This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Bridging the gap between IT leadership and business strategy For CIOs and technology leaders, aligning IT with business goals demands more than technical knowledge; it requires a thorough understanding of the company’s overarching business objectives, competitivelandscape, culture, capabilities, and long-term vision.
The economic and competitivelandscape is extremely dynamic, and customers expect more seamless, personalized, and efficient experiences, Pappas says. Technology investments, such as in generative AI, are a priority in addressing the need to meet rising expectations while also driving operational agility and resilience.
Regardless of how your competitivelandscape maps across the glass half empty/full spectrum, you need to understand the moves they’re making and, ideally, their endgame. Effective competitiveintelligence requires constant aggregation and analysis in order to turn information into actionable insights.
The Middle East and North Africa (MENA) region have witnessed a remarkable surge in Information Technology (IT) spending in recent years with, for example, governments and businesses embracing technology’s transformative power to drive growth and innovation. billion USD in 2024, an increase of 5.2%
Leslie Mauger , director of Pricing, Strategy and Intelligence at Peraton , recently spoke with ArchIntel regarding how she measures success within competitiveintelligence, how to draft competitiveintelligence reports and some of the lessons and challenges she’s learned throughout her career in the sector.
Enabling a competitive but compliant financial organization In a competitivelandscape where technology agility is essential to thrive, BFSI organizations have little choice but to design innovative, technology-driven services.
Artificial intelligence has changed marketing in extraordinary ways, which is why the market for AI in the marketing profession is booming. The competitivelandscape prioritizes page one results. Data paints a picture customized to specific content landscapes. Page one results are prioritized in the competitivelandscape.
Beth Goode , director of CompetitiveIntelligence and Price-To-Win with SOS International (SOSi), recently spoke with ArchIntel regarding how to find talent and construct a CompetitiveIntelligence team within a company, as well as how to gather and synthesize data to provide actionable insights to decision makers and stakeholders.
You might be surprised by how many companies do not make consistently collecting information about their competitors a top priority. The fact is if you're in business, you need to be collecting data on your competitors’ strengths to inform your competitive analyses. No you would not.
To be successful, sales professionals need to be experts in many different areas at once: their product’s strengths and weaknesses, their prospects’ pain points and needs, and the broader economic and competitivelandscapes. These two disciplines intersect and should inform each other, but the focus and goal of each is different.
So, you seek comprehensive, insightful, and actionable competitiveintelligence to outpace the competition. You've likely seen their broad overviews, which outline the competitivelandscape and give you some insight into who's in your niche. Do these resources offer an in-depth view of your competitivelandscape?
Are you interested in a career in competitiveintelligence? The industry is constantly growing as organisations recognise the value of mapping the competitivelandscape, and quantifying the threats and opportunities presented by rivals. Aqute Intelligence is always looking for new analysts to join our global team.
Competitiveintelligence analysis helps businesses maintain or gain a strategic market advantage. It involves collecting and analyzing detailed information about competitors and industry developments to make informed strategic decisions. These are an often-ignored market intelligence tool.
There are three competitive analysis frameworks a company can use to its benefit, according to Conor Bond , a content marketing and search engine optimization specialist at Crayon, the provider of a software-driven competitiveintelligence platform.
Data science provider InfoDesk considers time constraints one of the biggest challenges for competitiveintelligence teams. The company points to disparate information sources as one of the factors holding back CI teams. The company points to disparate information sources as one of the factors holding back CI teams.
Bridget Medeiros , senior vice president and chief growth officer for NCI Information Systems , Inc. NCI), recently spoke with ArchIntel regarding how the company has developed its competitiveintelligence unit, how to analyze data, as well as the tools and government offerings used to collect data. ArchIntel™ -.
One way to make it easier is to arm your sales team with information and insights about your competitors. But how, exactly, can competitiveintelligence help salespeople to strike more deals? What is competitiveintelligence? How does competitiveintelligence help sales teams?
Information you collect about competitors and customers, which helps you maintain a competitive advantage, is known as competitiveintelligence. Growing your market share is impossible without it in today’s hyper-competitive environment. What is CompetitiveIntelligence?
Attest, a provider of consumer data to help businesses make informed decisions, has released a list of tools for tracking a company’s competitors. Competitiveintelligence professionals can tell STAT which companies they want to monitor and the tool will provide alerts every time competitors move up or down search engine results pages.
Brian Greenberg , head of Marketing CompetitiveIntelligence with Aruba Networks , subsidiary of Hewlett Packard Enterprise (HPE), and member of HPE’s CompetitiveIntelligence Council, recently spoke with ArchIntel regarding how to develop trust with stakeholders and decision makers, how to remove data bias and build an effective team.
Staying ahead in today's fast-paced B2B technology industry is a lot like a game of chess, where competitiveintelligence plays a big role in sales, marketing, and product teams. In this article, we’ll check out some top competitiveintelligence platforms that cater to medium to large B2B technology companies.
They’re in a fantastic position to tap into valuable insights and have a keen understanding of the competitivelandscape. Every sales call, every client meet-up – they're picking up valuable nuggets of information about your competitor's moves, pricing strategies, and winning feats that can be important for your business.
Competitiveintelligence tools are a great way to stay on top of the competition. These tools are designed to help you monitor your competition's strengths and weaknesses. Competitiveintelligence (CI) is a process of collecting, analyzing, and distributing information about your competitors.
The good news is that there’s no secret formula, and anyone can gather competitiveintelligence. The bad news is that you’ll need a lot of time to gather information, and the determination and persistence to uncover hard-to-find stories and data. What problems do we encounter because we don’t know the competitivelandscape? ·
For medium and large businesses, the stakes are higher, and the competitivelandscape is more complex. This process involves gathering and assessing data on competitors' products, marketing strategies, and business operations to gain a comprehensive understanding of the competitivelandscape. How do you respond?
Knowing the competitivelandscape. Time and time again, the research at Primary Intelligence has shown that knowing why the buyer was looking for a solution outside of the company is three times more important to closing a deal than anything else. Knowing the competitivelandscape. Getting the information.
Modis, an information technology, engineering and life sciences staffing solutions company, announced Monday that it is currently recruiting a competitiveintelligence marketing analyst , for placement in its Boise, Idaho offices. ArchIntel™ -.
Root Insurance , a car insurance firm headquartered in Columbus, Ohio, is looking to hire a lead competitiveintelligence analyst who will be responsible for building its competitiveintelligence team. The post Root Hiring Lead CompetitiveIntelligence Analyst appeared first on ArchIntel™. ArchIntel™ -.
For AI innovation to flourish, an intelligent data infrastructure is essential. In the same way, intelligent data infrastructure brings together diverse data types under one cohesive umbrella. With intelligent data infrastructure from NetApp, you can feel confident in data preparation, data security, and data mobility.
ArchIntel , a provider of concise actionable open source market and competitiveintelligence reports to business leaders, has released its first compendium called, “ The State of CompetitiveIntelligence: Through the Lens of the CompetitiveIntelligence Executive. ”. ArchIntel™ -. Joel Koerber of ICF.
Outcomes-based marketing company Epsilon is looking to hire a senior competitiveintelligence manager who will serve as a market intelligence resource for various stakeholders within the enterprise. The post Epsilon Hiring Illinois-Based Senior CompetitiveIntelligence Manager appeared first on ArchIntel™.
Businesses have been allocating large budgets for competitiveintelligence , information-gathering and analysis services to help them gain a better understanding of the competitivelandscape. An article from Semrush Blog describes how CI can help organizations stay steps ahead of their competition.
He also focused on the ethical implications inherent in the competitivelandscape and how to determine where the marketplace is headed in the future. . You have to be in the competitiveintelligence sector for the long haul, and to do so, you have to be very ethical at what you do.”.
Khoros , a provider of digital-first customer engagement software, is looking for a manager of competitiveintelligence who will join its market intelligence team. Khoros, headed by CEO Jack Blaha , also operates in New York, San Francisco, London and Sydney, according to enterprise intelligence company Craft.
There’s no denying the importance of having a competitiveintelligence (CI) platform in the “New Normal”. With the variety of competitiveintelligence (CI) platforms and solutions available, almost every need is filled, whether it is market research, competitivelandscaping, trend analysis, customer insights, or anything in between.
Conor Bond , a content marketing and search engine optimization specialist at Crayon , recently wrote an article discussing the five goals of competitiveintelligence. Competitiveintelligence plays a key role in promoting a company’s solutions and getting prospective customers. The first goal is to win deals.
A director of competitiveintelligence role is open at Moderna , one of the pharmaceutical companies that has developed a vaccine for COVID-19. In the role, the selected hire will be tasked with providing competitive and strategic insights to monitor the competitivelandscape. ArchIntel™ -.
In today's competitive business landscape, it is more important than ever for B2B product managers to stay up-to-date on their competition. This information can then be used to inform product roadmap decisions, improve product positioning, and develop more effective marketing campaigns.
As a brand, retailer, and manufacturer they must set and provide competitive prices to the buyers to win new customers. This is where pricing intelligence becomes paramount. What is Price Intelligence? Features of Price Intelligence. Importance of Price Intelligence. Price Intelligence Process. Conclusion.
August Jackson , senior director of Market and CompetitiveIntelligence with Deltek , recently spoke with ArchIntel regarding CompetitiveIntelligence within the government contracting sector. Jackson will be featured as a keynote speaker during ArchIntel’s AI in CompetitiveIntelligence Virtual Event.
The author said that to develop a business strategy at any level of an organization, and to see it through fruition, requires a strong grasp of one’s own products or services, an understanding of global trends, the target market, the competitivelandscape as well as stakeholder expectations.
Digital optimization and analytics company Amplitude is hiring a full-time senior product marketing manager for competitive and market intelligence. The successful applicant will design a scalable competitiveintelligence program for the company.
Application software firm UserTesting announced that there is a vacancy in its organization for manager of competitiveintelligence. The company said that the candidate who will land the position will be the lead competitive analyst in its ranks. ArchIntel™ -. Someone with strong customer empathy is also preferred.
A competitive analysis matrix is a way to illustrate your competitivelandscape and easily see where you sit amongst your competitors. It is a popular choice for intelligence teams because you see a great deal of condensed information in one glance.
We organize all of the trending information in your field so you don't have to. Join 11,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content