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A blueprint for successfully executing business-aligned IT strategies

CIO

Bridging the gap between IT leadership and business strategy For CIOs and technology leaders, aligning IT with business goals demands more than technical knowledge; it requires a thorough understanding of the company’s overarching business objectives, competitive landscape, culture, capabilities, and long-term vision.

Business 458
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10 top priorities for CIOs in 2025

CIO

The economic and competitive landscape is extremely dynamic, and customers expect more seamless, personalized, and efficient experiences, Pappas says. Double down on cybersecurity In 2025, there will be an even greater need for CIOs to fully understand the current cybersecurity threat landscape.

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The 5 Best Brand Positioning Examples We’ve Ever Seen

Crayon

We’ve talked at length about brand positioning on the Crayon blog—from creating positioning maps to identify where your brand exists in the competitive landscape, to crafting messaging hierarchies that arm your marketing and sales teams with a layered set of selling propositions.

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CX + EX = BG: The formula for sustainable business growth

CIO

In today’s competitive landscape, Customer Experience (CX) is the ultimate differentiator for brands striving to stand out. In today’s competitive landscape, aligning these two critical elements is not just an option—it’s a necessity. To learn more, visit us here.

Business 467
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FinOps and AI: Balancing innovation and cost efficiency

CIO

Accelerated adoption of artificial intelligence (AI) is fuelling rapid expansion in both the amount of stored data and the number of processes needed to train and run machine learning models. AI’s impact on cloud costs – managing the challenge AI and machine learning drive up cloud computing costs in various ways.

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Accelerating innovation with cloud-native apps on Microsoft Cloud

CIO

Like the retail and media companies that adopted cloud-native services before them, financial institutions are learning that the more agile their technology is, the more customers they will attract. This competitive landscape is increasingly driving banks to adopt a cloud-native approach to applications.

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What’s holding CTOs back?

CIO

“Despite the challenges CTOs face in proving the value of innovation, aligning these initiatives with tangible business outcomes is essential for driving success and sustainability in today’s competitive landscape,’’ McIntosh says. “By

Alliance 490