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The targeted approach to cloud and data CIOs need for ROI gains

CIO

We’re in publishing, but it’s the accompanying services that differentiate us on the market; the technology component is what gives value to our business.” Much of this growth is driven by investments in AI technologies, and IDC also expects cloud infrastructure spend to increase 26% compared to 2023.

Commerce 448
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Human and AI Partnerships Are Integral to the Future of Customer Experience

CIO

The age-old debate on technology versus human capability remains inconclusive. But in this time of artificial intelligence (AI), analytics, and cloud, we’re seeing more opportunities to think of how humans and machines can come together as a team, rather than acting against each other. Artificial Intelligence

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Generative AI copilots: What’s hype and where to drive results

CIO

CIOs must also partner with CISOs, legal, human resources, and business leaders to build awareness of policies and develop a generative AI risk management strategy. As copilot technology capabilities are changing rapidly, leaders should frequently identify metrics and evaluate strategies. Generative AI, IT Strategy

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Using AI to Automate Marketing Processes Using Salesforce Tools

Smart Data Collective

The massive applications of big data in the field of marketing is one of the reasons that the market for AI technology is growing at a rate of 39% a year. But what lies behind this AI-driven technology? Marketing automation is a form of artificial intelligence technology that automates repetitive marketing activities.

Marketing 353
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Pulse Surveys Must be Part of Every Company’s Data Strategy

Smart Data Collective

However, they don’t use data enough to improve their internal culture. One option data-driven companies should take is to invest in pulse surveys. As a manager, executive, supervisor, or human resources professional, part of your role is to develop and help talent grow.

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10 Things AWS Can Do for Your SaaS Company

Smart Data Collective

With the advancement of technology and more people accessing the internet, data security has become increasingly important. The Amazon AI suite includes the following examples of tools: Amazon Lex for voice and text chatbot technology; Amazon Polly for text-to-speech translation; Amazon Rekognition for image and facial analysis.

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AI In Marketing: Is It Worth the Hype?

Smart Data Collective

AI has been the latest controversy, as it may seem to eliminate the need for human working positions in most professions. Artists, especially, were vocal about their concerns about the technology, considering the system’s merging way of creating art.

Marketing 290