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CIOs who act decisively now will gain a competitive edge by building adaptable, AI-ready teams. She led large-scale primaryresearch studies and advised the IBM Systems and IBM Cloud teams and executive leadership on strategy, market dynamics and trends, and competitors.
It’s a common scenario among CIOs — it’s often easier to communicate and gain consensus with business stakeholders on the urgent need for innovation (a competitiveness factor) and cybersecurity (an existential threat) than on addressing maintenance tasks (technical debt).
Leading CEOs are using it to create new processes and competitive differentiation. More about the research For our primaryresearch, we interviewed more than 2,300 executive and senior IT and business leaders from organisations in 34 countries across North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.
Leading CEOs are using it to create new processes and competitive differentiation. More about the research For our primaryresearch, we interviewed more than 2,300 executive and senior IT and business leaders from organisations in 34 countries across North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.
Want to do your own competitiveresearch? The good news is that there’s no secret formula, and anyone can gather competitive intelligence. But that’s not to say you can’t use a DIY approach to competitive intelligence – just that it will take you time to learn where to look, and how to access crucial details.
Four of the top 7 competitive intelligence blogs were written in 2009. 2 were competitive intelligence analytic tools, which the other 2 were relationship skills: emotional intelligence; and marketing, R&D and product development relationships. This is a powerful competitive weapon since this is not the case at many companies.
Using the right tools is important when conducting market and competitive intelligence research especially now that M/CI analysts have to deal with massive amounts of data, says Peter Grimm , president of competitive intelligence company Cipher Systems. ArchIntel™ -.
Secondary market research involves utilizing preexisting data and insights gathered from various sources in the past. Unlike primaryresearch, which gathers new and original data through surveys or experiments, secondary research relies on already available information. But why is it so important, exactly?
Competition continues to heat up between traditional energy producers and the fast-growing “clean energy” segment. In such a dynamic competitive backdrop, energy producers must struggle fiercely to maintain and expand their market share. Companies must rely on their competitive intelligence executives to light the way forward.
Despite our obvious bias, we know that you don’t always need an external competitive intelligence agency. Your own colleagues can conduct competent, actionable competitor research. Your in-house teams can do things that competitive intelligence agencies can’t, like ask salespeople what they hear in the field.
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1: The goldilocks of competitive intelligence agencies We’re a medium-sized agency. 2: Support your in-house competitive intelligence function There are occasions when your own in-house competitive intelligence activity needs support. Aqute’s research team is skilled at using a systematic approach to data collection.
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Contify, the AI-enabled market and competitive intelligence solutions provider, has announced today the launch of its ‘IntelligenceEdge Partner Programme’ to help market research firms deliver their research and insights to their clients through Contify’s Market and Competitive Intelligence Platform.
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Whether you’re a seasoned professional or new to Competitive Intelligence, our series of Essential Skills for Competitive Intelligence Professionals will give you the knowledge and tools you need to excel. What is competitive intelligence?
Octopus, a provider of competitive intelligence , said the quest for information is best undertaken by starting on a blank sheet of paper. Octopus revealed that, in learning about its client’s rivals, it needed to develop a more extensive investigative strategy using primaryresearch methods.
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While evolving its mainstay research and data management offerings, our company now provides a wide range of intelligence consulting services. The company’s intelligence resources incorporate cutting edge IT components, which are critical to AIM’s systems and efficiencies.
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Contify’s competitive intelligence solution automates intelligence reports for a competitive intelligence company. As part of the engagement, Contify customized its AI-enabled market and competitive intelligence platform to deploy a custom competitive intelligence solution for the competitive intelligence company.
That being said ,if you have someone who is fantastic at making people feel at home and pulling information from a consumer, then it can be a very helpful type of market research! PrimaryResearch. Competitive Analysis. What’s your competition up to? Maybe it’s a focus group, survey or a one-on-one interview.
The webinar was hosted by Contify, a leading competitive intelligence company. The webinar focused on the evolving nature of competitive market intelligence and provided an essential guide to business professionals for augmenting growth with the integration of ‘Primary and Secondary’ intelligence advantage.
Primary vs. secondary research. The difference between primary and secondary research lies in how involved the researcher is in the data collection process. Secondary research, also referred to as desk research, is where the organization finds already collected data and analyzes it to find the information needed.
Competition in the industry is seen to expand in conformity with the expected rise in AI spending. It will be up to the competitive intelligence professionals in each firm to provide the insights needed to exploit the windfall opportunities. Executive Profile: Deb Miedema, Head of Competitive Intelligence, Technical Adviser at Google.
Business intelligence (BI) and analytics are competitive necessities in today’s fast-moving, data-driven business world. Businesses require a centralized resource for business intelligence in order to stay ahead of the competition and perform agile decision-making. Start your free trial today.
Leveraging Expert Insights on healthcare trends allows researchers to understand how new developments impact the life sciences landscape at a deeper level and make well-informed investment decisions. This information helps in evaluating the potential future revenue streams of healthcare companies and their competitive position in the market.
What is Competitive Intelligence? Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Competitive intelligence research answers questions such as: What are my competitors’ strengths and weaknesses?
Competitive market analysis helps you make informed decisions about anything from marketing to hiring. No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. The same goes for finding your way in your competitive landscape.
Competitive market analysis helps you make informed decisions about anything from marketing to hiring. No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. The same goes for finding your way in your competitive landscape.
Now, with the integration of generative AI (genAI), AlphaSense has pioneered the way that researchers can gather competitive information through Expert Insights. Below, we explore the value of AI within Expert Insights and how it can revolutionize your primary investment research.
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As a primaryresearch expert, I am always looking to for ways to motivate others to share. While the book focuses on closing sales deals, the same tactics will work to promote sharing when conducting competitive intelligence collection or win/loss interviews. So much about life revolves around effective communication.
Whether measured in time or money spent, the total costs of conducting secondary market research are much lower compared to primaryresearch. Web mining comes with a cost, but it typically pays for itself as it allows control over the research – and the ROI of accurate research is always financially beneficial long-term.
Learn how to diagnose what needs to be fixed in your competitive intelligence program by reading Competitive Intelligence Rescue. DIY (Do it yourself) competitive intelligence. Adding primaryresearch capabilities. Competitive Intelligence Rescue: Diagnostic Quiz. What were the real problems?
Plus with lower cost per one-on-one call, Expert Insights is the ultimate primaryresearch package to optimize your research budget and maximize your ROI. Although thousands of interview transcripts are added per month in AlphaSense’s ever-growing library, the monthly subscription is a fixed rate.
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From conducting detailed market due diligence procedures to meeting urgent data requirements, our research services support all business processes, client sectors, and geographical areas. Our research services include: Market Intelligence and Strategic Research. Custom Rapid Research. Procurement Research.
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