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The EU AI Act is here. Are you prepared for it?

CIO

Companies should therefore already be taking concrete steps to implement the EU AI Act and the EU Data Act, explains Daniel Andernach , Associated Partner at MHP , an international management and IT consultancy. In addition, data protection management systems should be regularly and proactively adapted to new legal requirements.

Copywrite 359
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Why HR professionals struggle with big data

CIO

HR managers need to think strategically about what their companys needs will be in the future and use this to develop requirement profiles for personnel planning. It also has a positive effect on holistic and sustainable corporate management. This is the only way to recruit staff in a targeted manner and develop their skills.

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How to Choose the Right Copywriter

mention

Despite what social media videos boasting #copywriting in their caption say, copywriting is not an easy side hustle. From metaphors to idioms and everything in between, a good copywriter can transform the mundane into something special. Unlike other types of writing, copywriting is judged on its ability to inspire action.

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10 most in-demand generative AI skills

CIO

The recent AI boom has sparked plenty of conversations around its potential to eliminate jobs, but a survey of 1,400 US business leaders by the Upwork Research Institute found that 49% of hiring managers plan to hire more independent and full-time employees in response to the demand for AI skills.

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8 Irresistible Call to Action Examples for Digital Marketers

mention

Just take a look at the example above from Jasper, an AI writing software for copywriters and digital marketers. Masterful copywriting by playing the emotional card. Copywriting for ads is complex and a huge topic that requires months of experience to pull off. Call to Action Examples for Facebook & Instagram ads.

Copywrite 363
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What are Essential Skills For A B2B Email Marketer?

Zoominfo

Copywriting. That’s where copywriting comes in. Strong copywriting skills lead to high open and click through rates. Email marketing managers will need to communicate with key stakeholders and collaborate with other teams within a marketing department. The Soft Skills. Consumers receive tons of emails every single day.

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Data Analytics Secrets to Optimizing Your Email Marketing Strategy?

Smart Data Collective

AI copywriting tools can help you see how customers will likely respond to certain subject lines based on previous interactions with other emails. Make sure you have the appropriate permissions to send emails to your contacts and that you provide an opportunity to opt out and manage their preferences.

Marketing 326