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It’s impossible to ignore the wealth of data available, and difficult to opt-out when the majority of your competitors are investing in systematic research and competitoranalysis. One day you are researching software companies in Singapore, the next you are studying the financials of pharmaceutical firms in Finland.
For example, Aqute is in competititve intelligence, but the common use of that term includes SEO and SEM competitoranalysis, which is not at all what we do. If you are a pharmaceutical company and your customers are hospitals, then yes, you are both in healthcare. Competitoranalysis is what Aqute does.
Being in charge of drug production and distribution, pharmaceutical companies have a unique and immense responsibility. And pharmaceutical analytics can help brands stand out amid growing competition to unlock previously hidden opportunities. We’ll also share case studies and predictions about the direction of the industry below.
Included in her responsibilities for UPS today is the synthesis of user research, competitoranalysis, market insights and customer feedback into plans for future product enhancements. Prior to joining UPS, she spent four months at Celgene , a pharmaceutical company operating under Bristol Myers Squibb.
Ideally, your competitor monitoring tool should do most of the heavy lifting so your teams can focus on strategic analysis, planning, and decision-making that drives your business forward. It enables a granular understanding of competitive landscapes, customer shifts, and sector-specific trends. Priced at $449.95
It uses advanced AI and machine learning (ML) functionality, flagging critical information and displaying actionable insights from millions of sources, saving precious time on research and analysis. On the platform, users can perform organic research on competitors to understand keywords they rank for and highlight competitive gaps.
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