Fri.May 03, 2024

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UPS delivers customer wins with generative AI

CIO

United Parcel Service last year turned to generative AI to help streamline its customer service operations. The in-house developed project, Message Response Automation (MeRA), is already delivering. MeRA, which was initiated last July and went into beta testing in October, leverages publicly available large language models (LLMs) to automate the handling of some customer issues, providing consistent messaging and significant improvement of agent efficiency, aka handle time, according to the mult

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9 Strategies to Build a Successful Brand Reputation Management Strategy

mention

Reputation is not built overnight. What’s more, all it takes is just a few missteps–a botched NFT or a spokesperson who’s in the spotlight for all the wrong reasons–to ruin it. The concept of business relying on reputation, however, is nothing new. Even before Yelp reviews and Glassdoor, brands relied heavily on word-of-mouth. However, brand reputations are especially vulnerable today, where a few bad online reviews can damage years of impeccable service.

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IBM and AWS forge global alliance, streamlining access to AI and hybrid cloud solutions

CIO

IBM has announced the expansion of its software portfolio to 92 countries in AWS Marketplace, a digital catalog with thousands of software listings from independent software vendors (ISVs). Previously, the digital catalog was available in just five countries. This strategic alliance allows businesses in these countries access to IBM’s software products, including data technologies and AI, directly through the AWS Marketplace, IBM said in a statement.

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The ZoomInfo Modern GTM Index: How Does Your Company Stack Up?

Zoominfo

One of the most urgent challenges facing businesses today is objectively evaluating their true go-to-market (GTM) capabilities. How reliable is the data? How lean is the tech stack? Are frontline sales and marketing teams working together, or against one another? Are campaigns and plays automated and coordinated, or one-off shots in the dark? Until now, it’s been difficult for many companies to definitively answer these questions, leading to misaligned expectations, wasted spend, and missed oppo

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Appeal court overturns $1.6bn mainframe software ‘poaching’ ruling against IBM

CIO

IBM has successfully overturned a $1.6 billion ruling that it improperly replaced mainframe software from rival BMC at AT&T. A US Appeal Court this week overruled a lower court’s judgement in deciding that “BMC lost out to IBM fair and square.” AT&T “independently decided” to displace BMC software from its mainframe environment, the three-judge appeal court panel ruled.

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Scrum master certification: Top 13 certs for agile pros

CIO

The agile methodology, which facilitates collaboration between stakeholders, teams, and customers during software development, is fast gaining prominence in today’s enterprises. The methodology, which is also used beyond software development at some businesses , is at the center of several frameworks such as Scrum, Lean, Kanban , and Scaled Agile Framework (SAFe).

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Data Storytelling: 6 Tips To Help You Tell Effective Data Stories

GoodData

Learn how to transform data into meaningful narratives that encourage data-driven action.

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Granularity Is the True Data Advantage

Dataversity

Commerce today runs on data – guiding product development, improving operational efficiency, and personalizing the customer experience. However, many organizations fall into the trap of thinking that more data means more sales, when these two factors aren’t directly correlated. Often, executives will become overzealous in their digital transformations and cut blank checks for data collection, […] The post Granularity Is the True Data Advantage appeared first on DATAVERSITY.

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ExxonMobil vs Chevron: How Big Oil Will be Impacted

Alpha Sense BI

Chevron’s acquisition of Hess—the deal that has elicited pandemonium across energy sectors, and even sparked comparisons to the start of “ an arms race ” between supermajors, has become a multibillion-dollar debacle involving ExxonMobil and ownership rights over Guyanian oilfields. In October of last year, Chevron announced plans to purchase outstanding shares of Hess in an all-stock transaction valued at $53 billion.

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Gain a Competitive Edge With This Scenario Planning Toolkit

In a world where uncertainty and change are constant, scenario planning empowers companies with the agility and competitive edge needed to thrive. Download the toolkit to fortify your business strategy , set up your competitive positioning , and ensure your company is poised to respond to any future scenario.

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Now Is the Time for Executives to Deploy Ethical Rules Around AI

Dataversity

For better or worse, AI is causing disruption in almost every field imaginable. Corporations around the world are embracing its possibilities to make work more efficient. The success of ChatGPT and other generative AI tools has also caught the attention of nearly every industry in an effort to meet profitability, efficiency, and sustainability goals.

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