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What is Competitive Intelligence? Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Competitive intelligence research answers questions such as: What are my competitors’ strengths and weaknesses?
As pioneers in developing ethical methodologies for competitor research over 50 years ago, we employ a blend of detailed secondary research and targeted primaryresearch to uncover the tactics and strategies of your key competitors.
9 hours of live training Highly interactive - not a lecture SCIP Certification eligible Breakout exercises Post-workshop coaching session Register Now GUEST EXPERT Erik Glitman started Fletcher/CSI in 1988 and currently serves as the company’s Chief Executive Officer.
9 hours of live training Highly interactive - not a lecture SCIP Certification eligible Breakout exercises Post-workshop coaching session Register Now GUEST EXPERT Erik Glitman started Fletcher/CSI in 1988 and currently serves as the company’s Chief Executive Officer.
SCIP Insights Optimize Your Go-to-Market Strategy to Succeed in Competitive Markets Imagine setting out on a journey to a new destination without a GPS or map. Practical Insight: Primaryresearch is the best way to uncover the market factors that will impact your product. Are they targeting a specific segment?
SCIP Insights Reaching Level 4 Maturity to Maximize Revenue Growth Part 3 of 3: What are the Key Learnings Reprinted with the permission of the Strategic Management Society Over my 20+ years in studying business development, I have realized how typical Procurement processes make things more difficult than they need to be.
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