly. Spreadsheets no longer provide adequate solutions for a serious company looking to accurately analyze and utilize all the business information gathered. That’s where business intelligence reporting comes into play – and, indeed, is proving pivotal in empowering organizations to collect data effectively and transform in
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Smart Data Collective
JANUARY 17, 2020
Big Data has a lot of great uses in the work of consumer marketing. Experts recognize that its benefits go well beyond the needs of individual consumers. In fact, Big Data has many uses in helping patient lives in the world of healthcare. The market for big data in healthcare is growing 22% a year. From predicting risk factors to helping cure disease, Big Data in healthcare is multi-faceted.
Zoominfo
JANUARY 8, 2020
If you’ve been given the task of setting up your company’s sales and marketing database, you’re probably not overly excited … especially if it’s something you’ve got to build from scratch. How do you find prospects quickly? How do you verify the accuracy of the data? Is it really cheaper to build a database? All of these questions are probably making your head spin!
Aqute Intelligence
JANUARY 7, 2020
Okay, so you’ve had a read of our website, and you like what you see. You think we can help your team understand the opportunities and threats presented by your competitors. But first, you need to convince your boss. Here are 8 reasons why Aqute is the partner of choice for so many software, healthcare and consumer brands. 1: The goldilocks of competitive intelligence agencies We’re a medium-sized agency.
Primary Intelligence
JANUARY 28, 2020
What happens when a sales team uses data-driven insights to fix their no decision problem? Here’s what one sales team accomplished, their unexpected results, and advice for others to get ahead of no decisions. —Melissa Short, VP Reporting Services. For some organizations, “no decisions” or “do nothing” buyers can comprise 30% of lost revenue annually—even when counted separately from losses.
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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.
Datapine Blog
JANUARY 28, 2020
The ability to monitor, visualize, and analyze relevant data gives today’s businesses, across a host of sectors, the power to understand their prospects, make informed decisions, increase efficiencies, and work towards a set of rewarding long term goals. With so much data available to today’s brands and businesses, to extract every drop of value from an ever-growing raft of digital insights and set the kind of KPIs that will drive your venture forward, having an easy to use, a visually-stunning
Moz
JANUARY 27, 2020
Posted by Dr-Pete On January 13th, MozCast measured significant algorithm flux lasting about three days (the dotted line shows the 30-day average prior to the 13th, which is consistent with historical averages). That same day, Google announced the release of a core update dubbed the January 2020 Core Update (in line with their recent naming conventions).
Smart Data Collective
JANUARY 29, 2020
Virtual reality (VR) is one of the most promising of today’s prominent technologies. While many conversations about the concept tend to revolve around the entertainment industry, companies are developing and implementing various types of VR across a range of industries. In the future, it may prove challenging to find a sector that doesn’t use virtual reality in some capacity.
Zoominfo
JANUARY 30, 2020
If you’re looking to grow your business, publishing high-quality marketing content is a must. But as the online marketplace becomes louder with each passing year, it becomes more difficult to stand out. How do you create content that consistently boosts your rankings, drives traffic, and generates leads? And what exactly constitutes knock-out content that’s guaranteed […].
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Fuld
JANUARY 21, 2020
As company-leaders plan for the year ahead, they should consider why a 3 rd party on-site strategic intelligence resource might be good for business. For more than 40 years, Fuld + Company has partnered with its clients to deliver strategic insights, guidance and industry analysis that support executive decision-making. Our engagements manifest in many ways, and more recently, our clients are requesting continuous, on-site decision support from us, either because they have identified a need to g
Elegant BI
JANUARY 30, 2020
Flexible, Dynamic Business Intelligence Reporting and Analysis! Business intelligence is not a dry, robotic reporting mechanism. Rather, it is (or should be) a source that is based on enterprise wide data, integrated to help users see results, find the source of a problem and delve into opportunities that offer business potential. Business Intelligence Tools should provide dynamic, flexible business intelligence tools that are easy enough for your business users and will provide all the tools ne
Datapine Blog
JANUARY 14, 2020
“There is only one boss. The customer.” – Sam Walton, Walmart’s founder. Customer experience is slowly but surely exceeding both price and product as the world’s most critical brand differentiator, according to numerous articles over the Internet written by industry experts. Brands with the ability to build flawless customer experiences and offer exceptional standards of customer service (CS) stand to set themselves apart from their competitors in a notable way.
Moz
JANUARY 5, 2020
Posted by MiriamEllis. Image credit: Migaspinto. If you own or market a business location that makes a real-world community more serviceable, diverse, and strong, I’m on your side. I love interesting towns and cities, with a wide array of useful goods and services. Nothing in my career satisfies me more than advising any brand that’s determined to improve life quality in some spot on the map.
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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
Smart Data Collective
JANUARY 29, 2020
The future of business relies heavily on big data advancements. One of the biggest strides that the technology sector has made for corporations involves the creation of the digital workplace with AI, machine learning and other big data tools. This new work environment functions exclusively in a virtual world. Business owners use digital workplaces to organize their company documents and provide employees with continuous access to files.
Zoominfo
JANUARY 9, 2020
With the proliferation of social media, social employee advocacy as a form of strategic marketing is imperative in today’s digital landscape. Furthermore, the benefits of employee advocacy are two-fold—it benefit your employees, and your bottom line. What more could you ask for? . While there are some definitive advocacy program no-nos, an authentic and successful employee advocacy program is lucrative to attracting new talent and new business.
Domo
JANUARY 28, 2020
With ongoing trade wars, the aftermath of Brexit, U.S. elections, and tightening regulations, 2020 is shaping up to be one of the most challenging years ever for chief information officers. After all, in addition to all the economic uncertainty, technology-fueled disruption continues to move at breakneck speed. So how on earth can CIOs—and tech management leaders who work with and for them—stay ahead of the curve?
Elegant BI
JANUARY 28, 2020
Predictive Analytics Can Be Accurate and Easy! Predictive analytics is more refined, more dependable and more comprehensive than ever. The foundation for predictive analysis is a great predictive analytics tool, and features and function that include assisted predictive modeling. Assisted Predictive Modeling allows users to take advantage of auto-recommendations and auto-suggestions which greatly simplifies the process of getting the right results from the data and using the right analytical te
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Datapine Blog
JANUARY 7, 2020
Without big data analytics, companies are blind and deaf, wandering out onto the Web like deer on a freeway. – Geoffrey Moore, Author of Crossing the Chasm & Inside the Tornado. In the digital age, brands, businesses, and organizations have a wealth of information at their fingertips: a level of insight that if leveraged correctly, not only has the power to offer a real competitive edge but provides the potential to innovate, inspire and create a well-oiled commercial machine that continues
Moz
JANUARY 9, 2020
Posted by BritneyMuller Python is a programming language that can help you uncover incredible SEO insights and save you time by automating time-consuming tasks. But for those who haven't explored this side of search, it can be intimidating. In this episode of Whiteboard Friday, Britney Muller and a true python expert named Pumpkin offer an intro into a helpful tool that's worth your time to learn.
Smart Data Collective
JANUARY 27, 2020
Online privacy is more of a concern than ever before. A poll from Pew Research showed that 62% of Americans are worried that they can’t go a single day without their data being collected. Fortunately, big data can also help with protecting privacy. Big data advances have made VPNs more effective than ever. Big Data Has Led to Impressive Improvements in VPNs.
Zoominfo
JANUARY 27, 2020
January 28 marks a very special holiday: Data Privacy Day. If this is one of those holidays that has slipped under your radar, 2020 is the year to correct that mistake — so allow us to give you a little background. Spearheaded by the National Cyber Security Alliance (NCSA), Data Privacy Day serves the purpose […].
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
Happy Market
JANUARY 24, 2020
Personal Log CBS All Access launched Picard this week! I realize some of you may not be Treky’s … but stay with me. Captain Jean-Luc Picard (Patrick Stewart at age 79) is an old man long retired. So, why him vs. some young actor to carry the franchise forward? [link]. But, my connection with the character, Captain Picard, goes deeper than age. The writers of “Star Trek: The Next Generation,” did an amazing job of creating a model leader.
Domo
JANUARY 22, 2020
Ask Tony Scott to sum up his professional life and he’ll tell you he’s been both the luckiest guy in the world and the unluckiest guy in the world. Odd answer coming from a man who’s held the highest IT post at Microsoft, The Walt Disney Group and even the U.S. government, right? Not once you hear him out. “When being recruited, I was always told, ‘Everything’s great here, there’s no crisis, life’s good, you’re really going to enjoy this job,’” said Scott, a Domo Executive Advisory Board member.
Athena Solutions BI
JANUARY 21, 2020
From Talend: Rick Sherman is an author, educator, and a managing partner of Athena IT Solutions. His book, Business Intelligence Guidebook: From Data Integration to Analytics , was published by Morgan Kaufmann in 2014. As an educator, he has worked as an adjunct professor for over thirteen years at Northeastern University and teaches classes on business intelligence, analytical architecture, data integration and data warehousing.
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