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A blueprint for successfully executing business-aligned IT strategies

CIO

Bridging the gap between IT leadership and business strategy For CIOs and technology leaders, aligning IT with business goals demands more than technical knowledge; it requires a thorough understanding of the company’s overarching business objectives, competitive landscape, culture, capabilities, and long-term vision.

Business 458
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Vertical solutions rise in 2024

CIO

Shallower Competitive Landscape: The horizontal SaaS market is a deeply entrenched – and scarred – battlefield. This trend will be driven by the growing demand for customized software that caters to the unique needs of different sectors such as healthcare, finance, education and manufacturing.”

Finance 397
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Competitive Intelligence Spotlight #36: Leslie Mauger, Director of Pricing, Strategy and Intelligence for Peraton

ArchIntel

It’s a two-way channel of communication that works best for us, where we can present our ideas, look at the competitive landscape and then take additional direction from our team based on specific targeted opportunities to really understand the competitive solution and bid posture for a particular opportunity. .

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4 Tried and True B2B Digital Marketing Strategies

Zoominfo

Recently, there has been a renewed interest in ‘marketing hacks’ as B2B marketers have started to realize traditional marketing methods are no longer useful in a competitive landscape. The key to successful content marketing is to create educational pieces that offer insights without openly promoting your products.

Marketing 154
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Modis Recruiting Competitive Intelligence Marketing Analyst for Idaho Operations

ArchIntel

The company said that its next hiree will primarily be responsible for mapping out the competitive landscape for its various service categories. Modis said that the role calls for someone able to regularly update the competitive landscape and then make the information available to the team via Sharepoint.

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Competitive Intelligence Spotlight #39: Beth Goode, Director of Competitive Intelligence & Price To Win at SOS International

ArchIntel

What they really need is a clear, detailed picture of the competitive landscape that is honest and transparent. It is a lot of pressure, but at the end of the day a strong Competitive Intelligence group is a balance of art and science, responsible for helping to inform the company’s strategy and drive decision making.”.

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How Media Monitoring and Quality Management Software Drive Business Success

mention

Harnessing the Power of Media Monitoring for Competitor Analysis In the competitive landscape, tracking competitors is crucial. This critical knowledge enables organizations to identify market gaps and devise strategies for gaining a competitive advantage. Q3: Is quality management software only for manufacturing companies?