ATTEST

NOVEMBER 18, 2024

From the surge in electric vehicles, to the long awaited self-driving ones, and the evolving consumer expectations around mobility, automotive businesses need to know exactly what the market wants to stay competitive, or they’ll lose the race. They need deep, actionable insights backed by solid research. And they need it now.

Marketing Research 52

Marketing Research Market Research Research Marketing 52

mention

NOVEMBER 3, 2023

Given the speed with which online trends come and go as well as the growing number of internet users, marketers need to constantly monitor the media to be able to create strategies that convert users into customers. There are many reasons why marketers should add sentiment analysis to their tools for marketing analytics.

Analysis 173

Analysis Marketing Marketing Benchmarking 173

Evalueserve

FEBRUARY 2, 2021

When it comes to Market Intelligence, there are 4 things that you must know to succeed. Market Intelligence helps organizations cultivate strategies to navigate their unique market and competitive landscape. . These 4 components help frame successful campaigns to outcompete competitors: . Market Analysis.

Market Intelligence 98

Market Intelligence Intelligence Intelligence Competitor Analysis 98

Aqute Intelligence

SEPTEMBER 6, 2023

Staying ahead in today's fast-paced B2B technology industry is a lot like a game of chess, where competitive intelligence plays a big role in sales, marketing, and product teams. In this article, we’ll check out some top competitive intelligence platforms that cater to medium to large B2B technology companies.

Competitive Intelligence 130

Competitive Intelligence Competitive Battlecard Technology 130

SpyFu

JULY 8, 2024

Ever wondered how your competitors always seem to be one step ahead in the search rankings? The secret weapon they're wielding is keyword competitor analysis. What is Keyword Competitor Analysis? Why is Keyword Competitor Analysis Important?

Competitor Analysis 52

Competitor Analysis Analysis Competitive Landscape Competitive 52

Aqute Intelligence

APRIL 25, 2024

Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. It involves collecting and analyzing detailed information about competitors and industry developments to make informed strategic decisions. sales, product development team, marketing team).

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Aqute Intelligence

AUGUST 30, 2023

Unleashing the power of sales as CI agents When it comes to competitor analysis and market research, we often overlook the closest source of first-hand competitor insights – our own sales teams. They’re in a fantastic position to tap into valuable insights and have a keen understanding of the competitive landscape.

Competitive Intelligence 130

Competitive Intelligence Competitive Sales Intelligence 130

Aqute Intelligence

JULY 8, 2024

Knowing how to get competitor pricing is essential for the competitive intelligence of any business. It helps you make informed decisions about your own pricing strategies, market positioning, and potential opportunities. Competitor websites and marketing materials Start researching your competitors' own websites.

Competitor Analysis 130

Competitor Analysis Competitive Intelligence Primary Research Analysis 130

SpyFu

APRIL 5, 2024

The right software can make competitor analysis more informed, accurate, and efficient. In this post, we'll cover the 10 best tools to help you gain valuable insights and find your competitive edge as you navigate 2024. But manually tracking their every move is time-consuming and inefficient.

Competitor Analysis 59

Competitor Analysis Analysis Benchmarking Profiling 59

Aqute Intelligence

JULY 10, 2024

How Does a Competitor Based Pricing Strategy Compare to Other Pricing Strategies? Every brand needs some sort of competitive pricing strategy. How Competitor-Based Pricing Works Let’s say that a company called Dust Droid is ready to release their new robot vacuum cleaner to the public.

Competitor Analysis 147

Competitor Analysis Competitive Intelligence Competitive Analysis 147

mention

AUGUST 28, 2024

Context analysis, also known as contextual analysis, examines industry trends, competitors, and market opportunities to provide a complete picture. With context analysis, you can spot threats and challenges before they become problems and seize new growth opportunities. Contextual analysis can be used in many ways.

Analysis 147

Analysis SWOT Competitor Analysis Brainstorming 147

Zoominfo

AUGUST 2, 2022

Market intelligence software helps companies better understand consumer behavior, competitor strategies, and industry trends. These powerful platforms gather, analyze, and interpret vast amounts of data, transforming raw information into actionable insights that drive strategic decision-making for go-to-market teams.

Market Intelligence 130

Market Intelligence Intelligence Intelligence Marketing 130

mention

JULY 8, 2024

According to 27% of social media marketers, creating engaging content is one of their biggest challenges. These indicators give you an idea of your current standing in the competitive landscape compared to other players in your respective industry. Social media monitoring is one of the best ways to do competitive analysis.

Competitive Landscape 162

Competitive Landscape Competitor Analysis Analysis Competitive 162

Aqute Intelligence

JANUARY 23, 2024

All the companies we listed carry out primary or secondary research for their clients (usually both), and they all have competitive intelligence-focused websites. Some provide additional services such as customer research and marketing strategy. There aren't many service providers who cheerfully list their rivals on their websites.

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Aqute Intelligence

NOVEMBER 27, 2019

Are you interested in a career in competitive intelligence? The industry is constantly growing as organisations recognise the value of mapping the competitive landscape, and quantifying the threats and opportunities presented by rivals. The prevalence of digital research tools may have accelerated the boom in this field.

Competitive Intelligence 147

Competitive Intelligence Competitive Intelligence Intelligence 147

Alpha Sense BI

JUNE 6, 2024

Having a dedicated and comprehensive competitor analysis framework is critical, as is the ability to access all the competitive information you need in one place. What is a Competitor Analysis Framework?

Competitor Analysis 40

Competitor Analysis Analysis Battlecard SWOT 40

mention

DECEMBER 6, 2023

This tool helps them keep a close eye on their brand’s presence and reputation in the media landscape, allowing them to make well-informed decisions and respond effectively to emerging trends and public sentiment. Creating Targeted Marketing Strategies Understanding customer preferences is vital for successful marketing campaigns.

Management 173

Management Business Competitive Landscape Innovation 173

Aqute Intelligence

MARCH 7, 2023

You can use this information as part of your own strategic planning using competitor analysis or just as a way to keep tabs on what your competitors are doing so you know how best to compete with them. What are Competitor Research Tools? Need a quote for competitor research?

Competitive Intelligence 130

Competitive Intelligence Competitive Intelligence Intelligence 130

Data Hut

OCTOBER 10, 2024

Data driven decision helps in : Understanding Consumer Behavior Amazon’s A9 Algorithm Performance Optimization Competitor Analysis Efficient Advertising Inventory Management Improving Customer Satisfaction What types of Data should Amazon sellers Focus on? Product visibility to customers is very important for an online market space.

Algorithm 52

Algorithm Competitive Landscape Competitor Analysis Competitive 52

ArchIntel

OCTOBER 8, 2020

He also focused on the ethical implications inherent in the competitive landscape and how to determine where the marketplace is headed in the future. . You have to be in the competitive intelligence sector for the long haul, and to do so, you have to be very ethical at what you do.”.

Competitive Intelligence 104

Competitive Intelligence Competitive Globalization Intelligence 104

mention

JUNE 13, 2024

The Impact of Social Listening on Brands Social listening significantly impacts brands by helping them address customer issues, identify trends, and enhance their marketing strategies. Trend Analysis: Detecting shifts in customer preferences and market trends. Competitive Analysis: Know what your competitors are doing.

Travel 162

Travel Commerce Retail Hospitals 162

mention

DECEMBER 6, 2023

This tool helps them keep a close eye on their brand’s presence and reputation in the media landscape, allowing them to make well-informed decisions and respond effectively to emerging trends and public sentiment. Creating Targeted Marketing Strategies Understanding customer preferences is vital for successful marketing campaigns.

Management 130

Management Business Competitive Landscape Innovation 130

Data Hut

JULY 23, 2020

Markets are volatile and most products have a limited window of opportunity. By tracking, analyzing, and gaining insights from these metrics’ retailers can gain a comprehensive understanding of information that’s required to stay ahead in the competition. . Also Read: Retail Marketing Strategy: The Road to Success.

Win 84

Win Intelligence Intelligence Competitor Analysis 84

Netbasequid

JANUARY 26, 2022

Digital tools such as marketing analytics tools allow brands to peer deeply into their market and inside their consumers’ minds. Here’s why these tools are non-negotiable: The Marketing Analytics Market was valued at USD 2.13 What are marketing analytics? There’s no place for complacency in marketing.

Marketing 72

Marketing Marketing Benchmarking Competitor Analysis 72

ArchIntel

APRIL 14, 2021

Without a doubt, each company in the crucial sector will press their competitive intelligence executives for the insights needed to enhance competitiveness amid uncertain times. Christine Calderon Marketing Manager UPS. Executive Profile: Christine Calderon, Marketing Manager at UPS.

Competitive 104

Competitive Profiling Pharmaceutical Globalization 104

Netbasequid

MAY 20, 2021

To put it in delicious terms, media intelligence is the gooey stuffing that holds the Oreo cookie of competitive and market intelligence together. Once unearthed, this intel can be used to guide your company, or client, through the competitive landscape in your specific industry. What is Media Intelligence?

Intelligence 98

Intelligence Intelligence Competitor Analysis Benchmarking 98

Aqute Intelligence

JULY 10, 2023

By conducting regular competitive intelligence (CI) research, product managers can gain valuable insights into their competitors' products, pricing, marketing strategies, and customer acquisition tactics. This data can then be used to analyze competitor product features, pricing, and marketing campaigns.

Competitive Intelligence 100

Competitive Intelligence Competitive Intelligence Intelligence 100

mention

JULY 26, 2024

In the first part of the article, we’ve selected ten of the best brand monitoring tools on the market to track your brand mentions effectively. As a business owner or marketing professional, you know the challenge of monitoring brand mentions across multiple platforms. Mention makes this task not just manageable but effortless.

Analysis 162

Analysis Predictive Analytics Advantage Advantage 162

Similarweb

JULY 22, 2021

Maybe you’ve heard the saying, the best competition is yourself. Channeling your competitive spirit and using it to analyze your market will allow you to create an effective digital marketing strategy. Competitive SEO analysis – the ultimate time saver. So, what is a competitive SEO analysis?

Analysis 92

Analysis Competitive Competitive Landscape Algorithm 92

ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. All too often, brands are so focused on what they’re doing, they aren’t paying attention to what their competitors are up to. What is competitive analysis? Competitive analysis is a form of market intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

ATTEST

DECEMBER 14, 2020

Competitive market analysis is one of the most overlooked aspects of marketing. All too often, brands are so focused on what they’re doing, they aren’t paying attention to what their competitors are up to. What is competitive analysis? Competitive analysis is a form of market intelligence.

Analysis 52

Analysis Competitive SWOT Marketing 52

Owler

FEBRUARY 2, 2022

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. How can I increase my share of this market? What key market trends and competitive insights can I leverage to grow my business?

Competitive Intelligence 52

Competitive Intelligence Research Competitive Intelligence 52

ATTEST

JUNE 19, 2023

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. The same goes for finding your way in your competitive landscape.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

ATTEST

JUNE 19, 2023

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. The same goes for finding your way in your competitive landscape.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

SpyFu

FEBRUARY 10, 2021

Competitive analysis is how we find these opportunities, plan our content strategy, and capitalize on our competition’s weaknesses. Competitive analysis is not easy. It takes time, patience, and practice—three elements that can be luxuries for many busy marketers.

Analysis 116

Analysis Competitive Brainstorming Research 116

Owler

DECEMBER 20, 2021

Competitive analysis assists business owners and marketing teams to understand their company’s target market by examining the strengths and weaknesses of competitors' business strategies. Competitive analysis includes analyzing competitors' products, price points, and sales and marketing strategies.

Analysis 52

Analysis SWOT Competitive Competitor Analysis 52

Netbasequid

JULY 24, 2023

It often turns out that seemingly unrelated datasets contain deep-level insights about the business and the market. Competitive Advantage By leveraging analytics in healthcare, pharma companies can gain a competitive advantage and lead their markets. Next, you can understand the key factors affecting brand perception.

Pharmaceutical 52

Pharmaceutical Business Competitor Analysis Competitive Landscape 52