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How to Choose the Right Copywriter

mention

Despite what social media videos boasting #copywriting in their caption say, copywriting is not an easy side hustle. From metaphors to idioms and everything in between, a good copywriter can transform the mundane into something special. Unlike other types of writing, copywriting is judged on its ability to inspire action.

Copywrite 130
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Tech leaders weigh in on the upside and flipside of generative AI

CIO

I believe generative AI is a game changer at a fundamental level,” he says. “I The potential is highly positive and impactful, particularly as a research tool or one which gives an initial, albeit fully formed, answer. We’re testing ChatGPT at an individual level,” he says. A Trojan horse?

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A Roadmap to Set SMART Digital Marketing Goals

mention

This article will walk you through what the SMART method is, how you can map them to your marketing funnel, and eight critical SMART marketing goals you can leverage to up your marketing game. That’s why it’s important to assess the ground reality and perform meticulous research before you start setting targets.

Marketing 331
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5 Steps to Develop a Successful Instagram Marketing Strategy in 2022

mention

That means your copywriters, content writers, and social media managers must deeply understand who your ideal customer is and how to tailor Instagram content for them. Conduct consumer behavior research keeping your ideal customer in mind. To grow a base of loyal Instagram followers, you have to commit to playing the long-term game.

Marketing 351
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10 Inspiring Public Relations Examples from Top Brands

mention

An effective public relations strategy can be a game changer, as 71% of consumers buy from a reputable brand they can trust. They researched that 43% of consumers were concerned about their disposable income, and 38% were worried about the cost of living. The global PR market is worth $97 billion and is estimated to be $133.82

Copywrite 162
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19 Harmful Influencer Marketing Mistakes to Avoid

mention

The following video covers eight game changing social media engagement hacks that will help you grow your brand. If your products are relatively expensive, potential customers generally spend some time doing research before purchasing. Influencers are asking for more creative control; 83% regard it as their first priority.

Marketing 214
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How to Create SEO Content That Speaks To Your Audience (and Google)

Similarweb

You would include SEO considerations, such as keyword research , but your content wouldn’t be SEO content per se, and you would measure its success differently. First, conduct extensive keyword research and use it as your foundation for your blog structure, categories, and topics. Copycats never win the long game. .

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