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Online shopping, gaming, web surfing – all of this data can be collected, and more importantly, analyzed. Most businesses prefer to rely on the insights gained from the big dataanalysis. The NewZoo predicts that by 2022 the consumers will have spent $196 billion on gaming, making it the mainstream of entertainment.
Zettabytes of data are floating around in our digital universe, just waiting to be analyzed and explored, according to AnalyticsWeek. By gaining the ability to understand, quantify, and leverage the power of online dataanalysis to your advantage, you will gain a wealth of invaluable insights that will help your business flourish.
Understanding where and how to leverage huge amounts of information, how to integrate analytics processes into everyday operations, and how the use of data no longer needs to be a technical task for the IT department only, among other useful knowledge. 3) “The Data Detective: Ten Easy Rules to Make Sense of Statistics” by Tim Harford.
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