Remove Competitive Landscape Remove Research Remove Sales Enablement
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What is Sales Enablement? Steps to Building an Enablement Strategy

Zoominfo

To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitive landscapes. But what does it actually look like to implement a sales enablement program?

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Anaplan Looking for Competitive Intelligence Manager

ArchIntel

Currently, the company is making efforts to grow its competitive intelligence program. Specifically, the successful candidate will provide contextual analysis by supporting and improving ongoing competitive research, as well as by tracking and analyzing competitor products and GTM strategies.

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5 Competitive Intelligence Templates to Use in AlphaSense’s Notebook

Alpha Sense BI

As a Product Marketer, I know the research I conduct is only as valuable as the relative impact it has on the teams making strategic business, sales, and product development decisions everyday. Ultimately, the research you conduct within AlphaSense doesn’t have to stop at discovery.

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Competitive Intelligence Spotlight: Smriti Singh

Evalueserve

From an operations point of view, I manage our clients’ overall research and delivery, be it Market Intelligence, Competitive Intelligence, GTM Support, Sales Intelligence, and others. Overall, I have about 17 years of experience, mostly focusing on research and sales intelligence.

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Competitive Intelligence: Hype or Necessity?

mention

Customer Intelligence To get a deeper impression of what your customers need, what motivates them, and how they behave, conduct customer intelligence research. Other types of competitive intelligence include marketing intelligence and corporate intelligence. Examples of online databases are Nexis Uni, SEC EDGAR, and Dun and Bradstreet.

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On-Going Debate: “Where” Should Competitive Intelligence Reside?

Apprize360 Intelligence

Many organizations have robust win-loss interview or voice of the customer research programs that are often managed within product marketing. A more recent trend is to have voice of the customer be a responsibility of a company’s sales enablement team.

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12 Competitor Monitoring Tools to Trial in 2024

Alpha Sense BI

Competitor monitoring transcends industries and equips every kind of business—from startups to global corporations—with the intelligence they need to navigate complex markets and outmaneuver their competition. It enables a granular understanding of competitive landscapes, customer shifts, and sector-specific trends.