Remove Competitive Remove Competitive Intelligence Remove Knowledge
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Knowledge Sharing Recognition & Reward Best Practices

Cipher

If you’re setting out to build a culture of competitive intelligence within your organization, it’s critical to ensure you have appropriate recognition and reward systems that encourage and reinforce positive knowledge sharing behaviors.

Knowledge 454
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Pre-Call Planning: Why Sales Reps Need Competitive Intel

Crayon

We read some of them, too, and after the third or fourth one, we were struck by a surprising realization: No one is talking about competitive intelligence. We fully endorse this tip, as demonstrating knowledge of your prospect’s operating environment is an excellent way to build trust.

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Competitive Analysis Requires Benchmarking Your Own Company

Crayon

Most businesses know their own strategy through and through, and recently, more companies than ever before are investing in competitive intelligence. The real secret to success is combining those two knowledge sources – monitoring your own strategy alongside that of your competitors. What is Competitive Benchmarking?

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Five Factors Affecting a Competitive Intelligence Team's Efficiency

ArchIntel

There are five big factors that affect the efficiency of a company’s competitive intelligence team, according to Peter Grimm , president of Cipher Consulting. The Cipher chief discussed the five factors that drive efficiency in competitive intelligence. The first factor is the competitive intelligence team’s location.

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To Create a Competitive Culture, You Need Role Models and Software

Crayon

To create a competitive culture is to convince your colleagues that competitive intelligence is essential—to shift the perception of CI from nice-to-have to need-to-have. Obsession is not the goal; knowledge is the goal. Obsession is not the goal; knowledge is the goal. What does that mean?

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Marketing Applications of Competitive Intelligence

ArchIntel

In a blog post, Harvey Ranola , director of demand generation and global strategist of media intelligence at NetBase Quid, explored the role of competitive analysis and research in marketing. According to Ranola, competitive intel allows companies to know how their brand is perceived relative to the competition.

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Using Competitive Intelligence to Move the Company Ahead

ArchIntel

A blog entry in Crayon’s website tells entrepreneurs how to make use of the competitive information gathered to benefit their enterprises. Author Conor Bond said that in today’s highly competitive market, multiple competitors are likely making products almost equal in price and quality as one’s own. ArchIntel™ -.