Smart Data Collective
APRIL 10, 2020
90% of all data in the world has been generated in the last two years. With that in mind, it’s not surprising that a lot of companies are struggling with structuring and making sense of the data that they have, which causes various organizational issues, as well as limits the potential growth. That’s why big data companies that can help use that data are in such high demand.
Zoominfo
APRIL 13, 2020
Are there differences in selling to women vs. men in B2B sales? Isn’t it all the same? If that’s the mentality you’ve adopted, it might be time to rethink. In partnership with leading sales linguist Steve W. Martin, ZoomInfo surveyed 350+ B2B buyers, and we put this question to the test.
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Primary Intelligence
APRIL 13, 2020
One critical component to a successful revenue growth strategy is to increase win rates on deals in the pipeline. But it’s much easier said than done, and it has become even more challenging in a post-Covid world. To accomplish big gains in win rates, an organization really needs to understand the answers to three critical questions. It’s our job at primary intelligence to make sure you get these answers quickly, painlessly, and continuously, as your market is constantly changing, es
Datapine Blog
APRIL 8, 2020
Companies need to collect, store, monitor, and analyze massive volumes of data in order to manage business performance and successfully deliver profitable results. No matter if your company is small or large, there is a great chance that you’ve been using SQL as the tool to-go when it comes to managing and extracting value from your database. There is still lots of relational database management included when it comes to online data analysis and different possibilities to perform the same.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Moz
APRIL 2, 2020
Posted by randfish Our work as marketers has transformed drastically in the space of a month. Today, we're grateful to welcome our good friend Rand to talk about a topic that's been on the forefront of our minds lately: how to do our jobs empathetically and effectively through one of the most difficult trials in modern memory. We hope you've got a cozy seat in your home office, a hot mug of coffee from your own kitchen Keurig, and your cat in your lap as you join us for this week's episode of Wh
Competitive Intelligence Brief brings together the best content for intelligence professionals from the widest variety of industry thought leaders.
Smart Data Collective
APRIL 8, 2020
sThe recent years have seen a tremendous surge in data generation levels , characterized by the dramatic digital transformation occurring in myriad enterprises across the industrial landscape. The amount of data being generated globally is increasing at rapid rates. In fact, studies by the Gigabit Magazine depict that the amount of data generated in 2020 will be over 25 times greater than it was 10 years ago.
Zoominfo
APRIL 1, 2020
The average B2B buyer is mostly through the buyer journey before they ever engage with a salesperson. So how do you intercept buyers in the early part of their journey? You use intent data. Intent data predicts purchase intent by analyzing a prospect's behavior across the web. Learn how it can help you beat the competition to a deal.
Primary Intelligence
APRIL 13, 2020
One critical component to a successful revenue growth strategy is to increase win rates on deals in the pipeline. But it’s much easier said than done, and it has become even more challenging in a post-Covid world. To accomplish big gains in win rates, an organization really needs to understand the answers to three critical questions. It’s our job at primary intelligence to make sure you get these answers quickly, painlessly, and continuously, as your market is constantly changing, es
Datapine Blog
APRIL 3, 2020
Customer service shouldn’t just be a department, it should be the entire company.” – Tony Hsieh, CEO of Zappos. Consumers are more empowered than ever before. With access to an ever-growing number of digital touchpoints for connecting with peers, conducting research, and making all-important buying decisions, it’s up to today’s businesses to provide a level of service that is outstanding across the board.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
Moz
APRIL 9, 2020
Posted by MiriamEllis. “When I was a boy and I would see scary things in the news, my mother would say to me, ‘Look for the helpers. You will always find people who are helping.’ To this day, especially in times of disaster, I remember my mother's words, and I am always comforted by realizing that there are still so many helpers — so many caring people in this world.” — Fred Rogers.
Digimind
APRIL 22, 2020
The Vast Landscape of Streaming Services. Streaming services, though not considered “essential” by governmental guidelines in the US, are definitely considered as such by most people stuck at home with a working internet connection and running electricity.
Smart Data Collective
APRIL 10, 2020
Artificial Intelligence (AI) is changing the way that eCommerce companies do business. AI is being implemented in systems across the eCommerce sector. From generating leads to gathering information, AI has improved multiple facets of the industry. Algorithmic bots have revolutionized customer facing services. Automated systems are the driving force behind improvements in back-end eCommerce software. eCommerce AI is a data-driven trend that allows companies to manage and analyze consumer informat
Zoominfo
APRIL 16, 2020
Discord between marketing and sales departments is an age-old story. The marketing team gets annoyed at the sales team for failing to follow up on leads. And in return, the sales team is annoyed with the marketing team for generating low-quality leads in the first place. Enough! Learn tried and true tactics to better align these two critical teams for higher revenue.
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In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.
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Contify
APRIL 17, 2020
Make the most of Contify — the latest features and enhancements. Hope you are staying safe and healthy. Contify has been evolving since 2009 along with the evolution of the requirements of our customers. We continuously add new features and make improvements to the platform based on the valuable feedback that we receive from our users. We also upgrade our AI-based information processing engine based on the enhancements in the underlying technologies (Machine Learning and Text Analytics).
Datapine Blog
APRIL 2, 2020
In the modern age, brands and businesses that benchmark their activities stand to gain an all-important edge on the competition. Whatever your niche or industry, working with dynamic key performance indicators (KPIs) will empower you to track and improve your performance in a number of key areas, accelerating your commercial success in the process. Without data, you will only ever be ‘shooting in the dark’ when it comes to formulating strategies and making informed decisions.
Moz
APRIL 19, 2020
Posted by mwiegand The marketing stack dictates infrastructure before content. Success in an earned media channel like organic search hinges on content. Specifically, on producing helpful content that has the ability to rank. Google has focused its recent algorithmic updates largely on promoting great content and natural links, and penalizing weak content with unscrupulous links (see also: Medic, BERT, and its legacy predecessors like Panda, Penguin, and Hummingbird).
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Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Smart Data Collective
APRIL 13, 2020
Big data is crucial for any organization that wants to attract and retain customers. A study by McKinsey Global Institute found that data-driven companies are 400% more likely to retain customers and 2,200% more likely to acquire new ones. Back in 2011, my colleagues and I first started discussing the evolving standards of customer service in business.
Zoominfo
APRIL 28, 2020
On March 25th, Stewart Butterfield, CEO of Slack, posted a series of tweets containing information about the corporate messaging forum’s recent surge in popularity as a result of the pandemic. “The shift is dramatic,” he wrote, going on to compare the numbers: In 2019, Slack gained about 5,000 net new paid customers in Q3, then another 5,000 in Q4. In 2020, however, Slack gained around 7,000 in just half of Q1 (and another 2,000 a week after that).
BI Insight
APRIL 3, 2020
Power BI is taking off, and it’s fast becoming the most popular business intelligence platform on the market. It’s easy to engage with and get professional results quickly, making it the perfect tool for organisations looking to beef up their BI prowess and make data driven decisions through-out the organisation. In this post we’re going … Continue reading Power BI Governance, Good Practices, Part 1: Multiple Environments, Data Source Certification and Documentation.
Datapine Blog
APRIL 22, 2020
“Without big data analytics, companies are blind and deaf, wandering out onto the web like deer on a freeway.” – Geoffrey Moore. We live in the age of information. And, as a business, if you use your data wisely, you stand to reap great rewards. Data brings a wealth of invaluable insights that could significantly boost the growth and evolution of your business.
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Leaders in competitive intel know that the employees who interact with customers and prospects every day hold valuable competitive insights that could help win sales. But they don’t have a good plan or system to gather, organize, and share these insights with the stakeholders who need them. In this eBook, we outline 7 strategies to make it easier to build and scale an employee sharing program that will drive competitive advantage.
Moz
APRIL 7, 2020
Posted by DaisyQ Creating content can feel incredibly difficult right now. If you’re like me, you’ve spent the last few weeks oscillating between a can-do approach and hours of staring into space. Here’s how to tap into those very real emotions and channel them into more impactful content. What empathy is and isn’t. We commonly confuse sympathy with empathy.
Digimind
APRIL 27, 2020
Competitive analysis, also known as competitive intelligence, is essential in most businesses’ success. Whether you’ve been in the industry for years, or are looking to penetrate a new market, you should always run a thorough analysis of your competitors.
Smart Data Collective
APRIL 22, 2020
Big data can be a tool, a weapon or a currency. Now, amid the COVID-19 pandemic, big data has become a life-saving ally for the health care community. This moment in history is unlike any other — and the value of data in ending it resembles nothing we’ve yet seen. The following is just a sample of the many ways big data and machine learning are flattening the coronavirus curve, as well as study the disease, mount a sensible public response and reopen our communities, economies and countrie
Zoominfo
APRIL 20, 2020
As we approach May, the ongoing economic stress caused from the COVID-19 pandemic still has every company in the world asking themselves the same question: “What can we do to be successful this quarter ?”. Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. Instead, go-to-market teams are tirelessly doing anything and everything they can to hit their numbers today. …But what about next quarter?
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ChatGPT has dominated boardroom conversations for months now. From drafting a stock trading program, to creating a SQL query to model data, there are practically no limits to the applications of the AI language model assistant. At ManageEngine, we have been working on our own AI-assistant, Zia. Zia is a fully-trained analytics assistant that can perform a range of functions such as creating and adding reports to dashboards, providing conversational support to data analysis, insight discovery, bu
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