Zoominfo

APRIL 23, 2020

But long, complicated sales cycles need more than just names and numbers. Marketing and sales intelligence data is dynamic, which is to say frequently and continuously refreshed. But a lot of marketing, sales, and recruiting professionals don’t know how much data has changed over the past few years!

Sales 189

Sales Intelligence Intelligence Profiling 189

Zoominfo

OCTOBER 5, 2021

Attempting to grow your business without marketing intelligence is a lot like driving without directions. Without a clear understanding of your industry or market, you’ll be ill-equipped to make informed business decisions. Businesses are catching on to the importance of market intelligence. billion in 2020 to $33.3

Market Intelligence 130

Market Intelligence Intelligence Intelligence Marketing 130

Zoominfo

MARCH 22, 2018

The art of the sales pitch has drastically changed in recent years. In fact, experts estimate that 50%-90% of the buyer’s journey is complete before the buyer even speaks to a sales rep ( source ). In fact, experts estimate that 50%-90% of the buyer’s journey is complete before the buyer even speaks to a sales rep ( source ).

Sales 196

Sales Market Intelligence Research Profiling 196

Zoominfo

AUGUST 2, 2022

Market intelligence software helps companies better understand consumer behavior, competitor strategies, and industry trends. These powerful platforms gather, analyze, and interpret vast amounts of data, transforming raw information into actionable insights that drive strategic decision-making for go-to-market teams.

Market Intelligence 130

Market Intelligence Intelligence Intelligence Marketing 130

Zoominfo

FEBRUARY 27, 2025

Its why were thrilled to be named a leader in both The Forrester Wave: Intent Data Providers For B2B, Q1 2025 and The Forrester Wave: Marketing And Sales Data Providers For B2B, Q1 2024. Were expanding the data universe to include things like web activity, job transitions, competitive shifts, and technographic changes.

Sales 130

Sales Profiling Win Intelligence 130

Zoominfo

SEPTEMBER 17, 2024

Business is more competitive than ever, and conventional prospecting is simply no longer enough. Lead mining is becoming increasingly commonplace among companies seeking to expand into new markets and territories, as well as those hoping to increase profitability. There are many lead mining tools and platforms available today.

Business 130

Business Profiling Sales Data Mining 130

Primary Intelligence

JANUARY 19, 2022

Sales reps must make the most of this shortened window of time by gaining a thorough understanding of what decision drivers cause won and lost deals and what specific things they can do as individuals to increase win rates. Additionally, over 50% of the time, sales reps will give a different reason for a win or loss than their buyer.

Sales 160

Sales Battlecard Win Loss 160

mention

JULY 5, 2024

Information you collect about competitors and customers, which helps you maintain a competitive advantage, is known as competitive intelligence. Growing your market share is impossible without it in today’s hyper-competitive environment. What is Competitive Intelligence?

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Competitive Intelligence Competitive Intelligence Intelligence 140

Zoominfo

MARCH 26, 2025

Luckily, todays top marketers are able to assemble a much more accurate view of their customers and prospects by relying on Go-to-Market Intelligence , which fuses high-quality B2B data, real-time buying signals, and AI-fueled insights. And marketers can surface this vital information to gain a critical competitive advantage.

Marketing 130

Marketing Marketing Profiling Intelligence 130

CIO

AUGUST 9, 2022

The moment that models start guiding strategic decisions, there is a shift in requirements,” explains René Traue, senior data scientist at the market intelligence and consultancy firm GfK. Artificial Intelligence, Machine Learning This has become a particular difficulty in a crucial area of AI: decision support.

Win 397

Win Algorithm Market Intelligence Intelligence 397

ArchIntel

DECEMBER 7, 2020

Brian Greenberg , head of Marketing Competitive Intelligence with Aruba Networks , subsidiary of Hewlett Packard Enterprise (HPE), and member of HPE’s Competitive Intelligence Council, recently spoke with ArchIntel regarding how to develop trust with stakeholders and decision makers, how to remove data bias and build an effective team.

Competitive Intelligence 156

Competitive Intelligence Competitive Intelligence Intelligence 156

Zoominfo

AUGUST 31, 2020

Technology : Sales and marketing intelligence platforms and customer relationship management systems. Go-to-market plays : Upsell campaigns, Net Promoter Score campaigns, customer referral campaigns, loyalty program rollouts, and automated customer service surveys. Market Expansion.

Marketing 264

Marketing Marketing Market Intelligence Hospitals 264

Netbasequid

JANUARY 20, 2021

Solid market intelligence helps brands keep pace, and even ahead of, ever-changing market conditions. And although it’s only one tool in your marketing metrics arsenal, market intelligence is one that you’ll want to keep updated and in good working order for precisely that reason!

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

ArchIntel

FEBRUARY 9, 2021

Spectrum, a provider of internet, TV and home phone services, has announced that it is on the lookout for a market intelligence manager to provide its operations with much-needed insights. These were summed up as rivals’ activities that can potentially affect market dynamics.

Market Intelligence 104

Market Intelligence Intelligence Intelligence Management 104

ArchIntel

APRIL 20, 2021

The global professional services market is expected to grow from $5028. The market is expected to reach $7063. — Research And Markets. Crowe is currently recruiting a market intelligence manager to serve as an integral part of the company’s market intelligence team headquartered in Grand Rapids, Michigan.

Market Intelligence 104

Market Intelligence Intelligence Intelligence Management 104

Aqute Intelligence

SEPTEMBER 6, 2023

Staying ahead in today's fast-paced B2B technology industry is a lot like a game of chess, where competitive intelligence plays a big role in sales, marketing, and product teams. In this article, we’ll check out some top competitive intelligence platforms that cater to medium to large B2B technology companies.

Competitive Intelligence 130

Competitive Intelligence Competitive Battlecard Technology 130

Evalueserve

FEBRUARY 2, 2021

When it comes to Market Intelligence, there are 4 things that you must know to succeed. Market Intelligence helps organizations cultivate strategies to navigate their unique market and competitive landscape. . Sales will certainly have different feedback than product! . Market Analysis.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Competitor Analysis 98

Evalueserve

JANUARY 28, 2021

Market Intelligence can be a daunting task to start for a business—it takes a lot of time to complete all the necessary research before even getting down to the analysis and implementation. That’s why we want to break Market Intelligence down into 5 easy steps for you. What about the impact on sales? .

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

Netbasequid

NOVEMBER 3, 2021

Brands need market intelligence tools that will inform strategic decision-making across their enterprise. As such, you need market intelligence tools that can not only scoop it up but package it in a way that makes sense. Tubular Intelligence. Crunchbase Pro. Trustpilot. Intricately. NetBase Quid. Crunchbase Pro.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

Aqute Intelligence

JANUARY 16, 2020

Competitive intelligence is used by many different departments within a typical organisation. Everyone from the sales team to the CEO has an interest in how competitors are performing. A competitive intelligence agency has both the capacity and the know-how to provide a clear assessment of the entire market.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

ArchIntel

FEBRUARY 23, 2021

Arrow Electronics announced that it has an opening for the Market Intelligence Analyst II position. In a help wanted ad on LinkedIn, the Fortune 500 firm said that the job entails taking charge of supplying sales teams and clients alike with actionable intelligence on programs and initiatives of select government agencies.

Market Intelligence 104

Market Intelligence Intelligence Intelligence Data Mining 104

Zoominfo

MARCH 24, 2021

You hire talented sales and marketing professionals and set them up with state-of-the-art CRM and automation tools. However, if that data isn’t clean, your marketing and sales efforts take a hit. For B2B companies, bad data and data decay weaken CRM and sales and marketing automation tools.

Sales 251

Sales Loss Profiling Marketing 251

ArchIntel

OCTOBER 5, 2021

Rubrik is currently searching for a qualified individual to serve as the company’s director of competitive intelligence, for placement in its offices in San Francisco, California. The job also calls for a candidate who can train sales teams on successful competitive strategies.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Evalueserve

MARCH 1, 2021

Evalueserve’s “Competitive Intelligence Spotlight” series puts different competitive intelligence (CI) professionals in the limelight to share their experiences and unique perspectives. Overall, I have about 17 years of experience, mostly focusing on research and sales intelligence.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

ArchIntel

AUGUST 31, 2021

Cybersecurity company BeyondTrust has announced a vacancy for the role of senior manager of competitive intelligence. The role is focused on competitive and market intelligence , analysis and research across the cybersecurity space.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

ArchIntel

FEBRUARY 23, 2021

Khoros , a provider of digital-first customer engagement software, is looking for a manager of competitive intelligence who will join its market intelligence team. Khoros, headed by CEO Jack Blaha , also operates in New York, San Francisco, London and Sydney, according to enterprise intelligence company Craft.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

ArchIntel

JULY 6, 2021

Outcomes-based marketing company Epsilon is looking to hire a senior competitive intelligence manager who will serve as a market intelligence resource for various stakeholders within the enterprise. The senior manager will partner with product marketing, product management and sales teams, among others.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Zoominfo

MAY 22, 2024

Like countless companies, Apricorn uses email as a cornerstone of its sales playbook. We’re in sales. They actually get more out of the sales process, at scale and faster than ever. McGriff is a business development manager at Apricorn , a manufacturer of hardware-encrypted external data storage. Sell Smarter. Win Faster.

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Win Sales Capital Retail 130

ArchIntel

JUNE 1, 2021

Search and content intelligence platform provider Conductor has announced an opening for the role of competitive intelligence analyst to join its marketing team in New York. The post Conductor Hiring Competitive Intelligence Analyst Focused on Product Marketing appeared first on ArchIntel™.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Cooperative Intelligence Blog

AUGUST 26, 2016

I have worked in competitive intelligence for over 25 years and here are some timeless key findings. What Is Competitive intelligence Anyway? Competitive Intelligence is NOT competitor spying. Company Insularity Is Not a Competitive Advantage. Don’t assume you know what your customers want: ask them.

Competitive Intelligence 100

Competitive Intelligence Competitive Intelligence Intelligence 100

ArchIntel

FEBRUARY 3, 2021

The decline was due mainly to the rise of foreign competition. To take full advantage of this projected resurgence and to meet foreign competitors head on, the sector must leverage the insights provided by its competitive intelligence professionals. Her career is also focused on marketing , team-building and market analysis.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Engage3

NOVEMBER 11, 2024

In today’s rapidly evolving retail environment, staying competitive is more challenging than ever. With consumers constantly shifting preferences, price sensitivity on the rise, and online shopping growing stronger, retailers neeIn today’s competitive retail landscape, staying ahead requires more than intuition—it requires data.

Retail 52

Retail Competitive Competitive Landscape Competitive Intelligence 52

Alpha Sense BI

AUGUST 21, 2023

Swiftly pinpointing trends and analyzing them, then, becomes a crucial component of effective market intelligence (MI)—from strategy and business development, to IR, all the way to consulting. That’s why you must equip yourself with the tools your competition is already wielding to stay ahead.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Marketing 98

Zoominfo

DECEMBER 16, 2020

Sales professionals — yes, even managers — on frontlines of business development. Because, let’s face it, even in a perfect world, CRMs benefit company leadership more than the quota-carrying sales rep. . Because like most sales and marketing technologies, CRMs are only as good as the data stored within its database.

Gaming 219

Gaming Sales Profiling Research 219

ArchIntel

OCTOBER 23, 2020

Laurie Young , director of Competitive Intelligence with Lone Star Analysis , recently spoke with ArchIntel regarding how competitive intelligence has changed with the emergence of new technologies, how to manage customers’ needs and strategies, as well as building partnerships and customer relationships in the marketplace.

Competitive Intelligence 104

Competitive Intelligence Competitive Analysis Intelligence 104

Cooperative Intelligence Blog

DECEMBER 28, 2016

Four of the top 7 competitive intelligence blogs were written in 2009. 2 were competitive intelligence analytic tools, which the other 2 were relationship skills: emotional intelligence; and marketing, R&D and product development relationships. These topics are timeless. See you in 2017.

Competitive Intelligence 100

Competitive Intelligence Competitive Intelligence Intelligence 100

Zoominfo

AUGUST 3, 2022

Creating a global sales strategy is one of the most important and challenging exercises for a business. When we built ZoomInfo’s global sales team, we gained some valuable insights. We share these lessons with you today in the spirit of elevating both the sales profession and the remarkable people that work in it across the globe.

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Globalization Sales Win Competitive Landscape 130