Zoominfo

MAY 15, 2018

If you aren’t familiar, a candidate persona is a semi-fictional profile of your ideal candidate for any given open position. These profiles help you get ultra-targeted with your candidate search so that you know exactly what you’re looking for in a hire. For example– let’s say you’re hiring a marketing copywriter.

Copywrite 178

Copywrite Profiling Education Win 178

Zoominfo

OCTOBER 6, 2019

If you aren’t familiar, a candidate persona is a profile of your ideal candidate for any given open position. These profiles help you get ultra-targeted with your candidate search so that you know exactly what you’re looking for in a hire. For example– let’s say you’re hiring a marketing copywriter.

Copywrite 130

Copywrite Profiling Education Win 130

Zoominfo

SEPTEMBER 17, 2018

Copyblogger FM covers topics related to content marketing, copywriting, freelance writing, and social media marketing. Each week, she and a cast of rotating experts analyze the week in content marketing, copywriting, email marketing, conversion optimization, mindset, and much more. Check it out! Listen here. Listen here. Listen here.

Marketing 252

Marketing Marketing Copywrite Sales 252

ArchIntel

NOVEMBER 3, 2021

Executive Profile: Bernie Elero, SVP of Business Development and Capture Management at AECOM. Elero has a track record of increasing win rates for new customers and securing re-compete contracts with current customers. He has also helped increase the revenue and profit margins of the firms that he worked for, his LinkedIn profile says.

Copywrite 104

Copywrite Profiling Win Briefing 104

CXL

JUNE 16, 2022

This tells us its social media team, blog content writers, website copywriters, and everyone else, are aligned on their task execution. Like the plays of an NFL team, its contents lay out how you win. Your customer profiles and buyer personas. Strive for marginal gains that keep you winning. Positioning. Target audience.

Marketing 124

Marketing Marketing Copywrite Sales 124

CXL

JULY 25, 2022

No matter which players are in the game (copywriters, designers, etc.), In short, CXL put winning marketing playbooks on the table for everyone to see. But you should always cover how the play ties to objectives , ideal customer profiles , and messaging. your playbook will help produce a consistent outcome. Content creation.

Marketing 78

Marketing Marketing Copywrite Briefing 78

CXL

JUNE 2, 2022

But by targeting their ideal customer profile (ICP) , delivering on their needs, and following up, they still exceeded their goals. Qualitative-first: Aligning sales and marketing for a comprehensive audience profile. Much like effective email copywriting , successful and engaging ABM campaigns are founded on more than shock value.

Marketing 87

Marketing Marketing Sales Predictive Analytics 87