Alpha Sense BI

MAY 31, 2024

In today’s ever-shifting market environment, having the right resources and tools to conduct market research is critical for asset managers. What is Asset Management Market Research? This type of research helps stakeholders understand market dynamics, trends, opportunities, and challenges.

Market Research 64

Market Research Marketing Research Research Management 64

Alpha Sense BI

MAY 2, 2024

To stay competitive in the current economic climate , companies need to conduct comprehensive and efficient market research. Likewise, executive leadership must have a thorough understanding of the competitive landscape they are operating in while staying keenly aware of evolving consumer trends.

Market Research 52

Market Research Marketing Research Retail Research 52

Alpha Sense BI

AUGUST 6, 2024

Comprehensive market research is therefore essential to delivering the best outcomes for clients and ensuring consultants’ success. However, conducting market research is still by and large an inefficient, manual process for many consulting professionals.

Market Research 52

Market Research Marketing Research Research Marketing 52

mention

NOVEMBER 3, 2023

The synergy of text processing and machine learning ensures that sentiment analysis can effectively decipher the complex tapestry of human emotions and opinions, making it an indispensable tool for businesses, researchers, and decision-makers alike. Utilizing Sentiment Analysis It can be applied in various facets of modern marketing.

Analysis 173

Analysis Marketing Marketing Benchmarking 173

Alpha Sense BI

AUGUST 4, 2023

In the realm of investment research, staying ahead of the curve requires access to reliable and comprehensive private market research. Unlike public markets, where information is readily available, private markets often lack transparency, making it a challenge for investors to access reliable data.

Market Research 52

Market Research Marketing Research Research Startups 52

Aqute Intelligence

MAY 6, 2024

Analyzing your competitors' marketing strategies and potential customer acquisition tactics can also provide valuable insights for tailoring your own approach to the target market. Identify primary and secondary competitors Having a clear understanding of your competitive landscape is crucial.

Competitor Analysis 147

Competitor Analysis Analysis Matrix Competitive Landscape 147

Alpha Sense BI

DECEMBER 21, 2023

When conducting primary market research, most researchers are primarily focused on quantitative data to validate their theses and inform their business strategies. Expert Insights supplements data-driven research by providing qualitative context to quantitative data.

Market Research 52

Market Research Marketing Research Research Marketing 52

Alpha Sense BI

SEPTEMBER 25, 2023

Our latest extension of Smart Summaries gives you an overview of an entire company, its performance, outlook, strengths and weaknesses, competitive landscape, and much more—in a bite-sized summary. Accessing Company Smart Summaries allows users to get up-to-speed on competition quickly and identify any areas requiring further insights.

SWOT 111

SWOT Competitive Landscape Research Competitive 111

Alpha Sense BI

JUNE 23, 2023

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

Market Research 52

Market Research Marketing Research Research Marketing 52

ATTEST

JANUARY 13, 2025

The market research landscape is being shaped by rapid technological advancements, shifting consumer expectations, and the growing demand for actionable insights. You’ll gain insights into how these trends can support your strategic initiatives, sharpen your competitive edge, and drive meaningful consumer connections.

Market Research 52

Market Research Marketing Research Research Marketing 52

mention

AUGUST 2, 2024

Understanding your competitors’ pricing helps you make better decisions to increase your market share and profitability. Competitive pricing analysis is not just for large businesses; it benefits all industries and business sizes. Engaging in a competitive pricing analysis provides valuable insights beyond just setting prices.

Analysis 147

Analysis Competitive Marketing Marketing 147

Alpha Sense BI

OCTOBER 29, 2024

While hallucination has limited consequences for the average individual using genAI for quick answers to internet queries, it can be catastrophic for organizations using generative AI for market or investment research. GenAI hallucinations can also reinforce bias, if inaccurate or skewed data is used to make generalized assumptions.

SWOT 52

SWOT Market Research Marketing Research Due Diligence 52

Aqute Intelligence

JANUARY 23, 2024

Every now and then, we publish a list of competitive intelligence companies. Our criteria include that competitive intelligence has to be their primary, or at least significant, focus. Other agencies graze the edges of competitive intelligence, but it's not their main service.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Aqute Intelligence

JULY 10, 2024

On the shelves, you see a row of possible choices, but divert your eyes to the price tags, and that’s where the influence of competitive based pricing begins. Every brand needs some sort of competitive pricing strategy. The potential issue with value based pricing is that the level of research and understanding needs to be exhaustive.

Competitor Analysis 147

Competitor Analysis Competitive Intelligence Competitive Analysis 147

Owler

JANUARY 27, 2022

Why Great Market Research Tools Are Important A successful marketing strategy is made possible by understanding your potential customers, what they’re talking about, and how your products will benefit them. Understanding your potential customers is key to a successful marketing strategy. Google Analytics.

Market Research 52

Market Research Marketing Research Advantage Advantage 52

Aqute Intelligence

AUGUST 30, 2023

Unleashing the power of sales as CI agents When it comes to competitor analysis and market research, we often overlook the closest source of first-hand competitor insights – our own sales teams. They’re in a fantastic position to tap into valuable insights and have a keen understanding of the competitive landscape.

Competitive Intelligence 130

Competitive Intelligence Competitive Sales Intelligence 130

Zoominfo

AUGUST 6, 2019

Since marketing went digital, the industry hasn’t been the same. Recently, there has been a renewed interest in ‘marketing hacks’ as B2B marketers have started to realize traditional marketing methods are no longer useful in a competitive landscape. Four Tried and True Digital Marketing Strategies.

Marketing 154

Marketing Marketing Alliance Education 154

ArchIntel

FEBRUARY 1, 2022

The successful applicant will design a scalable competitive intelligence program for the company. Employers are drawn towards individuals who have experience in market research and economics, but CI managers often come from diverse backgrounds.

Market Intelligence 104

Market Intelligence Intelligence Intelligence Marketing 104

ArchIntel

FEBRUARY 23, 2021

Khoros , a provider of digital-first customer engagement software, is looking for a manager of competitive intelligence who will join its market intelligence team. ArchIntel™ -. Khoros was established in 2019 and is headquartered in Austin, Texas.

Competitive Intelligence 104

Competitive Intelligence Competitive Intelligence Intelligence 104

Evalueserve

DECEMBER 2, 2020

There’s no denying the importance of having a competitive intelligence (CI) platform in the “New Normal”. With the variety of competitive intelligence (CI) platforms and solutions available, almost every need is filled, whether it is market research, competitive landscaping, trend analysis, customer insights, or anything in between.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

Alpha Sense BI

FEBRUARY 21, 2023

If anything, the modern research professional is inundated with information overload. The name of the game today is staying nimble and proactive to an ever-changing market landscape. But how do you move away from reactive research processes? That’s where market research tools come in.

Market Research 52

Market Research Marketing Research Research Marketing 52

Alpha Sense BI

FEBRUARY 21, 2023

If anything, the modern research professional is inundated with information overload. The name of the game today is staying nimble and proactive to an ever-changing market landscape. But how do you move away from reactive research processes? That’s where market research tools come in.

Market Research 52

Market Research Marketing Research Research Marketing 52

Aqute Intelligence

JULY 8, 2024

Knowing how to get competitor pricing is essential for the competitive intelligence of any business. It helps you make informed decisions about your own pricing strategies, market positioning, and potential opportunities. Building relationships based on trust and mutual benefit can lead to long-term sources of valuable intelligence.

Competitor Analysis 130

Competitor Analysis Competitive Intelligence Primary Research Analysis 130

mention

AUGUST 28, 2024

In business, it helps with market research, product development, and customer service. With context analysis, you can spot threats and challenges before they become problems and seize new growth opportunities. Ready to learn more about this powerful tool? Let’s dive in! Why does it matter? Let’s break it down!

Analysis 147

Analysis SWOT Competitor Analysis Brainstorming 147

GrowbyData

FEBRUARY 23, 2023

Search Engines have become a central part of marketing, research, shopping, learning, and much more. To a recent study, Google has 92.58% of the market share in the whole world and 87.72% of the market share in the United States of America as of December 2022 and has dominated the search engine markets.

Intelligence 98

Intelligence Intelligence Competitive Landscape Annotation 98

Netbasequid

APRIL 12, 2023

A competitive analysis will tell you all you need to know about your competitor’s activities and performance and help you identify hidden opportunities and mitigate emerging threats. What is a Competitive Analysis? Competitive analysis helps you maintain a competitive footing by deeply understanding a competing brand.

Analysis 111

Analysis Competitive Competitive Intelligence Competitive Landscape 111

mention

JULY 5, 2024

Information you collect about competitors and customers, which helps you maintain a competitive advantage, is known as competitive intelligence. Growing your market share is impossible without it in today’s hyper-competitive environment. Identify Your Main Competitors You need to narrow down your competitive landscape.

Competitive Intelligence 140

Competitive Intelligence Competitive Intelligence Intelligence 140

Aqute Intelligence

APRIL 25, 2024

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it.

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Alpha Sense BI

MARCH 27, 2024

Below, we explore how AlphaSense VoC expert transcripts can provide business researchers with a comprehensive market overview by balancing actionable insights from industry leaders and innovative disruptors in the tech industry. That’s the main channel. Second, it’s the SMSes. I get the same functionality.

Competitive Landscape 72

Competitive Landscape Market Research Marketing Research Research 72

Contify

OCTOBER 21, 2020

Contify, the AI-enabled market and competitive intelligence solutions provider, has announced that it has deployed its market and competitive intelligence platform for a US-based competitive intelligence company, to track the market and competition for its pharma client. Read the case study here ?.

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Netbasequid

MARCH 8, 2023

Competitive analysis is the comprehensive study of a competing brand to maintain a competitive footing. It can help you identify gaps in the market, develop better products, and reach your customer base more effectively. How to Conduct a Competitive Analysis Performing a competitive analysis is a step-by-step process.

Analysis 98

Analysis Competitive Intellectual Property Competitive Landscape 98

Netbasequid

SEPTEMBER 23, 2021

We’ll define that below, as well as its role in industry analysis and market research. Media intelligence is part of the overall market understanding – that is, in-depth knowledge of everything that relates to the market in which you operate. But what is a media intelligence platform – and what does it do?

Intelligence 101

Intelligence Intelligence Competitive Landscape Analysis 101

Zoominfo

AUGUST 2, 2022

These powerful platforms gather, analyze, and interpret vast amounts of data, transforming raw information into actionable insights that drive strategic decision-making for go-to-market teams. From startups to the Fortune 500, companies of all sizes are leveraging tools that gather market intelligence data to gain a competitive edge.

Market Intelligence 130

Market Intelligence Intelligence Intelligence Marketing 130

Fuld

JUNE 5, 2024

Webinar 1: An introduction to competitive intelligence MONDAY, JUNE 17 AT 10AM ET Learn the latest strategies to analyze your competitive landscape, explore the external and internal factors shaping your markets, and how to gain insights into your competitors’ strategies. Key Takeaways: What is competitive intelligence?

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52

Elegant BI

OCTOBER 16, 2018

Marketing / Market Research – To determine if certain types of products sell better in certain geographic locations than others, and to verify if gender has an influence on purchasing decisions. Business Problem: A marketing researcher wants to know if gender has an influence on political party preference.

Analysis 52

Analysis IT Competitive Landscape Retail 52

Similarweb

APRIL 16, 2021

These are the most common questions that marketers are asked, and for good reason. Your target audience lets you get to know your potential customers and create highly focused marketing campaigns that connect with them. . This is because each business is unique and has its own marketing needs, so the more personalized the better.

Market Research 97

Market Research Marketing Research Sports Competitive Landscape 97

Netbasequid

APRIL 26, 2023

And our 2023 Global Consumer Insight Analytics survey report showcases how marketers across various industries leverage consumer research to promote brand recognition and drive business growth. CEOS must recognize the potential of holistic consumer research and make it a priority. Let’s take a look.

Research 98

Research Globalization Competitive Intelligence Pharmaceutical 98