Netbasequid

APRIL 7, 2022

As they begin to incorporate consumer insights from social media into their market research, many companies rely on traditional techniques such as focus groups, surveys, interviews, and ethnographies. What is Triangulated Research? Have you had a research project recently? It’s a three-pronged approach to data analysis.

Market Research 105

Market Research Marketing Research Research Marketing 105

CIO

MARCH 29, 2024

“Generative AI is becoming the virtual knowledge worker with the ability to connect different data points, summarize and synthesize insights in seconds, allowing us to focus on more high-value-add tasks,” says Ritu Jyoti, group vice president of worldwide AI and automation market research and advisory services at IDC. “It

Knowledge 502

Knowledge Retail Technology Technology 502

Netbasequid

AUGUST 29, 2022

There are two great market research approaches to keep brands informed: Qualitative and quantitative market research. While both have their place in business and there are situations where you could use either, we are focusing here on qualitative market research. What Is Qualitative Market Research?

Market Research 98

Market Research Marketing Research Research Marketing 98

Netbasequid

AUGUST 1, 2022

Understanding a market means having specific insight around a customer base, trends, and competitors. Market research confirms or dispels dangerous assumptions and reveals intel that generates new ideas and makes marketing magical. What is Market Research? Do you have to outsource your market research too?

Market Research 98

Market Research Marketing Research Research Marketing 98

CIO

MAY 30, 2024

And the market for process mining tools is growing. According to a November 2023 report by global market research and management consulting company Global Market Insights, the process mining market is estimated to expand at a compound annual growth rate of more than 40% over the next decade, reaching $31.52

Business 528

Business IT Analysis Management 528

Alpha Sense BI

MAY 10, 2023

From helping engineers develop 3-D designs to assisting data scientists in writing code and even drafting and reviewing legal documents in the legal world, there’s no shortage of evidence that GenAI could be a panacea for streamlining processes and eliminating mundane, tedious work in every industry.

Market Research 94

Market Research Marketing Research Research Marketing 94

Netbasequid

SEPTEMBER 19, 2022

It is becoming increasingly difficult to understand the modern consumer and market environment by single-method approaches. By employing a combination of methods to gather data around a particular subject, the researcher can more comprehensively solve the problem by looking at it from different perspectives.

Market Research 97

Market Research Marketing Research Research Marketing 97

Zoominfo

OCTOBER 4, 2018

Let’s face it—it’s not easy to build a perfect marketing team. A comprehensive marketing strategy includes a number of different tactics and initiatives—which means your team must include members with a wide variety of skills. However, only 23% of B2B marketers claim to have a customer-centric organizational structure ( source ).

Marketing 187

Marketing Marketing Analysis Algorithm 187

Datapine Blog

SEPTEMBER 1, 2020

, there are two answers that go hand in hand: good exploitation of your analytics, that come from the results of a market research report. Besides, they also add more credibility to your work and add weight to any marketing recommendations you would give to a client or executive. What Is A Market Research Report?

Market Research 99

Market Research Marketing Research Research KPI 99

Smart Data Collective

MAY 1, 2022

But AI—guided NLP tools can delve inside piles of unorganized data and provide accurate and actionable insights. A better understanding of the market. Market research is a time—consuming task, susceptible to incorrect or incomplete data analysis. Closing out on AI text analysis.

Analysis 331

Analysis Data Analysis Market Segmentation Intelligence 331

Smart Data Collective

JANUARY 11, 2021

A 2015 study by the market research company IDC, which surveyed almost 600 manufacturing enterprises from 17 countries, discovered more than 90% of global companies are using cloud computing in some part of their operations. Shorter Go-to-market Times. How much is the manufacturing industry using cloud-technology?

Pharmaceutical 319

Pharmaceutical Value Chain Market Research Marketing Research 319

Smart Data Collective

JUNE 15, 2022

In fact, the popularity of location data has grown so much that it is expected to touch about $35 billion in value by 2027. In this article, we will talk about nine ways location data can help you excel in retail. 9 Ways Location Data Can Help You Excel in Retail. Here it goes. Enhance the client experience.

Retail 279

Retail Data Analysis Analysis Travel 279

Zoominfo

SEPTEMBER 5, 2018

Attempting to grow your business without market intelligence is a lot like driving without directions. Without a clear understanding of your industry or market, you will fail to make informed business decisions. Businesses are catching on to the importance of market intelligence. What is market intelligence?

Market Intelligence 140

Market Intelligence Intelligence Intelligence Marketing 140

ATTEST

OCTOBER 19, 2022

You’re doing your own market research. Launch your next product with a data-driven strategy Attest’s market research platform comes complete with a team of insights professionals who will help your team get real results from your survey data. Because you only get to spend every dollar once, right?

Market Research 52

Market Research Marketing Research Data Analysis Research 52

Zoominfo

OCTOBER 5, 2021

Attempting to grow your business without marketing intelligence is a lot like driving without directions. Without a clear understanding of your industry or market, you’ll be ill-equipped to make informed business decisions. Businesses are catching on to the importance of market intelligence. What Is Market Intelligence?

Market Intelligence 130

Market Intelligence Intelligence Intelligence Marketing 130

Netbasequid

SEPTEMBER 22, 2022

Market research is the process of gathering business intelligence through the collection, analysis, and interpretation of data. Some of the most common reasons organizations conduct market research include: Improving or creating products. Understanding new market segments. Boosting brand health.

Market Research 59

Market Research Marketing Research Research Marketing 59

Smart Data Collective

MARCH 23, 2023

The market for AI is projected to be worth nearly $1.6 We have talked about how businesses are using AI for marketing and tools like ChatGPT to create content more easily. Advertising & Marketing costs of your business. AI technology offers a number of major benefits of small businesses and freelancers. trillion by 2030.

Business 283

Business Startups Travel Capital 283

Smart Data Collective

SEPTEMBER 25, 2019

Big data has been billed as being the future of business for quite some time. Analysts have found that the market for big data jobs increased 23% between 2014 and 2019. The market for Hadoop jobs increased 58% in that timeframe. The impact of big data is felt across all sectors of the economy.

Due Diligence 254

Due Diligence Knowledge Analysis Education 254

Netbasequid

MAY 25, 2022

Market data refers to all the intel available explaining the demand and supply of products and services within a business category. But below the surface, there is so much more data available – and so much opportunity. Market Data Challenges. Market data analysis is often riddled with challenges.

IT 124

IT Marketing Marketing Innovation 124

Owler

JANUARY 27, 2022

Why Great Market Research Tools Are Important A successful marketing strategy is made possible by understanding your potential customers, what they’re talking about, and how your products will benefit them. Understanding your potential customers is key to a successful marketing strategy. Meltwater Engage.

Market Research 52

Market Research Marketing Research Advantage Advantage 52

Zoominfo

NOVEMBER 7, 2019

Let’s face it—it’s not easy to build a perfect marketing team. A comprehensive marketing strategy includes a number of different tactics and initiatives—which means your team must include members with a wide variety of marketing skills. Let’s get into it!

Marketing 100

Marketing Marketing Analysis Algorithm 100

ATTEST

DECEMBER 1, 2022

If you’re a marketer or insights professional looking for insights into your target audience, then look no further than the Big Apple. The market research industry is big and ever-changing, but there are some settled market research companies in New York that will help you make sense of your consumer knowledge.

Market Research 52

Market Research Marketing Research Research Marketing 52

Alpha Sense BI

FEBRUARY 21, 2023

The name of the game today is staying nimble and proactive to an ever-changing market landscape. It is no longer good enough to merely stay aware of market-moving events — you must separate the signal from the noise and extract critical insights from the data at hand. But how do you move away from reactive research processes?

Market Research 52

Market Research Marketing Research Research Marketing 52

Alpha Sense BI

FEBRUARY 21, 2023

The name of the game today is staying nimble and proactive to an ever-changing market landscape. It is no longer good enough to merely stay aware of market-moving events — you must separate the signal from the noise and extract critical insights from the data at hand. But how do you move away from reactive research processes?

Market Research 52

Market Research Marketing Research Research Marketing 52

ATTEST

MARCH 27, 2023

The UK market remains a key choice for businesses looking to expand their customer base and unlock growth opportunities. Market research companies in the UK can help you make strategic business decisions with consumer insights. This data gives you the actionable insights you need to make your brand stand out in the crowd.

Market Research 52

Market Research Marketing Research Research Analysis 52

Netbasequid

JUNE 16, 2022

If their hybrid research is solid, they will be able to pivot and capture the market. The process to sort this problem out requires referring back to your market research to narrow down the challeenges. This is the hybrid research approach. What is Hybrid Market Research?

Research 105

Research IT Market Research Marketing Research 105

Alpha Sense BI

DECEMBER 13, 2022

In the age of data, business intelligence is about more than just having the right information — it’s about uncovering and analyzing the exact crucial insights you need to help inform business decisions, stay ahead of market-moving trends, and keep an edge on the competition. That’s where market analysis tools come in.

Analysis 97

Analysis Marketing Marketing Primary Research 97

ArchIntel

APRIL 27, 2021

The senior manager will serve as a strategic thought partner and expert in analytical and market research to help inform life-cycle planning, forecasting and senior management decisions that require primary market research and competitive intelligence.

Analysis 104

Analysis Management Pharmaceutical Competitive Intelligence 104

Netbasequid

SEPTEMBER 26, 2022

The idea of venturing into a new market can evoke mixed feelings. Central to this is market entry research to give you the confidence that comes with having a sound plan for your new venture. Central to this is market entry research to give you the confidence that comes with having a sound plan for your new venture.

Research 97

Research Marketing Marketing SWOT 97

ArchIntel

OCTOBER 6, 2021

The eLearning market in the United States is expected to grow by $21.64 billion between 2020 to 2024, according to a study by market research firm Technavio. It also forecasted that the massive open online course market could be worth $25.33 Autumn Taylor Chief Marketing Officer Teaching Strategies. ArchIntel™ -.

Marketing 104

Marketing Marketing Education Profiling 104

AIM

OCTOBER 1, 2015

AIM’s Vice President, Anne Herron, earned Professional Research Certification (PRC) through the Marketing Research Association. The post AIM analysts earn professional certifications in market research, competitive intelligence, & data science appeared first on AIM.

Competitive Intelligence 40

Competitive Intelligence Market Research Marketing Research Research 40

Netbasequid

OCTOBER 3, 2022

It’s not possible to eliminate bias in market research, not entirely. You want people – both researchers and respondents – to express their personality. The researcher can innovate the process and respondents can more fully reveal themselves. What Is Research Bias? Analysis Bias. Design Bias.

Research 105

Research Market Research Marketing Research Analysis 105

AIM

OCTOBER 1, 2015

AIM’s Vice President, Anne Herron, earned Professional Research Certification (PRC) through the Marketing Research Association. Analysts Kristin Langrill, Ann Sigsby, and Chad Groenhout earned SCIP Certification from the Strategic & Competitive Intelligence Professionals (SCIP). “It

Competitive Intelligence 40

Competitive Intelligence Market Research Marketing Research Research 40

WideNARROW

JUNE 18, 2024

Embracing AI for Market Insights The landscape of market intelligence has undergone a significant transformation with the advent of artificial intelligence (AI). The ability to rapidly process vast amounts of data and glean actionable insights is no longer a luxury but a necessity in the fast-paced world of market research.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

ArchIntel

JUNE 2, 2021

As each company makes a dash to develop a better cure, their competitive intelligence professionals are seen to be just as busy divining insights that will put clarity in an uncertain market. Before moving over to her present employer, Hansen-Jain held a long series of market research and insights-related positions at Novartis.

Pharmaceutical 104

Pharmaceutical Competitive Competitive Intelligence Profiling 104

ArchIntel

APRIL 7, 2021

In the role, Ristvedt, who has experience in the renewables development, regulated utility and deregulated market spaces, is responsible for overseeing benchmarking and enterprise performance activities. Ristvedt began working at ISO New England in 2016 as an analyst within the organization’s market and resource administration.

Competitive Intelligence 104

Competitive Intelligence Profiling Briefing Competitive 104

SCIP

JANUARY 5, 2025

Competitive Intelligence, for instance, equips women with the tools to analyze market trends, anticipate competitor moves, and identify opportunities for growth. Data-Driven Decisions: The Key to Breaking Barriers Data has become the currency of modern business, and women who harness its potential are rewriting the rules of success.

SCIP 40

SCIP Business Startups Benchmarking 40