CIO

MARCH 17, 2025

The Munich-based startup accuses SAP of abusing its market power and harming competition, and thereby negatively impacting customers, according to the 61-page indictment filed by Celonis in San Francisco District Court on March 13. German process mining specialist Celonis has filed a lawsuit against ERP giant SAP.

Competitive 360

Competitive Startups Advantage Advantage 360

Crayon

MARCH 31, 2022

In our first installment of the Crayon Customer Corner, we sat down with Carolyn Klinger, Director of Market and Competitive Intelligence at Affinity. Carolyn recently purchased Crayon for the second time , but that’s not the primary reason we wanted to chat with her.

Competitive Intelligence 616

Competitive Intelligence Competitive Intelligence Intelligence 616

Crayon

AUGUST 11, 2021

Social media is truly one of the strongest tools in marketers’ toolboxes, helping to improve brand visibility, bring in new leads, and engage with the community. In fact, our 2021 State of Competitive Intelligence Report found that a whopping 96% of CI professionals say social media is a valuable source of intel. Take action.

Analysis 662

Analysis Competitive Benchmarking Competitive Intelligence 662

Crayon

MAY 11, 2021

Competitive advertising is a well-established practice in our modern media landscape. As the intensity of competition rises, so, too, does the difficulty of earning and maintaining the attention of your prospects. Today, we’ll walk through five examples of commercials that were created by brands in competitive markets.

Competitive 658

Competitive Learning Marketing Marketing 658

Crayon

JULY 21, 2021

In business, getting a leg up on the competition isn’t easy. Whether that manifests in competitive marketing campaigns, competitive pricing tactics, or even a race to hire the best personnel—companies in the same or overlapping verticals constantly outmaneuver and outposition one another to win customers.

Competitive 662

Competitive Advantage Advantage Win 662

Crayon

AUGUST 4, 2021

But determining a product’s worth isn’t as simple as assessing the combined value of its features and benefits; it’s a complex endeavor that needs to be informed by signals from the market. Of these signals, one of the most crucial is how your competitors price their products.

Competitive 617

Competitive Competitive Intelligence Intelligence Intelligence 617

CIO

FEBRUARY 4, 2025

The rise of artificial intelligence is giving us all a second chance. Consider the following business solutions in their early forms: Workday for HR Salesforce for sales Adobe or Hubspot for marketing SAP for ERP These solutions reformed the way we thought about HR, supply chain, or CRM, but they did not transform the work itself.

Business 540

Business Intelligence Intelligence Innovation 540

Crayon

JULY 14, 2021

One way to showcase how your product triumphs over its alternatives is by creating a competitive comparison landing page for your website. These pages are designed to publicly present an honest and comprehensive comparison between two or more competing products in a market.

Competitive 662

Competitive Marketing Marketing Competitive Intelligence 662

CIO

NOVEMBER 14, 2024

Changing consumer behavior and expectations, competition from major e-retailers, evolving cybersecurity challenges, inflationary pressures, sustainability and environmental concerns, and the pressure to take advantage of AI are all very real concerns for retailers today. the world’s leading tech media, data, and marketing services company.

Retail 243

Retail Competitive Cyberspace IT 243

CIO

DECEMBER 11, 2024

If 2023 was the year of AI discovery and 2024 was that of AI experimentation, then 2025 will be the year that organisations seek to maximise AI-driven efficiencies and leverage AI for competitive advantage. Primary among these is the need to ensure the data that will power their AI strategies is fit for purpose.

Advantage 418

Advantage Advantage Intelligence Intelligence 418

Crayon

APRIL 11, 2022

In our second installment of the Crayon Customer Corner, we sat down with the Product Marketing Team at Bonterra (formerly Social Solutions). The team recently purchased Crayon and discussed how the platform and their team bring competitive intelligence to the next level.

Marketing 617

Marketing Marketing Competitive Intelligence Advantage 617

CIO

OCTOBER 22, 2024

Artificial Intelligence continues to dominate this week’s Gartner IT Symposium/Xpo, as well as the research firm’s annual predictions list. “It GenAI also allows for new revenue streams by bringing products to market faster while delivering better customer experiences and automating processes.

Security 508

Security Security Capital Intelligence 508

CIO

NOVEMBER 21, 2024

Technology has shifted from a back-office function to a core enabler of business growth, innovation, and competitive advantage. Successful CIOs work hand-in-hand with their C-suite peers to ensure that IT initiatives reflect the company’s ambitions—enhancing operational efficiency, driving innovation, or expanding market presence.

Business 458

Business IT Competitive Landscape Matrix 458

CIO

NOVEMBER 27, 2024

From customer service chatbots to marketing teams analyzing call center data, the majority of enterprises—about 90% according to recent data —have begun exploring AI. Operational AI offers organizations significant benefits, including time and cost savings, and critical competitive advantages in today’s business landscape.

Intellectual Property 482

Intellectual Property Startups Algorithm Learning 482

CIO

DECEMBER 2, 2024

The more strategic concern isn’t just the cost— it’s that technical debt is affecting companies’ abilities to create new business, and saps the means to respond to shifting market conditions. Market position (opportunity cost): “We’re six to eight months slower to market with new features than our competitors.”

Innovation 513

Innovation Advantage Advantage Competitive 513

CIO

NOVEMBER 7, 2024

To drive change, a reworking of what defines CIO/IT success is needed, with a focus on strategic business goals, innovation, and market differentiation. Organizations should introduce key performance indicators (KPIs) that measure CIO contributions to innovation, revenue growth, and market differentiation.

Benchmarking 482

Benchmarking Innovation Research Gaming 482

CIO

JUNE 21, 2024

The market for enterprise applications grew 12% in 2023, to $356 billion, with the top 5 vendors — SAP, Salesforce, Oracle, Microsoft and Intuit — commanding a 21.2% market share between them, according to International Data Corp. With just 0.2% With just 0.2%

Marketing 481

Marketing Marketing Innovation Advantage 481

CIO

OCTOBER 24, 2024

Even though many device makers are pushing hard for customers to buy AI-enabled products, the market hasn’t yet developed, he adds. These advanced technologies will be “crucial for maintaining a competitive edge, improving operational efficiency, and enhancing the customer experience,” he says. CEO and president there.

IT 501

IT Entertainment Technology Technology 501

CIO

JANUARY 13, 2025

The economic and competitive landscape is extremely dynamic, and customers expect more seamless, personalized, and efficient experiences, Pappas says. The pace of change in the global market and technology landscape demands organizations that can adapt quickly.

Innovation 526

Innovation Competitive Landscape Security Security 526

CIO

JANUARY 14, 2025

CIOs who act decisively now will gain a competitive edge by building adaptable, AI-ready teams. International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the technology markets. the worlds leading tech media, data, and marketing services company.

IT 467

IT Primary Research Knowledge Research 467

CIO

OCTOBER 28, 2024

New capabilities SAP, which announced the upgrade at SuccessConnect, its annual human resources customer event taking place this week in Lisbon, Portugal, introduced: Enhancements to its Talent Intelligence Hub, which it said, “provides organizations with a centralized system for skills that drive career development and strategic workforce planning.”

IT 417

IT Human Resources Intelligence Intelligence 417

CIO

JANUARY 30, 2025

Augmented data management with AI/ML Artificial Intelligence and Machine Learning transform traditional data management paradigms by automating labour-intensive processes and enabling smarter decision-making. Embracing these advancements allows organizations to adapt rapidly to market changes and unlock new possibilities.

Security 424

Security Security Management Finance 424

CIO

JANUARY 20, 2023

Business intelligence definition Business intelligence (BI) is a set of strategies and technologies enterprises use to analyze business information and transform it into actionable insights that inform strategic and tactical business decisions. BI tools could automatically generate sales and delivery reports from CRM data.

Business Intelligence 540

Business Intelligence Intelligence Intelligence Business 540

CIO

NOVEMBER 26, 2024

The UAE made headlines by becoming the first nation to appoint a Minister of State for Artificial Intelligence in 2017. According to Boston Consulting Group (BGC) survey, artificial intelligence isn’t new, but broad public interest in it is. Overall, 75% of survey respondents have used ChatGPT or another AI-driven tool.

Technology 320

Technology Technology Globalization Innovation 320

CIO

NOVEMBER 27, 2024

How does a business stand out in a competitive market with AI? Keeping Data Governance at the Core of Effective AI Data falling into the wrong hands should be a concern of any business—regardless of size or status in the market. are creating additional layers of accountability.

Security 498

Security Security Loss Banking 498

CIO

DECEMBER 10, 2024

Raduta recommends several metrics to consider: Cost savings and production increases when gen AI targets efficiencies and automation; Faster, more accurate decision-making when gen AI is used to analyze large datasets; Time-to-market and revenue when gen AI drives product innovation by generating new ideas and prototypes.

Business 538

Business Airline Win Sales 538

Crayon

AUGUST 5, 2024

In a world where business competition is fiercer than ever, having a strategic edge is no longer optional—it's essential. Our recent webinar, " Elevate Your Competitive Enablement Strategy with Crayon AI ," explored how businesses can harness the power of AI to outsmart competitors and thrive in a fast-paced market.

Competitive 325

Competitive Competitive Intelligence Intelligence Intelligence 325

CIO

SEPTEMBER 9, 2024

Tencent Cloud’s expansion in Asia Pacific (APAC) reflects its strategic efforts to capitalize on the growing demand for Artificial Intelligence (AI) and cloud computing services. Tencent Cloud stands to benefit, particularly in APAC, where market size is predicted to grow from US$45.4 billion in 2024 to over US$110 billion by 2028.

Innovation 459

Innovation Marketing Marketing Commerce 459

CIO

NOVEMBER 21, 2023

Following are seven steps to guide this transformation for competitive advantage. Recent charts from venture capital firm Sequoia Capital help show just how many generative AI tools are coming to market to support sales, marketing, design, software engineering, customer support, legal, and other departmental needs.

Competitive 516

Competitive IT Capital Technology 516

CIO

FEBRUARY 21, 2025

The intelligence is actually going to evolve faster than the mechatronics. Mechatronics combines mechanics, electronics, and computers to create intelligent medical devices and robots, for instance. Gonzlez,research manager of industrial IoT and intelligence strategiesat IDC. In terms of that increased focus on AI, Figure.AI

Retail 469

Retail Hospitals Research Intelligence 469

CIO

NOVEMBER 22, 2024

The airliner, which competes against Qatar Airlines, is counting on agentic AI and the LLM to elevate its bookings and expand its share of the growing market, she said, adding that the six-month-old model has attracted 3 million visitors and has handled some bookings, but its value is far more strategic.

Airline 510

Airline Travel Startups Pharmaceutical 510

Crayon

JANUARY 21, 2021

Whether you’re a marketer, an executive leader, a competitive intelligence (CI) professional, or someone else entirely, you’re on your way to making smarter and more impactful decisions. We’ll begin with some relatively broad SWOT analysis questions to get you thinking about your business and your competitive landscape.

SWOT 725

SWOT Analysis Competitive Landscape Competitive Intelligence 725

CIO

DECEMBER 3, 2024

Having the right AI tools will help these employees manage the increasing volume and variety of data and find the competitive edge their organisations need. AI is clearly making its way across the enterprise, with 49% of respondents expecting that the use of AI will be pervasive across all sectors and business functions.

Technology 317

Technology Technology Business Data Analysis 317

CIO

MARCH 26, 2025

For example, in the online job market, optimizing search algorithms and AI-driven candidate-job matching directly impacts user engagement and revenue. When both technology and business leadership understand each others challenges and objectives, it becomes easier to adapt to market shifts from a holistic viewpoint, says Shajy Thomas.

Business 389

Business Finance Commerce Innovation 389

Crayon

APRIL 6, 2022

Today, organizations of all sizes hire and maintain product managers, product marketers, and business operations teams–all titles that have come into prominence over the last decade. As competitive intelligence professionals, we can learn a lot from history.

Competitive Intelligence 615

Competitive Intelligence Competitive Intelligence Intelligence 615

CIO

DECEMBER 8, 2024

This move signifies Salesforces deepening commitment to the UAE market and its strategic vision for growth across the MENA region. Salesforces expansion into Dubai complements the UAE governments focus on embracing digital transformation, artificial intelligence and innovative business solutions.

Innovation 397

Innovation Banking Retail Globalization 397

CIO

DECEMBER 18, 2024

But with recent financial market turbulence, the rise of AI, and buyer consolidation impacting todays market, some have started asking: Is SaaS dead? Public SaaS companies have seen their valuations compress, with small-cap SaaS significantly underperforming broader market indices in 2024.

Finance 435

Finance Advantage Advantage Management 435