CIO

SEPTEMBER 13, 2023

Years into digital transformation, and decades into the IT function itself, many CIOs still fall short when it comes to innovation. Tech debt, budget constraints, and overloaded staff schedules are among the top reasons IT leaders cite for scuttled innovation attempts. Indeed, 50% of C-suite execs surveyed for a 2023 report on digital transformation from fintech company Broadridge admitted they struggle to balance innovation with daily tasks.

Innovation 511

Innovation IT Technology Technology 511

Smart Data Collective

SEPTEMBER 13, 2023

Welcome to 2023, the age where screens are more than mere displays; they’re interactive communication portals, awash with data and always hungry for more. It’s time to dig deeper into the nexus of Big Data, Analytics, and Kitcast Digital Signage , the new frontier of business intelligence that’s transforming our interaction with the commercial environment, one digital billboard at a time.

Algorithm 298

Algorithm Retail Business Intelligence Intelligence 298

CIO

SEPTEMBER 13, 2023

Generative AI will soon be everywhere — including in Salesforce’s Net Zero Cloud environmental, social, and governance (ESG) reporting tool. Salesforce will add new features to Net Zero Cloud to automate some aspects of preparing ESG reports — something investors and regulators are increasingly paying attention to — and later upgrading them with new generative AI capabilities.

Value Chain 481

Value Chain Finance Globalization Technology 481

Smart Data Collective

SEPTEMBER 13, 2023

Data analytics technology has been instrumentally valuable for the marketing profession. Global companies are projected to spend over $9.7 billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. Last month, we talked about the merits of using data analytics to get a better understanding of your competitors.

Market Research 274

Market Research Marketing Research Startups Intellectual Property 274

Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Win

CIO

SEPTEMBER 13, 2023

By Bryan Kirschner, Vice President, Strategy at DataStax As a software developer and coding instructor, Ania Kubow is always informative and engaging. But watching her 30-minute video on “Vector Embeddings for Beginners” will be time well-spent for many people who have no intention of ever doing hands-on- coding. Specifically, it’s a must-watch for anyone who wants to run a company–ie., CEOs.

Win 395

Win Knowledge Learning Intelligence 395

CIO

SEPTEMBER 13, 2023

According to the European Commission, no less, ‘data is immensely valuable to all organisations, a significant resource for the digital economy and the ‘cornerstone of our EU industrial competitiveness’. Hardly surprising when you consider the data economy is projected to deliver more than €829b and nearly 11m jobs to the region by 2025. Capitalising on and nurturing numbers of that scale are precisely what is behind evolving EU strategies and regulations coming into play.

IT 370

IT Globalization Innovation Research 370

Smart Data Collective

SEPTEMBER 13, 2023

Artificial intelligence is starting to have a huge impact on the way many companies around the world operate. One of the biggest reasons that biggest ways that AI is changing the business world is with marketing. One recent survey found that 61.4% of marketers use AI in marketing to some degree or another. AI technology is especially beneficial with digital marketing, since digital marketers can take advantage of large amounts of data to optimize their strategies.

Learning 263

Learning Marketing Marketing Algorithm 263

Dataversity

SEPTEMBER 13, 2023

Cloud computing has enabled many organizations to improve the scalability and flexibility of a variety of crucial business functions. As migration to cloud-based solutions gains momentum, understanding the total cost of cloud adoption is crucial. Cloud economics, in particular, is a framework that has been tailored to evaluate and enhance the financial dimensions of harnessing […] The post How Cloud Economics Help Businesses Build Cyber Resilience in the Cloud appeared first on DATAVERSITY

Business 130

Business Security Security Information 130

Smart Data Collective

SEPTEMBER 13, 2023

IoT devices enable you to adjust your thermostat before you get back home. Or order groceries using your voice assistant. And they’re everywhere — in your office, your home, and even hospitals. We need them to make our lives more convenient, make transactions faster, and make the use of smart technology effortless. To do all of this, IoT devices have to collect data about you and your surroundings.

Security 253

Security Security Hospitals Banking 253

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Business Intelligence

MarketCulture

SEPTEMBER 13, 2023

Daniel H. Pink, author of the 2012 best-selling book “To Sell Is Human” provides a great example of how to persuade others with the right questions.

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WideNARROW

SEPTEMBER 13, 2023

With the ever-evolving technological landscape of digital marketing, the need for a reliable Competitive Intelligence (CI) tool is becoming increasingly important. Marketers who are seeking to get ahead of their competition must ensure they have access to the most up-to-date insights and analytics that allow them to stay in step with market trends.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

mention

SEPTEMBER 13, 2023

In modern-day marketing, visual content plays a vital role in winning leads and customers. It increases the level of audience engagement, builds greater brand awareness, and drives conversions. Research shows online audiences are 40 times more likely to share visual content on social channels (Gitnux, 2023). This is a strong reminder of the role visual content plays in meeting marketing goals.

Brainstorming 303

Brainstorming Competitor Analysis Marketing Marketing 303

CIO

SEPTEMBER 13, 2023

Having joined Campbell’s in January 2022, Julia Anderson’s enterprise-wide responsibilities run from digital workplace services, IT platforms, and architecture, to cybersecurity oversight, business analytics, and transformation projects and programs. When she arrived, a business transformation was already underway. “There were two divisions structured and a central supply chain—very clear areas to partner with, but we weren’t set up to partner,” she says.

Win 396

Win Knowledge Banking Technology 396

Advertiser: ZoomInfo

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

Capital