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As a competitive intelligence analyst , you know how difficult it is to be successful without the support of sophisticated technology. The amount of data you have to deal with on a daily basis is simply unfathomable and continues to grow at an ever-faster pace.
The short answer is that yes, competitive intelligence is an ethical business activity. The longer answer is that intelligence gathering can stray into unethical territory, and it’s important for competitive intelligence firms to understand the risks and have policies for staying on the right side of the ethical (and legal) divide.
Laurie Young , director of Competitive Intelligence with Lone Star Analysis , recently spoke with ArchIntel regarding how competitive intelligence has changed with the emergence of new technologies, how to manage customers’ needs and strategies, as well as building partnerships and customer relationships in the marketplace.
While competitors may be a nuisance, competition is an integral part of business. And the fuel for these leaps and strides is competitive intel, which influences business strategy. What is Competitive Intel? Competitive intel is basically an overarching understanding of your brand position in the market. What is it not?
When it comes to understanding your industry and the competitive environment within it, data analytics and social listening tools are your best defense against a crowded market. Everything you use to monitor your brand can be used to build a competitive analysis for a robust knowledge of the competitive factors your brand is up against.
Contify will be the silver sponsor of the competitive intelligence event , IntelliCon 2020. Contify, the AI-enabled market and competitive intelligence solution s provider, has announced that they are a silver sponsor at the SCIP IntelliCon 2020. Winners will be notified through email after the event.
SCIP can now offer Continuing Education Units for qualifying programs. SCIP Awarded Prestigious Accreditation. The International Association for Continuing Education and Training (IACET) has awarded SCIP the prestigious Accredited Provider designation. stated Cam Mackey, SCIP Executive Director. ?We're KEY TOPICS.
A competitive audit is the part of the competitive intelligence process that seeks to better understand the competition and compare a brand to its peers. Why Companies Must Have Competitive Audits. A study conducted by Crayon and SCIP shows that competition is becoming stiffer across most industries.
Learn how to mind the other’s business like a pro with this detailed guide to competitive analysis. What is a Competitive Analysis? Competitive analysis is the comprehensive study of a competing brand to maintain a competitive footing. However, if you understand the process, you can do it all year – as you should.
SCIP Insights Breaking Barriers: How Smart Insights Empower Women in Business The importance of diversity and inclusion has gained widespread recognition. Competitive Intelligence, for instance, equips women with the tools to analyze market trends, anticipate competitor moves, and identify opportunities for growth.
As 2021 draws to a close, the SCIP team and I are grateful for YOU - our member community, which has shown an incredible spirit of generosity, helping their peers, and sharing experiences. Thank you for the trust you put in SCIP. Cam Mackey - SCIP Executive Director. "Not Have a peaceful, happy, and safe holiday season.
SCIP Insights From Hype to Reality: Top Trends Driving the Future of Generative AI Generative AI, once a niche topic in Artificial Intelligence (AI), has rapidly become one of the most transformative forces in technology today. Strategic Consortium of Intelligence Professionals (SCIP) memberservices@scip.org | www.scip.org Unsubscribe
ICYMI - New Content for SCIP Members. There's No Such Thing as a Magic Report : Tips on identifying research products that seem too good to be true. There's No Such Thing as a Magic Report : Tips on identifying research products that seem too good to be true. Upcoming SCIP events. New CI jobs on SCIP Job Board.
How much on research, working with sales etc. JULY 28 - Hear about new ways to get value from your SCIP membership in our latest Town Hall. Senior Advisor, CI & Research at Dell (US). Visit the SCIP Career Center. Visit the SCIP Career Center. Strategic & Competitive Intelligence Professionals (SCIP).
What is Competitive Intelligence? Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Competitive intelligence research answers questions such as: What are my competitors’ strengths and weaknesses?
SCIP Insights Innovation Through Intelligence: Driving Sustainable and Scalable Business Growth Today, innovation has become the foundation of sustainable growth. This blog explores how intelligence, particularly competitive intelligence (CI), can drive innovation and facilitate sustainable and scalable business growth.
That’s why we’re excited to invite you to our upcoming workshop, Foundations of VOC Research, taking place on September 24 and 25, 2024, from 11:00 AM to 2:00 PM EST each day. Don’t miss out — register today to secure your spot and take the first step towards mastering VOC research.
In his most recent role as Senior Research Analyst, Chad led numerous research projects for AIM’s clients, delivering strategic insights and recommendations that have helped clients make informed business decisions.
Empower your business with comprehensive competitor research At the core of our Competitor Intelligence services, Fuld & Company’s research capabilities empower you to gain a deeper understanding of your competitors. The post Competitor Research appeared first on Fuld & Co.
Dear %FIRSTNAME%, This is your final opportunity to submit your proposals and contribute to SCIP IntelliCon Barcelona 2024! We invite you to submit your proposals for sessions that will shape the future of Competitive Intelligence and data-driven decision-making. Thank you for your continued support and involvement with SCIP.
SCIP Announces New Board Leadership. SCIP, the global non-profit community advancing the practice of ethical competitive intelligence, is pleased to announce the appointment of its new Board leadership team: Chair : Jay Nakagawa of Dell. said Cam Mackey, Executive Director of SCIP. ?The m extremely proud of what we?ve
WORKSHOP ALERT FOUNDATIONS OF WAR GAMING Don't drive blind in today's competitive world. Hearing from you will allow us to further enhance our services to better serve the SCIP member community. Hearing from you will allow us to further enhance our services to better serve the SCIP member community.
SCIP Insights Uniting Forces: How CEMIR and SCIP are Revolutionizing Emergency Management In the dynamic world of emergency management, collaboration and innovation are key to staying ahead. This vision is now a reality, thanks to the collaboration between CEMIR and SCIP. Join us and be a part of the revolution.
WORKSHOP ALERT FOUNDATIONS OF WIN/LOSS In today's competitive landscape, understanding why deals are won or lost is crucial for sustaining business growth. Join our exclusive workshop on mastering Voice of the Customer (VOC) research! Learn to drive strategic decisions, analyze data effectively, and boost customer satisfaction.
WORKSHOP ALERT FOUNDATIONS OF WIN/LOSS In today's competitive landscape, understanding why deals are won or lost is crucial for sustaining business growth. Join our exclusive workshop on mastering Voice of the Customer (VOC) research! Learn to drive strategic decisions, analyze data effectively, and boost customer satisfaction.
This on-demand video offers several practical recommendations for ensuing the providers and research. There is No Such Thing as a Magic Report: Tips on Research Accuracy, Validity & Ethics. When we buy and use research, we need to verify we're using providers that are trustworthy, reputable, and ethical. KEY TOPICS.
May 8, 2024 10:00 AM-1:30 PM EST Guest Expert Ana Chubinidze CEO AdalanAI Register Now WORKSHOP ALERT FOUNDATIONS OF WAR GAMING Don't drive blind in today's competitive world. Hearing from you will allow us to further enhance our services to better serve the SCIP member community.
AIM’s Vice President, Anne Herron, earned Professional Research Certification (PRC) through the Marketing Research Association. Analysts Kristin Langrill, Ann Sigsby, and Chad Groenhout earned SCIP Certification from the Strategic & Competitive Intelligence Professionals (SCIP).
SCIP Insights Intelligence in Negotiation: Outmaneuvering the Competition Negotiation is more than just a conversationits a strategic game where Intelligence plays a defining role. But what does Intelligence in negotiation truly mean, and how can it be applied to outmaneuver the competition?
AIM’s Vice President, Anne Herron, earned Professional Research Certification (PRC) through the Marketing Research Association. Analysts Kristin Langrill, Ann Sigsby, and Chad Groenhout earned SCIP Certification from the Strategic & Competitive Intelligence Professionals (SCIP).
Get Ready to Unravel the Secrets of AI & Competitive Intelligence at the SCIP IntelliCon Nashville 2024 at Loews Vanderbilt Hotel! SCIP IntelliCon Nashville 2024 is just around the corner (April 22-25). Don't miss this opportunity to connect with the leading experts in AI and Competitive Intelligence!
Dear %FIRSTNAME%, Join us for the premier event of the year - SCIP IntelliCon Nashville 2024, happening April 22 - 25 ! This expanded 4-day conference offers unparalleled access to industry thought leaders and the latest advancements in AI and Competitive Intelligence (CI). Keynote Speakers You Won't Want to Miss!
As we shared in a recent webinar with SCIP, How to Accelerate Your Business with Continuous Competitive Intelligence , the rapidly changing market landscape is driving brands’ competitive dynamics – or it should be. And this is just one segment of competitive monitoring that’s a must for all companies today.
NEW RESEARCH COLLABORATION. Competitive Enablement Report. SCIP and Klue teamed up to ask hundreds of key stakeholders for Competitive Intelligence what they need from CI.? COMPETITIVE STRATEGY & INTELLIGENCE JOBS. New Opportunities on SCIP's Career Center? Director, Competitive Intelligence.
96 Hi {{lead.First Name:default=there}}, In today’s competitive landscape, it is critical for industry leaders to have access to technology that can gather meaningful data and deliver actionable insights in real-time. "In
In a previous post, we talked about competitive intelligence and its benefits, strategy, as well as examples of information that can be analyzed to yield insights. One component of competitive intelligence is having a competitor analysis template to inform your efforts. Perform competitive market research.
SCIP Insights Harnessing Intelligence: Market and Competitive Intelligence Platforms and Business Success Operating in today's business environment is like navigating a complex maze. This is where market and competitive intelligence (M&CI) platforms come in.
"By approximating real-world behavior, mathematical modeling and simulation can be used to highlight important trade-offs and assumptions associated with various strategic choices , forecast market demand under different scenarios, and help managers understand and predict competitive responses or customer behaviors.". READ THE ARTICLE.
SCIP Insights How Generative AI can be utilized as a Powerful Tool for Competitive Intelligence (CI) without the Risks. Inside CIRAT, we have used GenAI to assist in the research and production of competitive, strategic/tactical, and law enforcement intelligence. GenAI is a team member, not the team.
s Madureira delivered at SCIP EuroSummit, aims to improve CI practice and raise the discipline?s As SCIP and Klue research has shown, at many organizations CI and their senior stakeholders are out of alignment. Is SCIP Training Right For You? EXPLORE SCIP TRAINING. Visit the SCIP Career Center. LISTEN NOW.
SCIP Insights AI-Powered Competitive Intelligence: Transforming Business Strategies in the Digital Age In today's hyper-competitive landscape, staying ahead of the curve is essential for businesses striving to thrive. Traditional methods of gathering competitive intelligence are no longer sufficient in the digital age.
2021 State of Competitive Intelligence. Crayon & SCIP surveyed 1,000+ CI professionals to learn the best practices, challenges, and opportunities to improve the impact they have on their organizations: CI processes continue to evolve (less time on research, more time on communication & stakeholder engagement).
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