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February 2019 B2B Blog Post Round-Up

Zoominfo

How often do you spend weeks or even months putting blood, sweat, and tears into a new marketing campaign, only to have it fall flat? It’s a marketer’s worst nightmare. Think about it, your buyer personas are the building blocks of your marketing campaigns. For this reason, buyer personas are an essential tool for copywriters.

Copywrite 150
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Local SEO For Small Businesses: Strategy, Planning, And Result [Template Included]

E2M

You can’t expect your business to survive without local SEO in an increasingly digitalized market. These could be anything from increasing the web traffic to enhancing Google Business Profile visibility. For starters, it has a long-lasting ranking effect compared to a traditional marketing strategy. Sounds great!