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Using OANDA for Competitor Analysis

Cipher

Would you be surprised if I told you, highly competitive companies usually know the most about their competitors? The fact is if you're in business, you need to be collecting data on your competitors’ strengths to inform your competitive analyses. What is Competitive Analysis? No you would not.

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How to Create a SWOT Analysis to Update Your Organization’s Strategy

mention

SWOT (Strengths, Weaknesses, Opportunities, Threats) is a method used to evaluate a company and its environment. A SWOT analysis can help assess a business unit, product, service, or whole company. Below, we go into detail about how you can create a SWOT analysis and use it efficiently in your business. What Is SWOT Analysis?

SWOT 130
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Competitive Analysis Report: What Is It & How to Create One (+ Examples)

mention

With the rise of digital marketing, the business world has evolved into a competitive market. In such a scenario, a competitive analysis report is a crucial tool to understand your competitors and the industry landscape better. What is a Competitive Analysis Report? Why is a Competitive Analysis Report Important?

Analysis 162
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Competitive Intelligence: Hype or Necessity?

mention

Information you collect about competitors and customers, which helps you maintain a competitive advantage, is known as competitive intelligence. Growing your market share is impossible without it in today’s hyper-competitive environment. What is Competitive Intelligence? The concept has quite some nuance to it.

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Share of Voice vs Share of Market in the Era of AI

mention

Remember the days when TV ads and billboards measured marketing success? Well, times have changed, and so have how we measure success. Today, it’s all about Share of Voice (SOV) and Share of Market (SOM). As AI enters mainstream media, things are getting even more interesting. Let’s break it down with a real-world example.

Marketing 130
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Competitive Pricing Analysis: Maximizing Your Market Strategy

mention

Understanding competitive pricing analysis can be a game-changer for your business. Competitive pricing analysis is not just for large businesses; it benefits all industries and business sizes. Competitive pricing analysis is not just for large businesses; it benefits all industries and business sizes.

Analysis 147
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Startup Business Plan Guidelines for a Successful Launch

mention

Table of Contents: Why you need a business plan Key sections to include in your business plan Tips for a great business plan Create a successful business plan for a competitive advantage. That’s where a business plan comes in. A business plan is a document that outlines how your business will operate. Why you need a business plan.

Startups 275