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The EU AI Act is here. Are you prepared for it?

CIO

Well-founded specialist knowledge is necessary for truly effective, secure and legally compliant implementation. With the Digital Agenda , the European Union is creating clear and uniform rules for the responsible use of data and artificial intelligence. A six-step approach has proven effective in designing such an organization.

Copywrite 357
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How to Choose the Right Copywriter

mention

Despite what social media videos boasting #copywriting in their caption say, copywriting is not an easy side hustle. From metaphors to idioms and everything in between, a good copywriter can transform the mundane into something special. Unlike other types of writing, copywriting is judged on its ability to inspire action.

Copywrite 130
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15 Examples of Creative B2B Content Marketing Done Right

mention

Copywriting: The Definitive Guide. Backlinko founder, Brian Dean, covers everything a copywriter should know, explaining topics like how to get social proof, conducting client interviews, and devising formulas for landing pages and blog posts. It’s hard to be original. It is understandable. First Steps. Look for Inspiration.

Marketing 351
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Benefits of Hiring a Creative Agency with a Background in Data Analytics

Smart Data Collective

The creative team can be made up of many different roles, including designers, copywriters and art directors. You want to make sure that any creative agency you hire understands the relevance of big data and knows how to incorporate it into their designs. Data-Savvy Creative Agencies Are Necessary in 2021. Offering a fresh perspective.

Copywrite 331
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Tech leaders weigh in on the upside and flipside of generative AI

CIO

To cut through the froth, CIO.com polled a range of IT leaders and experts for their views on where we are with generative AI, their hopes and their concerns. The impact could really be that profound since we have a tool that can be applied to multiple use cases, from writing and designing products, to visualizations, checking code, and so forth.”

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What are Essential Skills For A B2B Email Marketer?

Zoominfo

HTML and CSS Knowledge. Copywriting. That’s where copywriting comes in. Strong copywriting skills lead to high open and click through rates. For every dollar you spend on email marketing, you can expect an average return of $42 , it is also the third most popular distribution channel. It’s as simple as that.

Copywrite 237
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5 methods to adopt responsible generative AI practice at work

CIO

If you want to harness that in your organization, questions remain about where to start putting AI to work and how to do it without running into ethical dilemmas, copyright infringement, or factual errors. A good place to start is use it to help people who are already expert in their area to save time and be more productive.

Copywrite 417