Alpha Sense BI

SEPTEMBER 25, 2023

Our latest extension of Smart Summaries gives you an overview of an entire company, its performance, outlook, strengths and weaknesses, competitive landscape, and much more—in a bite-sized summary. Accessing Company Smart Summaries allows users to get up-to-speed on competition quickly and identify any areas requiring further insights.

SWOT 111

SWOT Competitive Landscape Research Competitive 111

Alpha Sense BI

OCTOBER 29, 2024

Picture this: you are a professional conducting market research and decide to ask your genAI tool for specific market insights relevant to your research area. This can lead to distorted market research or misled investment evaluations and ultimately negatively affect business outcomes.

SWOT 52

SWOT Marketing Research Market Research Due Diligence 52

Alpha Sense BI

JUNE 18, 2024

Market research and the processes it entails have dramatically transformed over the past decade. By relying on manual methods of market research and neglecting tools that could enhance and accelerate their research, companies are choosing to be reactive, rather than proactive.

Marketing Research 52

Marketing Research Market Research Research Marketing 52

Alpha Sense BI

JUNE 18, 2024

Market research and the processes it entails have dramatically transformed over the past decade. By relying on manual methods of market research and neglecting tools that could enhance and accelerate their research, companies are choosing to be reactive, rather than proactive.

Marketing Research 52

Marketing Research Market Research Research Marketing 52

Alpha Sense BI

JUNE 23, 2023

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

Marketing Research 52

Marketing Research Market Research Research Marketing 52

Owler

DECEMBER 20, 2021

What is a Competitive Analysis? Competitive analysis assists business owners and marketing teams to understand their company’s target market by examining the strengths and weaknesses of competitors' business strategies. SWOTs are a simple but powerful tool.

Analysis 52

Analysis SWOT Competitive Competitor Analysis 52

mention

OCTOBER 11, 2023

Narrowing your focus to a specific niche can be scary, particularly when you’re trying to gain traction in a competitive market. A Smaller Pool = More Opportunities The widely adopted “generalist” approach inevitably invites more competition. How competitive is it?

Marketing 173

Marketing Marketing Commerce Knowledge 173

Netbasequid

SEPTEMBER 30, 2022

New product development is the process of bringing a new product to the market! And to do that, businesses conduct ongoing market research throughout the process to ensure they are creating a product based on intelligence rather than intuition. Threats to the idea include competition, high market regulation, and security risks.

Research 98

Research IT SWOT Analysis 98

GrowbyData

FEBRUARY 23, 2023

Search Engines have become a central part of marketing, research, shopping, learning, and much more. To a recent study, Google has 92.58% of the market share in the whole world and 87.72% of the market share in the United States of America as of December 2022 and has dominated the search engine markets.

Intelligence 98

Intelligence Intelligence Competitive Landscape Annotation 98

ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. Keeping your eye on the ball when it comes to your competition is incredibly important to make sure you don’t get blindsided. What is competitive analysis? Competitive analysis is a form of market intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. Keeping your eye on the ball when it comes to your competition is incredibly important to make sure you don’t get blindsided. What is competitive analysis? Competitive analysis is a form of market intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

Netbasequid

SEPTEMBER 26, 2022

Your market research platform should help you assess the field through competitive intelligence including product comparison, market share, and SWOT analysis. This includes competitive pricing, which is a technique frequently used by established businesses to block entry for new entrants.

Research 97

Research Marketing Marketing SWOT 97

ATTEST

JUNE 19, 2023

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. The same goes for finding your way in your competitive landscape.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

ATTEST

JUNE 19, 2023

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. The same goes for finding your way in your competitive landscape.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

Alpha Sense BI

JULY 11, 2024

Here are some of the main value offerings provided by Expert Insights: SWOT Analysis Strengths, weaknesses, opportunities, and threat (SWOT) analysis of your peers helps in understanding competitors’ overall strategic position and potential areas for growth or risk.

SWOT 52

SWOT Analysis Primary Research Gaming 52

Netbasequid

APRIL 17, 2023

A market analysis provides enough data to harmonize these techniques and make informed predictions about the market. Market analysis can be expensive if you don’t have the skill to conduct it in-house. An alternative explanation is that more market share gives you more power in the market, whether with suppliers or customers.

Analysis 98

Analysis Marketing Marketing Competitive 98

Owler

MARCH 17, 2022

For example, marketers may use newfound data to optimize marketing strategies for a competitive edge, learn more about their audience, and define key performance indicators (KPIs) to improve activities in a market segment. Marketing intelligence paints a clearer picture of the market at large.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52

ATTEST

JANUARY 3, 2022

Using consumer data for market analysis. A range of market research tools and different data sources are used in the market analysis process, such as census statistics, focus groups or social media, but in this article, we’ll focus specifically on consumer data obtained through online surveys. Get your copy now.

Analysis 52

Analysis Marketing Marketing Marketing Research 52

ATTEST

JANUARY 3, 2022

Using consumer data for market analysis. A range of market research tools and different data sources are used in the market analysis process, such as census statistics, focus groups or social media, but in this article, we’ll focus specifically on consumer data obtained through online surveys. Get your copy now.

Analysis 52

Analysis Marketing Marketing Marketing Research 52

ATTEST

DECEMBER 2, 2020

Using consumer data for market analysis. A range of market research tools and different data sources are used in the market analysis process, such as census statistics, focus groups or social media, but in this article, we’ll focus specifically on consumer data obtained through online surveys.

Analysis 52

Analysis Marketing Marketing Marketing Research 52

ATTEST

DECEMBER 2, 2020

Using consumer data for market analysis. A range of market research tools and different data sources are used in the market analysis process, such as census statistics, focus groups or social media, but in this article, we’ll focus specifically on consumer data obtained through online surveys.

Analysis 52

Analysis Marketing Marketing Marketing Research 52

Alpha Sense BI

APRIL 3, 2024

Step 3: Analyzing Opportunity In this final step, we build off of our foundational research to find specific gaps, challenges, and/or opportunities to cannibalize or grow market share. In AlphaSense, a great jumping off point for this SWOT analysis is heading back over to our Smart Summaries modules on the Company page.

Analysis 52

Analysis SWOT Marketing Marketing 52

Alpha Sense BI

MARCH 21, 2024

However, engaging with experts who have the right expertise and qualifications is critical when conducting primary market research to empower your business decisions. Instant Insights – Leverage our generative AI to glean instant insights and SWOT analysis from any expert or earnings transcript with Smart Summaries.

Primary Research 59

Primary Research Due Diligence SWOT Pharmaceutical 59

Alpha Sense BI

AUGUST 16, 2024

Those who have been slow or resistant to adopting these technologies have fallen behind the competitive curve. Market Research : GenAI tools can be used when conducting market research to analyze large volumes of market data, predict market trends, analyze customer preferences, and perform competitor analysis.

Due Diligence 59

Due Diligence Management Algorithm SWOT 59

Alpha Sense BI

APRIL 26, 2024

Market landscapes are moving fast in 2024—and so are your competitors. Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients.

Battlecard 52

Battlecard Competitor Analysis Startups Competitive Intelligence 52

Alpha Sense BI

DECEMBER 18, 2023

Those who have been slow or resistant to adopting these technologies have already begun to understand the significant competitive cost of lagging behind. From opportunity identification and due diligence to investment decision-making and portfolio management, AI is now a key tool for most asset managers.

Due Diligence 59

Due Diligence Management Briefing Algorithm 59

ATTEST

MAY 11, 2021

You could have the greatest idea for a product, but if there’s no market for it, you will lose. Market research will give you an idea of how likely you are to be successful: is there even a demand for a product like yours? Market analysis can be part of a SWOT analysis to identify opportunities and threats.

Analysis 52

Analysis Marketing Marketing Marketing Research 52

ATTEST

MAY 11, 2021

You could have the greatest idea for a product, but if there’s no market for it, you will lose. Market research will give you an idea of how likely you are to be successful: is there even a demand for a product like yours? Market analysis can be part of a SWOT analysis to identify opportunities and threats.

Analysis 52

Analysis Marketing Marketing Marketing Research 52

Alpha Sense BI

JULY 14, 2023

Generative AI for Market Research Artificial intelligence (AI) has been expediting research and analysis — during and outside of earnings season — for financial analysts and corporate strategists for over a decade.

Analysis 52

Analysis SWOT Competitive Intelligence Intelligence 52

Alpha Sense BI

JANUARY 2, 2024

Smart Summaries : The first generative AI toolset we released, which significantly speeds up the research process for business and financial professionals by providing instant summarization of earnings calls, company and industry outlooks, SWOT perspectives, and more.

SWOT 52

SWOT Knowledge Innovation Competitive Intelligence 52

Alpha Sense BI

JUNE 14, 2024

It could also include external knowledge, such as competitive data, news, and any primary or secondary research. With the sheer amount of data that enterprise organizations must keep track of, an effective knowledge management system is imperative to maintaining organizational efficacy and gaining a competitive advantage.

Knowledge 52

Knowledge Marketing Research Market Research Intellectual Property 52

Alpha Sense BI

JUNE 21, 2024

So why should you start tracking rainbow capitalism themes in your competitive analysis and market strategy? For businesses and financial investors, tracking themes in rainbow capitalism is essential for completing your market analysis and turning your competitive strategy from reactive to proactive.

Due Diligence 52

Due Diligence Benchmarking Capital Primary Research 52

Alpha Sense BI

OCTOBER 16, 2024

Here are seven things you miss out on by only using Bloomberg for your investment research. Related Reading: Top 10 Alternatives to Bloomberg Terminal AlphaSense vs. Bloomberg Premium Content Libraries In market research, the more diversified content sources you have access to, the better and more accurate your insights will be.

Research 52

Research SWOT Analysis Marketing Research 52

Alpha Sense BI

JANUARY 17, 2024

Enterprise Search – Key Use Cases Internal Knowledge Management Effective knowledge management is critical for maintaining organizational efficacy and gaining a competitive advantage. This advanced functionality is especially crucial for professionals in financial sectors who deal with complex and diverse sets of data.

SWOT 52

SWOT Knowledge Algorithm Research 52

Alpha Sense BI

JUNE 25, 2024

Well-rounded, comprehensive research minimizes informational blind spots and helps identify red flags and potential risks, giving you a competitive advantage and confidence in deploying capital. Below, we outline the most relevant qualitative and quantitative criteria to cover on your due diligence checklist.

Due Diligence 52

Due Diligence Intellectual Property SWOT Capital 52

Alpha Sense BI

NOVEMBER 9, 2023

Does the risk of a new and potentially unethical technology like genAI outweigh the competitive advantage it offers? Download our infosheet , 4 Key Considerations for Generative AI in Market Research Workflows , to get the answers you need. Industry leaders are wondering: what are the cons of genAI within the consulting space?

Algorithm 52

Algorithm SWOT Knowledge Data Analysis 52

Alpha Sense BI

SEPTEMBER 28, 2023

To stay ahead of new trends, identify risks and opportunities, and gain competitive advantages, you need the ability to conduct deeper market analysis that goes beyond simply consuming information but that helps you make smarter decisions and build better strategies. And yet, not all market analysis is created equal.

Analysis 52

Analysis Marketing Marketing Primary Research 52