Owler

MARCH 17, 2022

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

Netbasequid

JUNE 27, 2022

Some of the activities that power these efforts include risk analytics , competitor analysis , SWOT analysis, SMART goal setting, and more. And it all hinges on consumer and market intelligence. Testing it out and making iterations as they go is the hallmark of an organization preparing to win.

Competitor Analysis 97

Competitor Analysis Analysis SWOT Market Intelligence 97

Similarweb

JULY 15, 2021

So, how do you create a winning marketing strategy during this unprecedented time? . With just a week to go before the opening ceremony, we’re examining the most powerful digitally-driven and people-centric marketing efforts around this summer’s Games. Referral sites and a display ads strategy are crucial FTW (for the win) .

Sports 111

Sports Marketing Marketing Gaming 111

Netbasequid

MARCH 26, 2021

It’s fueled by consumer and market intelligence. First, a couple of stats: The global luxury market is expected to return to 2019 levels by the end of 2022 or early 2023, driven by digital sales growth. There’s some pretty stellar consumer love, with Bentley winning an 82 on a sentiment scale from –100 to +100.

Retail 98

Retail Win Market Intelligence Finance 98

Netbasequid

JUNE 21, 2022

To that end, here are some statistics that highlight the importance of having competitive intelligence to not only beat out the competition, but win fans: 69% of Americans either changed brands entirely or branched out to new brands post COVID. A competitor analysis also identifies subjects you may want to shy away from.

Competitive 98

Competitive IT Benchmarking Competitor Analysis 98

mention

JULY 26, 2024

As a business owner or marketing professional, you know the challenge of monitoring brand mentions across multiple platforms. At its core, Mention excels in real-time tracking of brand mentions, online conversations, competitor analysis, and sentiment assessment. Mention makes this task not just manageable but effortless.

Analysis 162

Analysis Predictive Analytics Advantage Advantage 162

SCIP

MAY 3, 2021

Quick start guide to doing a competitor analysis. Discussion in SCIP's all-new online community on CI quick wins. Podcast on strategy, intelligence & leadership. Podcast on strategy, intelligence & leadership. Market Intelligence Analyst at Diageo (Madrid). 3 ALL NEW ways to use SCIP.

SCIP 52

SCIP Battlecard Competitor Analysis Competitive Intelligence 52

Netbasequid

JANUARY 20, 2021

Identify competitor challenges and win their dissatisfied customers’ business. Netbase Quid is the next generation consumer and market intelligence platform. Cultural and market trends. Competitive and market intelligence. Key opinion leader identification and influencer marketing.

Marketing 116

Marketing Marketing Profiling Competitor Analysis 116

Alpha Sense BI

APRIL 26, 2024

Market landscapes are moving fast in 2024—and so are your competitors. Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients. Quotes are provided on an individual basis. Cost: Contify provides pricing upon request.

Battlecard 52

Battlecard Competitor Analysis Startups Competitive Intelligence 52

Evalueserve

FEBRUARY 22, 2021

In this blog, I’ll be discussing 11 Competitive Intelligence Tools that you should be using to make your life easier and your competitive intelligence better. Insightsfirst is great to use at all stages of your competitive and market intelligence journey. Social Media Analysis. Backlink Analysis.

Competitive Intelligence 64

Competitive Intelligence Competitive Intelligence Intelligence 64

Alpha Sense BI

JULY 11, 2024

Gaining valuable insights from industry leaders who have overcome growing pains and market challenges can help business owners avoid pitfalls that threaten the growth of many companies.

SWOT 52

SWOT Analysis Primary Research Gaming 52

Netbasequid

MAY 1, 2023

Whether your brand is a novice in business intelligence or a seasoned player, competitor tracking is crucial for gaining comprehensive market intelligence. Targeted competitor tracking requires a consistent and detailed approach. This includes identifying gaps and weak areas in your competitor’s armor.

Competitive Intelligence 52

Competitive Intelligence Competitive Business Intelligence Benchmarking 52

Alpha Sense BI

JULY 14, 2023

User-Friendly UI & Collaboration Known for its intuitive, user-friendly interface, AlphaSense’s market intelligence platform was designed and built to be easily integrated into an organization’s existing systems processes.

Competitive Intelligence 52

Competitive Intelligence Competitive Battlecard Intelligence 52

Netbasequid

JUNE 23, 2023

Taking an active approach to monitoring your competitors gives you a competitive advantage, ensuring you stay ahead in your industry. Klue Klue’s competitive intelligence software empowers departments in various industries to acquire competitive market intelligence, offering valuable insights into the competitive landscape.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Similarweb

SEPTEMBER 14, 2021

Use PPC to generate quick wins and support that activity with comprehensive SEO. Winning more leads from your PPC strategy . From automatically adjusting bids to providing insight on competitor performance, these solutions can empower you to do more with your advertising campaigns. . PPC can support your organic strategy.

Research 52

Research Win Sales Competitor Analysis 52

Aqute Intelligence

APRIL 25, 2024

From building an optimized profile to mastering advanced search functionalities, you'll gain the tools for competitor analysis. Everyone from a product marketing manager to a sales rep can benefit from using LinkedIn for competitor intelligence. These are an often-ignored market intelligence tool.

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Netbasequid

MARCH 7, 2022

Here’s the social media marketing and management tools’ table of contents for this post to help you navigate at light speed! NEXT GEN AI-POWERED CONSUMER AND MARKET INTELLIGENCE TOOL. Cultural and market trends. Competitive and market intelligence. Key opinion leader identification and influencer marketing.

Analysis 52

Analysis Management Marketing Marketing 52