Crayon

MARCH 10, 2021

The sales battlecard is an extraordinarily impactful tool for any business in a competitive B2B market. As we'll discuss in the 2021 State of Competitive Intelligence Report (coming soon!), 71% of businesses that leverage sales battlecards say these tools have helped them increase their win rate.

Battlecard 616

Battlecard Win Sales Competitive Intelligence 616

Zoominfo

OCTOBER 24, 2024

And in the age of AI-assisted sales, what was once a long process of research, targeting, and crafting outreach has now become remarkably fast. But today’s top AI sales assistants don’t just help sales teams work faster — with the right data, AI helps sellers make smarter decisions. What is AI Sales Assistant Software?

Sales 211

Sales Battlecard Predictive Analytics Briefing 211

Cipher

APRIL 7, 2021

Sales is an inherently competitive function. You and your rivals are battling for every potential sale. When a customer chooses to go with you and not the company across the street, that’s a victory for your sales strategy.

Competitive Intelligence 327

Competitive Intelligence Competitive Sales Intelligence 327

CIO

NOVEMBER 14, 2024

Changing consumer behavior and expectations, competition from major e-retailers, evolving cybersecurity challenges, inflationary pressures, sustainability and environmental concerns, and the pressure to take advantage of AI are all very real concerns for retailers today. Retailers have a lot of work to do, but their goals are achievable.

Retail 243

Retail Competitive Cyberspace IT 243

CIO

MAY 29, 2024

The ROI for applying artificial intelligence to business processes has been well documented, especially when applied to manual tasks. Robotics process automation (RPA) and other intelligent automation technologies, powered by AI, hold promise for speeding up workflows. Skilled sales reps are aging out of the business.

Sales 370

Sales Intelligence Intelligence Advantage 370

CIO

DECEMBER 10, 2024

What success looks like can vary widely and range from reducing a call centers escalation rates, a food distributors sales order processing time, or a professional services companys new employee onboarding time, to an airline that personalizes customer communications or a media company that provides real-time language translation.

Business 538

Business Airline Win Sales 538

Crayon

NOVEMBER 24, 2020

Bill is Head of Market Intelligence (MI) at HERE Technologies. in market and competitive intelligence leader roles. Some of these firms have a unique value-add offering, but as a general rule, 80% of the sales pitches are so weak they never get past the first email. The following post was written by Bill Strugger.

Competitive Intelligence 369

Competitive Intelligence Battlecard Competitive Intelligence 369

CIO

JANUARY 20, 2023

Business intelligence definition Business intelligence (BI) is a set of strategies and technologies enterprises use to analyze business information and transform it into actionable insights that inform strategic and tactical business decisions. BI tools could automatically generate sales and delivery reports from CRM data.

Business Intelligence 540

Business Intelligence Intelligence Intelligence Business 540

Crayon

MAY 24, 2022

We all know your stakeholders can benefit from competitive intelligence , but let’s talk about the real problem: They have so many places to look for information that, rather than looking, they’ll often just ask a colleague a question instead. Customer Success. Product managers. Product marketers. Content marketers. Recruiters.

Competitive Intelligence 369

Competitive Intelligence Competitive Intelligence Intelligence 369

CIO

MARCH 19, 2025

If last years Huawei Industrial Digital and Intelligent Transformation Summit was about exploring the opportunities and challenges of industrial intelligent transformation, the 2025 edition was about how rapid AI development has changed the landscape. Lastly, open-source AI models are simply becoming more competitive.

Intelligence 195

Intelligence Intelligence Retail Sales 195

CIO

OCTOBER 24, 2024

This spending on AI infrastructure may be confusing to investors, who won’t see a direct line to increased sales because much of the hyperscaler AI investment will focus on internal uses, he says. By 2026, hyperscalers will have spent more on AI-optimized servers than they will have spent on any other server until then, Lovelock predicts.

IT 501

IT Entertainment Technology Technology 501

Zoominfo

JUNE 24, 2019

Artificial Intelligence. Experts across the globe are offering up their own take—trying to be first to tell you exactly how artificial intelligence will impact your industry, your company, your product, your job. We recently discussed AI in the following post: The Impact of Artificial Intelligence on B2B Marketing.

Sales 272

Sales Intelligence Intelligence Predictive Analytics 272

Zoominfo

AUGUST 8, 2024

To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitive landscapes. To give sellers a fighting chance, sales leaders need to build an effective, flexible sales enablement program.

Sales Enablement 130

Sales Enablement Sales Win Knowledge 130

CIO

JANUARY 6, 2025

They want to expand their use of artificial intelligence, deliver more value from those AI investments, further boost employee productivity, drive more efficiencies, improve resiliency, expand their transformation efforts, and more. She recognizes that the possibilities of AI grow by the day but so do the risks.

IT 526

IT Innovation Security Security 526

Crayon

APRIL 6, 2022

As competitive intelligence professionals, we can learn a lot from history. Our work–tracking, synthesizing, and communicating critical competitive information–is new. Compared to teams like sales, engineering, and legal, we are the babies of the organization.

Competitive Intelligence 615

Competitive Intelligence Competitive Intelligence Intelligence 615

CIO

NOVEMBER 21, 2023

Following are seven steps to guide this transformation for competitive advantage. Recent charts from venture capital firm Sequoia Capital help show just how many generative AI tools are coming to market to support sales, marketing, design, software engineering, customer support, legal, and other departmental needs.

Competitive 516

Competitive IT Capital Technology 516

CIO

JANUARY 15, 2025

In May, electronic design automation firm Synopsys announced a sale of its security testing software business for $2.1 The sale allows the company to focus on AI-driven engineering, the company said. The company used the sale to reduce debt and to focus on innovation in cloud, security, and AI markets, it said.

Capital 488

Capital Education Technology Technology 488

Crayon

DECEMBER 7, 2022

The best competitive intelligence programs are proactive , meaning they identify threats as soon as they begin to emerge and enable their sales teams accordingly.

Competitive 325

Competitive Competitive Intelligence Sales Intelligence 325

CIO

MAY 29, 2024

Because large enterprises use massive amounts of data, this critical asset can quickly become unmanageable and can sabotage the accuracy and efficiency of hard-working sales teams. This article will unpack what technical foundations are needed to get started using AI and how trained AI is a competitive differentiator. DIA steel pipe”.

Sales 386

Sales Advantage Advantage Algorithm 386

Crayon

AUGUST 5, 2024

In a world where business competition is fiercer than ever, having a strategic edge is no longer optional—it's essential. Our recent webinar, " Elevate Your Competitive Enablement Strategy with Crayon AI ," explored how businesses can harness the power of AI to outsmart competitors and thrive in a fast-paced market.

Competitive 325

Competitive Competitive Intelligence Intelligence Intelligence 325

Crayon

APRIL 11, 2022

The team recently purchased Crayon and discussed how the platform and their team bring competitive intelligence to the next level. At Bonterra - sales, marketing, and customer success teams all leverage competitive intel to stay informed on competitors’ movements and improve their go-to-market strategy.

Marketing 617

Marketing Marketing Competitive Intelligence Advantage 617

Smart Data Collective

NOVEMBER 17, 2021

This is partly because the industry must take measures to avoid collapsing in the wake of new competition from online retailers. And even with the growing pace of e-commerce, many sales are still made in conventional stores. It is known that 85% of sales are still made in conventional stores. In the U.K., Online Shopping.

Retail 356

Retail Intelligence Intelligence Commerce 356

Crayon

APRIL 8, 2025

As AI transforms product marketing, sales enablement and competitive intelligence (among everything else), there's new tools and technologies popping up constantly. It's difficult to keep up with what AI tools product marketers should invest in for their go-to-market efforts.

Marketing 405

Marketing Marketing Competitive Intelligence Sales Enablement 405

Crayon

MAY 4, 2023

Competitive intelligence leaders are often so focused on improving the content of their battlecards that they overlook a simple yet vital responsibility: reminding their sales teams that the battlecards exist.

Battlecard 325

Battlecard Sales Competitive Intelligence Competitive 325

Crayon

APRIL 28, 2023

A few days ago, I had the pleasure of hosting a webinar that featured Crayon’s VP of Strategy, Chris Pope, and Aircall’s Director of Sales, Tommy Jester.

Competitive 325

Competitive Competitive Intelligence Win Sales 325

Zoominfo

JULY 13, 2021

In just the last 12 months, we launched ZoomInfo Engage to automate sales outreach. I couldn’t be any more excited to announce that ZoomInfo has acquired Chorus.ai , a leading provider of Conversation Intelligence solutions. It’s impossible to listen to every sales call, every support call, and every recruiting conversation.

Intelligence 70

Intelligence Intelligence Marketing Marketing 70

Crayon

JANUARY 12, 2023

Field intelligence is any kind of information you receive on a competitor that is not picked up automatically by your competitive intelligence tool or point person. This information is just as important as any publicly available intel, if not more important!

Intelligence 325

Intelligence Intelligence Competitive Intelligence Competitive 325

Smart Data Collective

NOVEMBER 20, 2022

Proper marketing and sales prospects play a huge role in improving the success rate of your business. You’ll learn what big data is, how it can affect your marketing and sales strategy, and more. Hence, you’ll develop a marketing effort that beats the competition, improving your future sales and brand awareness. .

Sales 361

Sales Marketing Marketing Banking 361

CIO

FEBRUARY 6, 2023

Most SMBs haven’t fully adopted business intelligence (BI) analytics, citing various reasons such as a lack of scalable technology infrastructure or skilled human capital. The solution: business intelligence tools While mindset is a difficult obstacle to overcome, technology and budget are easier ones to surmount.

Business Intelligence 343

Business Intelligence Intelligence Intelligence Business 343

CIO

APRIL 20, 2023

Consumer product goods manufacturers (CPGs) and physical and online retail stores need to increase investments in strategic real-time pricing, supply chain resiliency, and customer experience management to keep pace with the competition. It is extremely important to manage that data privacy at the highest security level.

Retail 368

Retail Intelligence Intelligence Value Chain 368

CIO

JANUARY 9, 2025

Many retailers are looking to AI for that competitive advantage. with the vast majority of returns being damaged products instead of unsatisfied purchases, and online sales have a 7% average cart value compared to traditional telephone sales. However, successful AI implementation requires more than cutting-edge technology.

Retail 396

Retail Commerce Market Segmentation Innovation 396

Crayon

MAY 31, 2022

In our third installment of the Crayon Customer Corner, we chatted with Geoffrey Gibson — Vice President of Sales at Mend and a three-time (!!) Read on to learn how the team at Mend seamlessly integrated Crayon into their workflows to gain a competitive advantage in the ultra-competitive digital healthcare market. Crayon user.

Sales 325

Sales Competitive Intelligence Marketing Marketing 325

Crayon

JULY 18, 2022

Competitive deals are emotional. You’re in sales because you like to win and make money. How could they not be? Competitors get in the way of both. I don’t care how senior you are— when a competitor gets in your way , it’s frustrating.

Win 325

Win Competitive Sales Competitive Intelligence 325

Smart Data Collective

NOVEMBER 24, 2020

Business intelligence is emerging as a new point of differentiation to help them stand out amongst their competitors. As a business owner, you likely know the importance of adopting new solutions to remain competitive in the “new normal.” Business intelligence has changed the nature of company engagement in countless ways.

Business Intelligence 325

Business Intelligence Globalization Intelligence Intelligence 325

Smart Data Collective

APRIL 25, 2022

Throughout this article it will be discussed in more detail how different departments in your company can benefit from using artificial intelligence to manage their online profile. What Impact Can Artificial Intelligence have on Your Businesses Online Profile? How Artificial Intelligence Can Help with Managing Online Profiles.

Profiling 361

Profiling Intelligence Intelligence Management 361

Aqute Intelligence

APRIL 25, 2024

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it.

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Aqute Intelligence

APRIL 19, 2024

Competitive intelligence (CI) services offer businesses valuable insights into their market and competition. Competitive intelligence services: What is it, and why do you need it? Competitive intelligence (CI) involves gathering and analyzing information about your competitors and the market.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130