Zoominfo

AUGUST 2, 2022

Market intelligence software helps companies better understand consumer behavior, competitor strategies, and industry trends. These powerful platforms gather, analyze, and interpret vast amounts of data, transforming raw information into actionable insights that drive strategic decision-making for go-to-market teams.

Market Intelligence 130

Market Intelligence Intelligence Intelligence Marketing 130

Netbasequid

JUNE 3, 2021

Competitive market intelligence keeps you ahead of the evolving industry around you. From emerging trends within your category, to emerging crisis you may be facing – market intelligence can guide your brand to success, help you avoid pitfalls and keep your brand’s feet firmly planted on solid ground.

Market Intelligence 98

Market Intelligence Competitive Intelligence Intelligence 98

ArchIntel

JANUARY 13, 2021

Market intelligence expert Paul Roetzer recently spoke with Shilpa Tandon , marketing manager of Contify , who discussed how the company’s marketing artificial intelligence solution works. Other applications of the platform include communications management, public relations and email marketing.

Competitive Intelligence 191

Competitive Intelligence Intelligence Intelligence Competitive 191

Aqute Intelligence

AUGUST 16, 2023

The data about people’s cross-browsing behavior will yield competitive intelligence you can use to increase your company’s market share. G2 To get the most from a competitor analysis involving customer bases, you need more than just a list of names. Loyal customers are the lifeblood of every business.

Competitor Analysis 130

Competitor Analysis Competitive Intelligence Market Segmentation Analysis 130

Aqute Intelligence

SEPTEMBER 6, 2023

To distribute this information among team members, you can create competitor reports in the form of battlecards, newsletters, and integrations that are easy to share so everyone is on the same page. Their platform targets all business functions, such as leadership, strategy, sales, marketing and product.

Competitive Intelligence 130

Competitive Intelligence Competitive Battlecard Technology 130

Aqute Intelligence

APRIL 25, 2024

From building an optimized profile to mastering advanced search functionalities, you'll gain the tools for competitor analysis. Everyone from a product marketing manager to a sales rep can benefit from using LinkedIn for competitor intelligence. These are an often-ignored market intelligence tool.

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

SCIP

JULY 19, 2021

How to Use Social Sentiment to Perform a Competitor Analysis. For any brand to succeed, awareness of competitors is mandatory. s never been a better use case for competitor analysis tools. Senior Director, CI & Market Research at Editas Medicine (Massachusetts). Interested in posting a job or applying?

Competitor Analysis 52

Competitor Analysis Analysis SCIP Competitive Intelligence 52

Alpha Sense BI

JUNE 6, 2024

Having a dedicated and comprehensive competitor analysis framework is critical, as is the ability to access all the competitive information you need in one place. What is a Competitor Analysis Framework? This helps in understanding a competitor’s overall strategic position and potential areas for growth or risk.

Competitor Analysis 40

Competitor Analysis Analysis Battlecard SWOT 40

Netbasequid

APRIL 30, 2021

Marketing intelligence is a must for every company participating online today. Here’s how to get – and stay – ahead of competitors with marketing intelligence insight! What Is Marketing Intelligence? What Is Marketing Intelligence? 10 Marketing Intelligence Use Cases.

Market Intelligence 59

Market Intelligence Intelligence Intelligence Marketing 59

Aqute Intelligence

JANUARY 23, 2024

Some provide additional services such as customer research and marketing strategy. Or they may focus less exclusively on competitive analysis, instead providing business intelligence, market intelligence, traditional market research or analysis of industry trends in addition to competitor intelligence.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Cleverx

FEBRUARY 27, 2020

Building a strong foundation in both areas will provide your organization with superior marketing intelligence which can pave the way to developing more relevant marketing strategies, improving performance, or knowing whether investment in a new market, product or service is a viable proposition.

Benchmarking 52

Benchmarking Market Intelligence Competitive Intelligence 52

Owler

MARCH 17, 2022

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

Netbasequid

JUNE 27, 2022

Some of the activities that power these efforts include risk analytics , competitor analysis , SWOT analysis, SMART goal setting, and more. And it all hinges on consumer and market intelligence. With market intelligence, you get to see all the movements within your industry. Risk Analysis: RiskNav.

Competitor Analysis 97

Competitor Analysis Analysis SWOT Market Intelligence 97

Netbasequid

DECEMBER 24, 2020

‘Twas the night before switching our consumer and market intelligence tool, Finally finding transparency for our data pool. NetBase Quid has been on an educational spree, Teaching agencies and brands a thing or three, About how consumer and market intelligence can offer oh so much more. many curiously inquired.

Competitor Analysis 98

Competitor Analysis Market Intelligence Analysis Algorithm 98

Netbasequid

AUGUST 1, 2022

This is where an AI-powered consumer and market intelligence tool works wonders. We’ve shared that market research is important for modern businesses to understand their consumers and formulate effective strategies. Let us elaborate that with a few use cases that every business owner or marketer can relate to.

Market Research 98

Market Research Marketing Research Research Marketing 98

Netbasequid

MAY 20, 2021

Here’s some key intel to keep in mind about the role media intelligence should play in your brand’s world: Nielson reports that if you’re not focusing on people as a part of your media planning, “you’re late to the party.”. What is Media Intelligence?

Intelligence 98

Intelligence Intelligence Competitor Analysis Benchmarking 98

Netbasequid

JUNE 21, 2022

A competitor analysis also identifies subjects you may want to shy away from. KOLs have the ability to give your brand a lift in the public and media eye, and therefore are an important part of your competitor analysis. Here, we have a KOL analysis which identifies top KOLs in the beauty frontier.

Competitive 98

Competitive IT Benchmarking Competitor Analysis 98

Netbasequid

JANUARY 20, 2021

Netbase Quid is the next generation consumer and market intelligence platform. Cultural and market trends. Competitive and market intelligence. Key opinion leader identification and influencer marketing. Strategic risk and M&A analysis. NETBASE QUID. Campaign strategy and execution.

Marketing 116

Marketing Marketing Profiling Competitor Analysis 116

mention

JULY 26, 2024

As a business owner or marketing professional, you know the challenge of monitoring brand mentions across multiple platforms. At its core, Mention excels in real-time tracking of brand mentions, online conversations, competitor analysis, and sentiment assessment. Mention makes this task not just manageable but effortless.

Analysis 162

Analysis Predictive Analytics Advantage Advantage 162

Owler

FEBRUARY 2, 2022

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Business information and insights platforms can make competitive intelligence research much easier for you.

Competitive Intelligence 52

Competitive Intelligence Research Competitive Intelligence 52

Netbasequid

FEBRUARY 20, 2021

There’s never been a better use case for this social media analytics and market intelligence combo. Right now, competitors are capturing your site traffic and keywords, site changes and traffic sources, and are identifying or dominating white space opportunities, and they’re doing this unchallenged.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

SCIP

MAY 3, 2021

Quick start guide to doing a competitor analysis. Podcast on strategy, intelligence & leadership. Market Intelligence Analyst at Diageo (Madrid). Learn how to build a high-ROI battlecard program that sales loves. Popular resources for members. How CI can combat misinformation and fake news. Your next job?

SCIP 52

SCIP Battlecard Competitor Analysis Competitive Intelligence 52

Netbasequid

OCTOBER 24, 2022

Social media monitoring and social listening are part of the broader social intelligence discipline, a couple of branches on the consumer and market intelligence family tree. Understanding the difference between the two is important in setting the whole course of the social intelligence process.

Due Diligence 75

Due Diligence Competitor Analysis Competitive Intelligence Benchmarking 75

Netbasequid

MARCH 26, 2021

It’s fueled by consumer and market intelligence. First, a couple of stats: The global luxury market is expected to return to 2019 levels by the end of 2022 or early 2023, driven by digital sales growth. How exactly did the luxury segment adapt and how are they planning for the future? And we have a preview below!

Retail 98

Retail Win Market Intelligence Finance 98

Netbasequid

DECEMBER 20, 2020

Unfortunately, many tools overcomplicate things to make their services seem more essential, and with consumer and market intelligence capabilities are constantly evolving, many brands are overwhelmed. Social Media Analytics shouldn’t feel mysterious and confusing – and it won’t be after reading this post!

Airline 119

Airline Restaurants Analysis Competitor Analysis 119

Similarweb

JULY 15, 2021

With just a week to go before the opening ceremony, we’re examining the most powerful digitally-driven and people-centric marketing efforts around this summer’s Games. We’ll also give you a plan to help you craft your own Olympics-worthy marketing campaign using Similarweb’s digital marketing intelligence. .

Sports 111

Sports Marketing Marketing Gaming 111

Alpha Sense BI

APRIL 26, 2024

Ideally, your competitor monitoring tool should do most of the heavy lifting so your teams can focus on strategic analysis, planning, and decision-making that drives your business forward. Additionally, for those looking for a full-scale market intelligence solution, SpyFu falls short. It also offers a 7-day free trial.

Battlecard 52

Battlecard Competitor Analysis Startups Competitive Intelligence 52

Netbasequid

NOVEMBER 23, 2022

Consumer conversations and market dynamics. NetBase Quid ® is the leading platform for consumer and market intelligence. They can also conduct comprehensive competitor analysis through battlecards, campaign tracking, and consumer feedback features. This guide is created to help you do just that. NetBase Quid ®.

Benchmarking 98

Benchmarking Analysis Competitor Analysis Battlecard 98

ATTEST

DECEMBER 14, 2020

What is competitive analysis? Competitive analysis is a form of market intelligence. The process involves gathering a wide range of information on your competitors. Competitive market analysis is a hugely valuable process for both business leaders and marketers alike.

Analysis 52

Analysis Competitive SWOT Marketing 52

ATTEST

DECEMBER 14, 2020

What is competitive analysis? Competitive analysis is a form of market intelligence. The process involves gathering a wide range of information on your competitors. Competitive market analysis is a hugely valuable process for both business leaders and marketers alike.

Analysis 52

Analysis Competitive SWOT Marketing 52

Netbasequid

APRIL 17, 2023

For instance, the structure of your template may be different if you’re preparing a presentation for investors to expand your business versus an ongoing intelligence gathering to inform internal strategies. Other external changes in the market could impact your business. Other factors.

Analysis 98

Analysis Marketing Marketing Competitive 98

Netbasequid

JANUARY 17, 2023

NetBase Quid® is built to handle the full range of consumer and market intelligence needs for brands of all sizes. With the ability to compare brands, the tool can also enhance your competitor analysis. To help you find a solution, we’ll look at 15 of the best social media reporting tools. NetBase Quid®.

Profiling 98

Profiling Competitive Intelligence Benchmarking Analysis 98

Academyci

JULY 8, 2024

The leading course was Cross Competitor Analysis, which teaches how to draw a strategic clustering map which will start a dialogue with top management, a topic of great interest (and great pain) for Competitive Intelligence professionals. Courses varied in their ranking.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Netbasequid

OCTOBER 17, 2022

NetBase Quid is great for real-time consumer and market intelligence. Scalable web tracking allowing marketers to add, track, and measure multiple social media accounts. Competitor analysis through battlecards, consumer feedback, and campaign tracking. Top Social Media Tracking Tools. NetBase Quid ®.

Benchmarking 105

Benchmarking Analysis Battlecard Competitive Intelligence 105

Evalueserve

FEBRUARY 22, 2021

In this blog, I’ll be discussing 11 Competitive Intelligence Tools that you should be using to make your life easier and your competitive intelligence better. Insightsfirst is great to use at all stages of your competitive and market intelligence journey. Social Media Analysis. Backlink Analysis.

Competitive Intelligence 64

Competitive Intelligence Competitive Intelligence Intelligence 64

Netbasequid

MARCH 24, 2023

Through consumer research and market intelligence, marketers across the board can learn from the failures and successes of the gaming industry’s collaboration with Hollywood. Consumer research and market intelligence can reveal gaming industry intel useful for future releases.

Gaming 52

Gaming Airline Market Intelligence Analysis 52

Alpha Sense BI

AUGUST 16, 2024

Market Research : GenAI tools can be used when conducting market research to analyze large volumes of market data, predict market trends, analyze customer preferences, and perform competitor analysis.

Due Diligence 59

Due Diligence Management Algorithm SWOT 59