article thumbnail

Share of Voice vs Share of Market in the Era of AI

mention

Predictive Analytics : AI-powered predictive analytics tools can forecast trending topics, allowing brands to get ahead of the conversation rather than just reacting to it. Competitor Analysis : Analyze publicly available financial data from competitors to create a SWOT analysis and estima te market shares.

Marketing 130
article thumbnail

Competitor Analysis Framework: How-To and Best Practices

Alpha Sense BI

Having a dedicated and comprehensive competitor analysis framework is critical, as is the ability to access all the competitive information you need in one place. What is a Competitor Analysis Framework? This helps in understanding a competitor’s overall strategic position and potential areas for growth or risk.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top automotive market research companies in 2024: An industry expert’s guide

ATTEST

With a strong international presence, JATO’s data-driven solutions enable automotive manufacturers to make strategic decisions regarding pricing strategies, vehicle performance, and competitor analysis. Their data helps companies optimize both local and global automotive strategies.

article thumbnail

How Media Monitoring and Quality Management Software Drive Business Success

mention

Harnessing the Power of Media Monitoring for Competitor Analysis In the competitive landscape, tracking competitors is crucial. Media monitoring software enables businesses to monitor their competitors’ activities, campaigns, and customer interactions.

article thumbnail

15 Best Social Listening Tools to Try in 2024

mention

With QuickTrends, performing data-driven competitor analysis is simpler than ever. Perform predictive analytics to anticipate crisis situations with automated alerts, detect weak signals, and take action. Keyhole helps you leverage community-driven marketing with specific insights related to customer conversations.

Analysis 162
article thumbnail

How Media Monitoring and Quality Management Software Drive Business Success

mention

Harnessing the Power of Media Monitoring for Competitor Analysis In the competitive landscape, tracking competitors is crucial. Media monitoring software enables businesses to monitor their competitors’ activities, campaigns, and customer interactions.

article thumbnail

Best CPG market research companies in 2024

ATTEST

With tools like predictive analytics they help CPG brands anticipate market trends and align their products with consumer needs. 5 on G2 Founded: 2015 Get insights from your target customers Make CPG market-winning decisions using reliable insights from your target customers. 5 on Crunch.co Founded: 2012 8. 5 on Crunch.co