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Research: Businesses optimistic as they deploy generative AI

CIO

Leading CEOs are using it to create new processes and competitive differentiation. More about the research For our primary research, we interviewed more than 2,300 executive and senior IT and business leaders from organisations in 34 countries across North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.

Research 284
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Bridging the IT skills gap, Part 1: Assessing current strategies and introducing GenAI as a unified solution

CIO

CIOs who act decisively now will gain a competitive edge by building adaptable, AI-ready teams. Learn more about IDCs research for technology leaders OR subscribe today to receive industry-leading research directly to your inbox. Mona Liddell is a research manager for IDCs CIO Executive Research team.

IT 467
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Research: Businesses optimistic as they deploy generative AI

CIO

Leading CEOs are using it to create new processes and competitive differentiation. More about the research For our primary research, we interviewed more than 2,300 executive and senior IT and business leaders from organisations in 34 countries across North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.

Research 334
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Solving the tech debt problem while staying competitive and secure

CIO

It’s a common scenario among CIOs — it’s often easier to communicate and gain consensus with business stakeholders on the urgent need for innovation (a competitiveness factor) and cybersecurity (an existential threat) than on addressing maintenance tasks (technical debt). Learn more about IDC’s research for technology leaders.

Security 370
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What is Secondary Market Research?

mention

Secondary market research involves utilizing preexisting data and insights gathered from various sources in the past. Unlike primary research, which gathers new and original data through surveys or experiments, secondary research relies on already available information. But why is it so important, exactly?

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How to do competitive intelligence research

Aqute Intelligence

Want to do your own competitive research? The good news is that there’s no secret formula, and anyone can gather competitive intelligence. But that’s not to say you can’t use a DIY approach to competitive intelligence – just that it will take you time to learn where to look, and how to access crucial details.

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In-house vs third-party competitor research

Aqute Intelligence

Despite our obvious bias, we know that you don’t always need an external competitive intelligence agency. Your own colleagues can conduct competent, actionable competitor research. Competitor research is a constant process Competitor research can’t be a one-off process, because your competitors are always changing.

Research 147