ArchIntel

MARCH 16, 2021

A recent blog entry on BiQ’s website describes marketing competitor analysis as an assessment of current and potential competitors’ strengths and weaknesses , an activity that aims to keep one’s enterprise on top of competitors at all times. Both require thinking ahead and confounding the competition.

Competitor Analysis 173

Competitor Analysis Analysis SWOT Marketing 173

Aqute Intelligence

JUNE 23, 2023

Patent searches are both an early warning about a competitor’s product roadmap , and a lagging indicator (because by the time a patent is published, the competitor is already making progress in that work). No competitive intelligence team in the technology industry should ignore patent searches. We will respond shortly.

Competitor Analysis 130

Competitor Analysis Analysis Intellectual Property Competitive Landscape 130

SpyFu

APRIL 1, 2021

Conducting a high-level competitive analysis is crucial to your online success. Often, your most significant opportunities come from your competitors’ data. Keeping up with your competitors’ marketing strategies is a great way to identify their strengths and weaknesses. Which you can use for your marketing strategy.

Competitor Analysis 108

Competitor Analysis Analysis Research Marketing 108

Engage3

NOVEMBER 27, 2024

A strong retail pricing strategy is essential for businesses to stay competitive in today’s market. By analyzing competitors, pricing trends, and customer behaviors, retailers can develop strategies that enhance customer loyalty and drive profitability. Refining product offerings based on competitive insights.

Competitor Analysis 52

Competitor Analysis Retail Analysis Competitive Landscape 52

Aqute Intelligence

MAY 16, 2023

FedSpending FedSpending is a competitive intelligence tool that is used by competitors to track federal spending and to hold agencies accountable for managing their funds. Companies can conduct competitor research to search over one hundred thousand reports from recipients of contracts, grants and loans.

Competitor Analysis 130

Competitor Analysis Analysis Competitive Intelligence Advantage 130

Aqute Intelligence

AUGUST 22, 2017

It would be convenient to have a single competitor analysis template that could be rolled out as needed, populated and presented. The tables, charts and other such forms of presenting data will vary across companies, by competitor and by focus of research e.g. product comparisons, sales benchmarking and so on.

Competitor Analysis 100

Competitor Analysis Analysis SWOT Benchmarking 100

Netbasequid

FEBRUARY 3, 2022

In a previous post, we talked about competitive intelligence and its benefits, strategy, as well as examples of information that can be analyzed to yield insights. One component of competitive intelligence is having a competitor analysis template to inform your efforts. What is Competitor Analysis?

Competitor Analysis 105

Competitor Analysis Analysis Competitive Intelligence Marketing Research 105

Aqute Intelligence

APRIL 19, 2024

Competitive intelligence (CI) services offer businesses valuable insights into their market and competition. Competitive intelligence services: What is it, and why do you need it? Competitive intelligence (CI) involves gathering and analyzing information about your competitors and the market. Let’s take a look.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Smart Data Collective

AUGUST 31, 2021

It might work for a while – using the same ideas as your competition, creating similar content, and approaching the same audience. To pick you out of the competition, you need to leave a better impression than the rest. Yes, there’s one main buyer persona that will bring you profit and success, but your research does not end here.

Marketing 362

Marketing Marketing Competitor Analysis Data Mining 362

ArchIntel

JANUARY 13, 2021

5, Roetzer published a transcript of the interview on the Marketing Artificial Intelligence Institute’s website, explaining Contify’s capabilities in helping businesses collect market and competitive intelligence. With the AI platform, which provides automated alerts, marketers do not have to track their competitors’ websites manually.

Competitive Intelligence 191

Competitive Intelligence Intelligence Intelligence Competitive 191

Aqute Intelligence

AUGUST 8, 2017

Many competitor analysis tools are publicly available, often for free. When researching competitor activity and new developments, these can provide useful signals. One category of tools are website monitoring services.

Competitor Analysis 100

Competitor Analysis Analysis Competitive Intelligence Competitive 100

ArchIntel

MAY 12, 2021

Jennifer Knauff , director of customer success at competitive intelligence company Cipher Systems , has posted a blog post that provides data sources recommended for organizations conducting competitive analysis research. Another is OANDA , which is ideal for competitive analysis research.

Analysis 118

Analysis Research Competitive Competitive Intelligence 118

Aqute Intelligence

APRIL 6, 2023

Competitive intelligence has become a standard part of the B2B sales process, with a growing number of competitive intelligence tools providing a lot of information at no, or little, cost. Competitive intelligence for sales aims to empower sales teams with competitor insights that let salespeople lead more informed conversations.

Competitor Analysis 130

Competitor Analysis Sales Analysis Competitive Intelligence 130

Netbasequid

AUGUST 30, 2021

Running a successful business these days means keeping a close eye on the competition. Don’t think for a moment that your competitors aren’t using online competitor analysis tools to keep tabs on you. Fortunately, there are many tools out there to keep you informed on different aspects of a competitor’s movements.

Competitor Analysis 98

Competitor Analysis Analysis Competitive Intelligence Gaming 98

Aqute Intelligence

AUGUST 23, 2023

Second, but just as important, it encourages consumers to choose that brand over its competition. That’s why it’s important to carry out competitor analysis before determining your company’s marketing spend. But knowing how to target them to reach your desired consumers will give you an edge over your competition.

Analysis 130

Analysis Competitive Competitor Analysis Marketing 130

Aqute Intelligence

JULY 12, 2023

Developers need to keep a constant eye on their competition which is always iterating new versions of rival software. In such a contentious, aggressive environment, conducting an efficient competitor analysis is extremely important. Software companies can use many tools and services to gather competitive intelligence.

Analysis 130

Analysis Competitive Competitor Analysis Competitive Intelligence 130

Aqute Intelligence

MARCH 22, 2023

Often it is strategy teams that manage and instigate competitive intelligence projects. Competitor analysis may be the goal for its own sake or it may be conducted in support of other activities such as corporate strategy, acquisitions or reorganizations. What is the competitor planning? We will respond shortly.

Research 130

Research Competitor Analysis Competitive Intelligence Analysis 130

Aqute Intelligence

APRIL 25, 2023

Competitive intelligence is a process that often involves several areas, such as how an organization collects data, analyzes competitive intelligence, finds experts and more. Every company deals with competition, and battling to find the right experts to help form new strategies is no exception.

Competitive Intelligence 130

Competitive Intelligence Competitive Competitor Analysis Intelligence 130

ATTEST

NOVEMBER 18, 2024

From the surge in electric vehicles, to the long awaited self-driving ones, and the evolving consumer expectations around mobility, automotive businesses need to know exactly what the market wants to stay competitive, or they’ll lose the race. They need deep, actionable insights backed by solid research. And they need it now.

Marketing Research 52

Marketing Research Market Research Research Marketing 52

Aqute Intelligence

APRIL 18, 2023

Innovative companies use competitive intelligence to benchmark against competitors and see which ones are growing stronger or executing particularly well. Competitor analysis helps companies make better strategic decisions and rise to the top. Competitors use this tool to set up and design their web crawls.

Competitive Intelligence 130

Competitive Intelligence Competitive Annotation Intelligence 130

Aqute Intelligence

MAY 2, 2023

Sometimes it may feel like no matter what you do; you can’t seem to gain a competitive edge. As you continue reading below, we’ll go more in-depth about some of the top competitive intelligence tools for domain information that you can use against your competitors that will help you reach the top ranks.

Information 130

Information Research Competitor Analysis Competitive Intelligence 130

Netbasequid

JUNE 28, 2022

On the surface, a competitor analysis helps brands identify competitors in an industry and reveals any winning marketing strategies. However, today’s competitive analysis goes well beyond that. With that, let’s dig deeper to see how competitive intelligence works, followed by metrics to measure your efforts.

Competitor Analysis 90

Competitor Analysis Analysis Marketing Marketing 90

Netbasequid

MAY 24, 2022

. Competitor analysis is a methodical examination of your category to see where your company stands. A comprehensive competitor analysis looks at the competition in terms of products, features, prices, technology, marketing, and other details that may give competitors an edge over your business.

Competitor Analysis 98

Competitor Analysis Analysis SWOT Data Mining 98

Aqute Intelligence

JUNE 27, 2023

Monitoring your competitors’ websites can give you early notice of new product announcements, new customers, changes in their product portfolio, new approaches in their go-to-market messaging and other information. Website monitoring is an easy tool for competitive intelligence. Need a quote for competitor research?

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

mention

DECEMBER 4, 2024

Here are some methods to measure SOM: Sales Data Analysis : Compare your sales data with industry reports or estimates of total market size. Market Research Reports : Many industries have reports that provide market share data for key players. Kompyte : Provides AI-driven competitive analysis, including market share insights.

Marketing 130

Marketing Marketing Analysis Predictive Analytics 130

Aqute Intelligence

JULY 26, 2023

That’s why social search tools have become such an important part of any competitor analysis for marketing. In this post, we look at some of the most useful social search tools available online and share how you can use them for competitor analysis. Need a quote for competitor research?

Analysis 130

Analysis Competitive Competitor Analysis Competitive Intelligence 130

Aqute Intelligence

MARCH 28, 2023

Competitive intelligence helps companies to make better decisions by understanding, and learning from, their competitors through data collection and competitor analysis. Competitor analysis can work for legal teams as well as business teams. Need a quote for competitor research?

Research 130

Research Competitor Analysis Competitive Intelligence Analysis 130

Aqute Intelligence

SEPTEMBER 6, 2023

Staying ahead in today's fast-paced B2B technology industry is a lot like a game of chess, where competitive intelligence plays a big role in sales, marketing, and product teams. In this article, we’ll check out some top competitive intelligence platforms that cater to medium to large B2B technology companies.

Competitive Intelligence 130

Competitive Intelligence Competitive Battlecard Technology 130

Aqute Intelligence

APRIL 4, 2023

When analyzing your competition, you’ve probably wondered, “what should be the main focus of this research?”, “what are the important questions to ask?” and “how can I incorporate this into my competitive analysis projects?”. Having the upper hand in competitive intelligence will help your business succeed.

Analysis 130

Analysis Competitive Competitor Analysis Competitive Intelligence 130

Aqute Intelligence

DECEMBER 27, 2023

So, you seek comprehensive, insightful, and actionable competitive intelligence to outpace the competition. You've likely seen their broad overviews, which outline the competitive landscape and give you some insight into who's in your niche. Do these resources offer an in-depth view of your competitive landscape?

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Aqute Intelligence

NOVEMBER 27, 2019

Are you interested in a career in competitive intelligence? The industry is constantly growing as organisations recognise the value of mapping the competitive landscape, and quantifying the threats and opportunities presented by rivals. The prevalence of digital research tools may have accelerated the boom in this field.

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Aqute Intelligence

AUGUST 9, 2023

They do the tracking for you so you don’t have to waste precious time and energy combing the internet for competitive intelligence for sales. Here are five competitive intelligence tools you might want to check out. Include breaking news reports in your competitive intelligence by subscribing to PR Newswire.

Analysis 130

Analysis Competitive Competitor Analysis Competitive Intelligence 130

Aqute Intelligence

AUGUST 30, 2023

Unleashing the power of sales as CI agents When it comes to competitor analysis and market research, we often overlook the closest source of first-hand competitor insights – our own sales teams. They’re in a fantastic position to tap into valuable insights and have a keen understanding of the competitive landscape.

Competitive Intelligence 130

Competitive Intelligence Competitive Sales Intelligence 130

Smart Data Collective

JANUARY 2, 2023

The foundation of each SEO optimization is keyword research. Data analytics technology has made keyword research more effective than ever. A number of tools like Ahrefs and SEMRush use data analytics algorithms to aggregate information on monthly search volume, competition, average CPC and other data on relevant keywords.

Algorithm 349

Algorithm Data Mining Competitor Analysis Analysis 349

Aqute Intelligence

AUGUST 15, 2017

Many competiotr analysis tools are publicly available, often for free. Often overlooked, these are basic starting points when researching competitor activity or industry developments. One category of tools are general news sources.

Competitor Analysis 100

Competitor Analysis Analysis Competitive Intelligence Competitive 100

Aqute Intelligence

MARCH 2, 2023

Marketing is a common focus of most competitive intelligence projects. What is the competitor’s messaging? The same key questions come up in frequently in many competitor analysis projects. How does the competitor customize its messaging for enterprise vs small business? Need a quote for competitor research?

Research 130

Research Competitor Analysis Marketing Marketing 130

Aqute Intelligence

AUGUST 2, 2023

By tracking the performance of a brand’s ads, you can gather competitive intelligence on how it is using its marketing spend as well as the kind of returns it is getting. Here are five tools that you can use to check how much your competitors are spending on marketing. Need a quote for competitor research?

Competitive 130

Competitive Analysis Competitive Intelligence Competitor Analysis 130